Gazetecilikte Emek Sürecinin Dönüşümü: Taylorizm ve Yalın Üretim Perspektifi

Abstract

Bu makale, gazeteci emeğinde yaşanan dönüşümü Taylorizm ve yalın üretim bağlamında emek sürecinin yeniden örgütlenmesi olarak ele almaktadır. Marx’ın biçimsel ve gerçek boyunduruk ayrımı ile Braverman ve Smith’in emek süreci yaklaşımlarına dayanan çalışma, gazetecilik literatüründe baskın olan esnekleşme, güvencesizleşme ve vasıfsızlaşma olgularını günümüzdeki emek alım-satım sürecinin sonuçları olarak değerlendirmektedir. Makale, gazeteci emeğindeki dönüşümün teknolojiye ya da istihdam biçimlerine indirgenemeyeceğini; bunun yerine emek sürecinin rasyonelleştirilmesi, parçalanması ve denetimin merkezileştirilmesi üzerinden anlaşılması gerektiğini savunmaktadır. Bu çerçevede Taylorizm ve yalın üretim, sermayenin emek üzerindeki tarihsel ve güncel tahakküm biçimleri olarak tartışılmaktadır.

Keywords

• Gazetecilik
• Gazetecilik emeği
• Emek süreci
• Taylorizm
• Yalın üretim.

The Transformation of the Labour Process in Journalism: A Taylorist and Lean Production Perspective

Abstract

This article examines the transformation of journalistic labour within the frameworks of Taylorism and lean production as a reorganisation of the labour process. Drawing on Marx’s distinction between formal and real subsumption, as well as the labour process approaches of Braverman and Smith, the study argues that the dominant literature on journalism—focused on flexibilisation, precarity, and deskilling—should be understood as outcomes of contemporary labour exchange relations. The article contends that changes in journalistic labour cannot be reduced to technological developments or shifts in employment forms; rather, they must be analysed through the rationalisation, fragmentation, and centralisation of control within the labour process. In this context, Taylorism and lean production are conceptualised as historical and contemporary forms of capital’s domination over labour.

Keywords

• Journalism
• Journalistic labour
• Labour process
• Taylorism
• Lean production

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