The participation of women in the rural tourism development of Serbia is not at a satisfactory level because it marks the predominant satisfaction of basic existential needs, with a high representation of material deprivation. The participation of women in the social community is very superficial, a pronounced passive cultural pattern, and the lifestyle of women in the countryside is mainly focused on reproduction. The authors of the paper aimed to, with the help of a survey interview in the field, establish the degree of participation of women, as well as their position in tourism development in Serbia. The research was conducted in the municipality of Šid, during a traditional event dedicated to women in the countryside. The obtained results, processed in the SPSS software, version 23.00, undoubtedly prove the poor position of women and their insufficient contribution to the development of tourism. The importance of the work emphasizes the issue of women's position in rural areas and activities, based on the results obtained, it is possible to contribute to corrective measures and strengthening the female workforce in this economic sector.
women empowerment, rural development, tourism, Serbia