Research Article

The mediation and moderating roles of infodemic literacy on the relationship between belief in conspiracy theories and COVID-19 vaccine confidence

Volume: 23 Number: 2 August 9, 2025
EN

The mediation and moderating roles of infodemic literacy on the relationship between belief in conspiracy theories and COVID-19 vaccine confidence

Abstract

Objective: The aim of this study is to explore the association between infodemic literacy and belief in conspiracy theories (BiCT), as well as COVID-19 vaccine confidence (VC). Additionally, the study examines the mediating and moderating roles of infodemic literacy in the relationship between BiCTs and COVID-19 vaccine confidence. Methods: This cross-sectional, descriptive, and correlational study was conducted with a sample of 1,234 participants from Türkiye. The data were obtained through an online survey containing three different scales and analyzed using SPSS V27 and PROCESS Macro. Results: The results showed that increased BiCT was negatively associated with COVID-19 VC (β=-0.49, p=0.001). Infodemic literacy, on the other hand, was associated with a reduction in BiCT (β=-0.09, p=0.003), an increase in COVID-19 VC (β=0.11, p=0.001), and an increased likelihood of vaccine uptake (odds ratio= 1.38, p=0.012). Additionally, the mediation analysis suggested that infodemic literacy weakened the negative relationship between BiCT and COVID-19 VC [mediation index= -0.007, 95% confidence interval (CI)= (-0.015 to -0.001)]. The moderation analysis, however, indicated that infodemic literacy did not significantly moderate the relationship between BiCT and VC [b=-0.07, 95% CI= (-0.168 to 0.032)]. Conclusion: Infodemic literacy can be considered a comprehensive tool for strengthening individuals and communities against pandemic processes, due to its ability to reduce BiCT and its positive contribution to the vaccination process. Greater emphasis should be placed on the importance of developing the necessary education and strategies to increase i nfodemic literacy.

Keywords

Infodemic, Infodemic literacy, Conspiracy theories, COVID-19 vaccine, Vaccine confidence

Ethical Statement

The research was conducted with the approval of the Kocaeli University Social and Human Sciences Ethics Committee, dated 20th September 2024, and numbered 25.

References

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APA
Çağlayan, S. (2025). The mediation and moderating roles of infodemic literacy on the relationship between belief in conspiracy theories and COVID-19 vaccine confidence. Turkish Journal of Public Health, 23(2), 187-199. https://doi.org/10.20518/tjph.1628269
AMA
1.Çağlayan S. The mediation and moderating roles of infodemic literacy on the relationship between belief in conspiracy theories and COVID-19 vaccine confidence. TJPH. 2025;23(2):187-199. doi:10.20518/tjph.1628269
Chicago
Çağlayan, Sema. 2025. “The Mediation and Moderating Roles of Infodemic Literacy on the Relationship Between Belief in Conspiracy Theories and COVID-19 Vaccine Confidence”. Turkish Journal of Public Health 23 (2): 187-99. https://doi.org/10.20518/tjph.1628269.
EndNote
Çağlayan S (August 1, 2025) The mediation and moderating roles of infodemic literacy on the relationship between belief in conspiracy theories and COVID-19 vaccine confidence. Turkish Journal of Public Health 23 2 187–199.
IEEE
[1]S. Çağlayan, “The mediation and moderating roles of infodemic literacy on the relationship between belief in conspiracy theories and COVID-19 vaccine confidence”, TJPH, vol. 23, no. 2, pp. 187–199, Aug. 2025, doi: 10.20518/tjph.1628269.
ISNAD
Çağlayan, Sema. “The Mediation and Moderating Roles of Infodemic Literacy on the Relationship Between Belief in Conspiracy Theories and COVID-19 Vaccine Confidence”. Turkish Journal of Public Health 23/2 (August 1, 2025): 187-199. https://doi.org/10.20518/tjph.1628269.
JAMA
1.Çağlayan S. The mediation and moderating roles of infodemic literacy on the relationship between belief in conspiracy theories and COVID-19 vaccine confidence. TJPH. 2025;23:187–199.
MLA
Çağlayan, Sema. “The Mediation and Moderating Roles of Infodemic Literacy on the Relationship Between Belief in Conspiracy Theories and COVID-19 Vaccine Confidence”. Turkish Journal of Public Health, vol. 23, no. 2, Aug. 2025, pp. 187-99, doi:10.20518/tjph.1628269.
Vancouver
1.Sema Çağlayan. The mediation and moderating roles of infodemic literacy on the relationship between belief in conspiracy theories and COVID-19 vaccine confidence. TJPH. 2025 Aug. 1;23(2):187-99. doi:10.20518/tjph.1628269