Abstract
ABSTRACT
All the small and large entreprises are affected through increasing competitive conditions. The businesses in developed countries, in order to strenghten competition employ the strategies like external strategy, vertical and horizontal integration, strategic cooperation and network systems. As a result of this attempt, the entreprises minimize the disadvantages and obtain the ability of coping with the competition.
The aim of this study is to, although limited by Afyon and its environment, have general information on the common features of the entreprises. In addition, making clear the necessity of integration an cooperation for them is also taken under consideration. Moreover, the present practices and approaches of the entreprises to this process are also examined.
References
- BUCKLIN,Lois, P., Organazing Successfull Co-Marketing Alliances, Journal of Marketing, v.57, Issue 2, p.32, Apr-1993.
- BYRNE, Patric, M., Logistics in Europe : Succes Will Require Radical Changes, Transportation&Distribution, v33, nlO, p.60-63, 1992 DEUPI, Teresita, Designing for The New Century : Making The Office More Powerful 1,Managing Office Technology, v42, n4,p.24-25,Apr.l997
- ELEREN, Ali, Türkiye'de KOBİ'lerin Verimliliğine Yönelik Yeniden Yapılandırılması ve Yeni Stratejiler, Yayınlanmamış Doktora Tezi, Haziran-1998, Sakarya.
- MENDOZA, S. .Networking and Co-operation Strategies of SMEs: The Philippines and Malaysian Experiences, Proceedings of the Conference on the Development and the Strategies of SMEs in 1990s, Vol.2, ppl53- 162, 1993
- NAGEL, Y.L. (1991), The Keys to Company Success, Fitzwilliam, UK, p.128,1991
Abstract
ÖZET
Her geçen gün artan rekabet şartları küçük-büyük tüm işletmeleri etkilemektedir. Gelişmiş ülkelerdeki işletmeler, rekabeti güçlendirmek için dışa dönük stratejiler olarak birbirleriyle yatay veya dikey bütünleşme, stratejik işbirliği ve network sistemler gibi stratejileri uygulamaktadırlar. Bunun neticesinde dezavantajlarını minimuma indirgemekte, birlikte rekabet etme imkanına kavuşmaktadırlar.
Bu araştırmanın amacı, Afyon ve çevresiyle de sınırlı olsa işletmelerimizin genel özellikleri konusunda bilgi sahibi olmak, bu tür bütünleşme veya işbirliklerinin gerekliliğini ortaya koymak ve mevcut uygulamalar veya işletmelerin yaklaşımları nelerdir bunları tespit etmeye çalışmaktır.
Keywords
References
- BUCKLIN,Lois, P., Organazing Successfull Co-Marketing Alliances, Journal of Marketing, v.57, Issue 2, p.32, Apr-1993.
- BYRNE, Patric, M., Logistics in Europe : Succes Will Require Radical Changes, Transportation&Distribution, v33, nlO, p.60-63, 1992 DEUPI, Teresita, Designing for The New Century : Making The Office More Powerful 1,Managing Office Technology, v42, n4,p.24-25,Apr.l997
- ELEREN, Ali, Türkiye'de KOBİ'lerin Verimliliğine Yönelik Yeniden Yapılandırılması ve Yeni Stratejiler, Yayınlanmamış Doktora Tezi, Haziran-1998, Sakarya.
- MENDOZA, S. .Networking and Co-operation Strategies of SMEs: The Philippines and Malaysian Experiences, Proceedings of the Conference on the Development and the Strategies of SMEs in 1990s, Vol.2, ppl53- 162, 1993
- NAGEL, Y.L. (1991), The Keys to Company Success, Fitzwilliam, UK, p.128,1991
Details
| Primary Language | Turkish |
|---|---|
| Subjects | Competition Law |
| Journal Section | Articles |
| Authors | |
| Publication Date | January 3, 1999 |
| Submission Date | January 1, 1999 |
| Published in Issue | Year 1999 Volume: 1 Issue: 1 |
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