Year 2019, Volume 7 , Issue , Pages 87 - 94 2019-11-05

Facebook Kullanıcılarının Kişilik, İlgi Alanı ve Yaşam Memnuniyeti Analizi
The Relationship among Personality, Interest, and Life Satisfaction of Facebook Users

Vesile Evrim [1] , Yahya Nissoul [2]


Günümüzde, e-ticaret sistemleri tarafından toplanan veriler, müşterilerin geleneksel istatistiksel ve demografik bilgilerinin ötesindedir. Sağlanan yorumlar, beğeniler, etiketler, fotoğraflar vb. sayesinde bir uygulamanın kullanıcıları hakkında daha fazla bilgi sahibi olmak mümkün olmaktadir. Kullanıcı davranışlarını ve özelliklerini analiz etmek amacıyla, bu çalışmada, myPersonality veri setinin kişilik,  Zeka Katsayısı,Yaşam Memnuniyeti Ölçeği puanlarına sahip kullanıcıları içeren 3 altkümesi, kullanıcıların beğendiği  kayıtlar ile birleştirilerek, on iki ilgi kategorisine ayrılımış ve Apriori algoritması kullanarak test edilmiştir. Sonuç olarak, türetilmiş ilişkilendirme kuralları sayesinde, Facebook kullanıcılarının kişisel özellikleri ile ilgi kategorileri arasındaki ilişkiler elde edilmiştir.

Today, the data collected by e-commerce systems are beyond the traditional statistical and demographic information of customers. The data provided by comments, likes, tags, photos and more in social media, enable marketing researchers to better evaluate the behavior of the users. Therefore to analyze user behavior and characteristics, in this paper, 3 balanced subset of myPersonality Facebook dataset is tested by Apriori algorithm. As a result the relationship among personality traits, intelligence quotient , satisfaction with life scale and the assigned 12 interest categories of users are analyzed. 

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Primary Language en
Subjects Social
Journal Section Research Article
Authors

Orcid: 0000-0001-7733-5229
Author: Vesile Evrim (Primary Author)
Institution: European University of Lefke
Country: Turkey


Orcid: 0000-0001-7017-5162
Author: Yahya Nissoul
Institution: EUROPEAN UNIVERSITY OF LEFKE
Country: KKTC


Dates

Publication Date : November 5, 2019

Bibtex @research article { anemon615115, journal = {Anemon Muş Alparslan Üniversitesi Sosyal Bilimler Dergisi}, issn = {}, eissn = {2149-4622}, address = {}, publisher = {Mus Alparslan University}, year = {2019}, volume = {7}, pages = {87 - 94}, doi = {10.18506/anemon.615115}, title = {The Relationship among Personality, Interest, and Life Satisfaction of Facebook Users}, key = {cite}, author = {Evrim, Vesile and Nissoul, Yahya} }
APA Evrim, V , Nissoul, Y . (2019). The Relationship among Personality, Interest, and Life Satisfaction of Facebook Users. Anemon Muş Alparslan Üniversitesi Sosyal Bilimler Dergisi , 7 () , 87-94 . DOI: 10.18506/anemon.615115
MLA Evrim, V , Nissoul, Y . "The Relationship among Personality, Interest, and Life Satisfaction of Facebook Users". Anemon Muş Alparslan Üniversitesi Sosyal Bilimler Dergisi 7 (2019 ): 87-94 <https://dergipark.org.tr/en/pub/anemon/issue/50051/615115>
Chicago Evrim, V , Nissoul, Y . "The Relationship among Personality, Interest, and Life Satisfaction of Facebook Users". Anemon Muş Alparslan Üniversitesi Sosyal Bilimler Dergisi 7 (2019 ): 87-94
RIS TY - JOUR T1 - The Relationship among Personality, Interest, and Life Satisfaction of Facebook Users AU - Vesile Evrim , Yahya Nissoul Y1 - 2019 PY - 2019 N1 - doi: 10.18506/anemon.615115 DO - 10.18506/anemon.615115 T2 - Anemon Muş Alparslan Üniversitesi Sosyal Bilimler Dergisi JF - Journal JO - JOR SP - 87 EP - 94 VL - 7 IS - SN - -2149-4622 M3 - doi: 10.18506/anemon.615115 UR - https://doi.org/10.18506/anemon.615115 Y2 - 2019 ER -
EndNote %0 Anemon Muş Alparslan Üniversitesi Sosyal Bilimler Dergisi The Relationship among Personality, Interest, and Life Satisfaction of Facebook Users %A Vesile Evrim , Yahya Nissoul %T The Relationship among Personality, Interest, and Life Satisfaction of Facebook Users %D 2019 %J Anemon Muş Alparslan Üniversitesi Sosyal Bilimler Dergisi %P -2149-4622 %V 7 %N %R doi: 10.18506/anemon.615115 %U 10.18506/anemon.615115
ISNAD Evrim, Vesile , Nissoul, Yahya . "The Relationship among Personality, Interest, and Life Satisfaction of Facebook Users". Anemon Muş Alparslan Üniversitesi Sosyal Bilimler Dergisi 7 / (November 2019): 87-94 . https://doi.org/10.18506/anemon.615115
AMA Evrim V , Nissoul Y . The Relationship among Personality, Interest, and Life Satisfaction of Facebook Users. Anemon Muş Alparslan Üniversitesi Sosyal Bilimler Dergisi. 2019; 7: 87-94.
Vancouver Evrim V , Nissoul Y . The Relationship among Personality, Interest, and Life Satisfaction of Facebook Users. Anemon Muş Alparslan Üniversitesi Sosyal Bilimler Dergisi. 2019; 7: 94-87.