First and Second Level Intermedia Agenda-Setting between International Newspapers and Twitter during the Coverage of the 266th Papal Election

Year 2016, Issue: 26, 155 - 177, 31.12.2016

Uğur Bakan , Gizem Melek

https://doi.org/10.31123/akil.438563

Cited By: 1

Abstract

This article’s main purpose is to understand whether the intermedia agenda-setting
effect occurs between the online versions of international newspapers and Twitter
during the Papal election in 2013. The researchers have tracked each available
country’s trending topics on Twitter to understand the popularity of the subject in various
countries. The researchers then followed each country available on Twitter at the time
when the study was conducted, starting right after the announcement of the new Pope
at the Sistine Chapel in Vatican on 12 March 2013 till 15 March 2013 for four days and
collected all available data. Later, the researchers collected data from the websites of
international newspapers, The New York Times, The Daily Mail, The Guardian, The
Telegraph and The Wall Street Journal. Two computer-based content analysis were
conducted. In order to understand the relationship amongst these media entities, the
cross-lagged panel design with the Rozelle-Campbell (1969) baseline was used. In the
end, researchers examined the second level agenda setting effect between media by
looking into what was said about the Papal election – positive, negative, or neutral. The
results supported both first and second-level agenda setting influence between media.

Keywords

Agenda-setting, Intermedia Agenda-Setting, Papal Election, Rozelle-Campbell Baseline, International Newspapers, Twitter

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