UNDERSTANDING EXPERIMENT-BASED SOCIAL ENTREPRENEURSHIP LITERATURE

Abstract

Purpose- This study aims to analyze experimental methodology-based publications in social entrepreneurship, offering insights for researchers planning to undertake investigations in this area. Methodology- A thorough content analysis was conducted on 39 articles related to social entrepreneurship research. These articles, which employed experimental design, were identified through comprehensive searches of the ISI and Scopus databases. Findings- The findings reveal a growing interest in experimental design within social entrepreneurship research, focusing on topics such as donation and funding, sonsumer attitudes and behavior, intention and motivation and education and training. Conclusion- This study contributes to a better understanding of the experimental design research landscape in social entrepreneurship, emphasizing the need for continued investigation and methodological advancements. Future research should address identified gaps and opportunities, such as the exploration of novel experimental techniques and the application of interdisciplinary perspectives to further enrich our understanding of social entrepreneurship.

Keywords

• Social entrepreneurship
• experimental design
• content analysis

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