Yıl 2020, Cilt 6 , Sayı 1, Sayfalar 35 - 48 2020-06-30

Cappadocia: The Effects of Tourist Motivation on Satisfaction and Destination Loyalty

Faruk SEYİTOGLU [1]


The present study investigates how the motivations of foreign tourists visiting the Cappadocia region in Turkey affect their satisfaction and destination loyalty. The research was conducted using a questionnaire, which was answered by 363 foreign tourists visiting Cappadocia. First, the main factors in tourists’ motivation for travel were determined. These motivation factors and satisfaction and destination loyalty intention scales were used to conduct multiple regression analyses. The results suggest that three categories of tourist motivations (‘novelty and learning’, ‘escape and relaxation’, and ‘socialization’) had a direct correlation with satisfaction, while two (‘novelty and learning’ and ‘escape and relaxation’) had a direct correlation with destination loyalty. This work has implications for destination managers and tourism businesses, and we conclude with suggestions for future studies.
Motivation, Satisfaction, Loyalty, Destination, Cappadocia
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Birincil Dil en
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Yazarlar

Orcid: 0000-0002-7859-6006
Yazar: Faruk SEYİTOGLU (Sorumlu Yazar)
Kurum: Mardin Artuklu University
Ülke: Turkey


Destekleyen Kurum The author declared that this study has received no financial support.
Tarihler

Başvuru Tarihi : 7 Ekim 2019
Kabul Tarihi : 6 Aralık 2019
Yayımlanma Tarihi : 30 Haziran 2020

Bibtex @araştırma makalesi { iuturizmoloji702290, journal = {Journal of Tourismology}, issn = {}, eissn = {2459-1939}, address = {}, publisher = {İstanbul Üniversitesi}, year = {2020}, volume = {6}, pages = {35 - 48}, doi = {10.26650/jot.2020.6.1.0033}, title = {Cappadocia: The Effects of Tourist Motivation on Satisfaction and Destination Loyalty}, key = {cite}, author = {Seyi̇toglu, Faruk} }
APA Seyi̇toglu, F . (2020). Cappadocia: The Effects of Tourist Motivation on Satisfaction and Destination Loyalty . Journal of Tourismology , 6 (1) , 35-48 . DOI: 10.26650/jot.2020.6.1.0033
MLA Seyi̇toglu, F . "Cappadocia: The Effects of Tourist Motivation on Satisfaction and Destination Loyalty" . Journal of Tourismology 6 (2020 ): 35-48 <https://dergipark.org.tr/tr/pub/iuturizmoloji/issue/52515/702290>
Chicago Seyi̇toglu, F . "Cappadocia: The Effects of Tourist Motivation on Satisfaction and Destination Loyalty". Journal of Tourismology 6 (2020 ): 35-48
RIS TY - JOUR T1 - Cappadocia: The Effects of Tourist Motivation on Satisfaction and Destination Loyalty AU - Faruk Seyi̇toglu Y1 - 2020 PY - 2020 N1 - doi: 10.26650/jot.2020.6.1.0033 DO - 10.26650/jot.2020.6.1.0033 T2 - Journal of Tourismology JF - Journal JO - JOR SP - 35 EP - 48 VL - 6 IS - 1 SN - -2459-1939 M3 - doi: 10.26650/jot.2020.6.1.0033 UR - https://doi.org/10.26650/jot.2020.6.1.0033 Y2 - 2019 ER -
EndNote %0 Journal of Tourismology Cappadocia: The Effects of Tourist Motivation on Satisfaction and Destination Loyalty %A Faruk Seyi̇toglu %T Cappadocia: The Effects of Tourist Motivation on Satisfaction and Destination Loyalty %D 2020 %J Journal of Tourismology %P -2459-1939 %V 6 %N 1 %R doi: 10.26650/jot.2020.6.1.0033 %U 10.26650/jot.2020.6.1.0033
ISNAD Seyi̇toglu, Faruk . "Cappadocia: The Effects of Tourist Motivation on Satisfaction and Destination Loyalty". Journal of Tourismology 6 / 1 (Haziran 2020): 35-48 . https://doi.org/10.26650/jot.2020.6.1.0033
AMA Seyi̇toglu F . Cappadocia: The Effects of Tourist Motivation on Satisfaction and Destination Loyalty. Journal of Tourismology. 2020; 6(1): 35-48.
Vancouver Seyi̇toglu F . Cappadocia: The Effects of Tourist Motivation on Satisfaction and Destination Loyalty. Journal of Tourismology. 2020; 6(1): 35-48.