THE PRINCIPLES OF NICHE MARKETING AND ORTHOPEDIC SUPPORT PRODUCTS MARKET EXAMPLE

Tahir Albayrak

EN TR

THE PRINCIPLES OF NICHE MARKETING AND ORTHOPEDIC SUPPORT PRODUCTS MARKET EXAMPLE

Abstract

This study explored the niche marketing concept and its relationships with market segmentation levels. Besides, relational and databased marketing concepts connected with the niche marketing concept were also included to the study. In empiric research, the markedng profiles of the firms operating in the orthopedic support products market in Turkey and their appropriateness for the niche marketing principles were also idemitled. After the expectations of target group from the orthopedic support products were revealed, those results were compared to the estimations of the companies according to their ratio of uprightness.

Details

Primary Language

English

Subjects

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Journal Section

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Authors

Tahir Albayrak This is me

Publication Date

May 1, 2006

Submission Date

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Acceptance Date

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Published in Issue

Year 2006 Volume: 3 Number: 11

IZ

https://izlik.org/JA78NB77DD

Cite

RIS / Bibtex

APA

Albayrak, T. (2006). THE PRINCIPLES OF NICHE MARKETING AND ORTHOPEDIC SUPPORT PRODUCTS MARKET EXAMPLE. Akdeniz İİBF Dergisi, 3(11), 219-235. https://izlik.org/JA78NB77DD

AMA

1.Albayrak T. THE PRINCIPLES OF NICHE MARKETING AND ORTHOPEDIC SUPPORT PRODUCTS MARKET EXAMPLE. Akdeniz İİBF Dergisi. 2006;3(11):219-235. https://izlik.org/JA78NB77DD

Chicago

Albayrak, Tahir. 2006. “THE PRINCIPLES OF NICHE MARKETING AND ORTHOPEDIC SUPPORT PRODUCTS MARKET EXAMPLE”. Akdeniz İİBF Dergisi 3 (11): 219-35. https://izlik.org/JA78NB77DD.

EndNote

Albayrak T (May 1, 2006) THE PRINCIPLES OF NICHE MARKETING AND ORTHOPEDIC SUPPORT PRODUCTS MARKET EXAMPLE. Akdeniz İİBF Dergisi 3 11 219–235.

IEEE

[1]T. Albayrak, “THE PRINCIPLES OF NICHE MARKETING AND ORTHOPEDIC SUPPORT PRODUCTS MARKET EXAMPLE”, Akdeniz İİBF Dergisi, vol. 3, no. 11, pp. 219–235, May 2006, [Online]. Available: https://izlik.org/JA78NB77DD

ISNAD

Albayrak, Tahir. “THE PRINCIPLES OF NICHE MARKETING AND ORTHOPEDIC SUPPORT PRODUCTS MARKET EXAMPLE”. Akdeniz İİBF Dergisi 3/11 (May 1, 2006): 219-235. https://izlik.org/JA78NB77DD.

JAMA

1.Albayrak T. THE PRINCIPLES OF NICHE MARKETING AND ORTHOPEDIC SUPPORT PRODUCTS MARKET EXAMPLE. Akdeniz İİBF Dergisi. 2006;3:219–235.

MLA

Albayrak, Tahir. “THE PRINCIPLES OF NICHE MARKETING AND ORTHOPEDIC SUPPORT PRODUCTS MARKET EXAMPLE”. Akdeniz İİBF Dergisi, vol. 3, no. 11, May 2006, pp. 219-35, https://izlik.org/JA78NB77DD.

Vancouver

1.Tahir Albayrak. THE PRINCIPLES OF NICHE MARKETING AND ORTHOPEDIC SUPPORT PRODUCTS MARKET EXAMPLE. Akdeniz İİBF Dergisi [Internet]. 2006 May 1;3(11):219-35. Available from: https://izlik.org/JA78NB77DD