Year 2020, Volume 20 , Issue 4, Pages 833 - 852 2020-12-31

TURİZM SEKTÖRÜNDE AÇIK İNOVASYONUN ÖNEMİ VE SAĞLAYACAĞI FAYDALAR
IMPORTANCE OF OPEN INNOVATION IN TOURISM SECTOR AND ITS BENEFITS

Derya YÜCEL [1] , Muhsin HALİS [2]


Değişen çevresel koşullar nedeniyle işletmelerin inovasyonu hem iç hem de dış süreçler yardımıyla oluşturması gerekli hale gelmiştir. Açık inovasyonda yer alan bu dış süreçler; firmanın rekabet içinde olduğu diğer firmalar, tedarikçiler ve kitle kaynak kullanımı ile ortak bilgi ve teknoloji paylaşımı şeklinde olabileceği gibi, firma olarak oluşturacakları ortak bir platfom aracılığı ile müşterilerinin inovasyon önerilerini toplamaları şeklinde de gerçekleştirilebilir. Firmalar bu sayede hem dış inovasyon kaynaklarını kullanarak, hem de kendi inovasyon imkanlarını başka firmalar ile paylaşarak çok daha etkin şekilde yeni ürün ve hizmetler geliştirebilmektedirler.
Bu çerçevede hazırlanan çalışmada, turizm sektörü için inovasyonun önemi ve zorluğu açıklandıktan sonra açık inovasyon kavramı ele alınmakta ve geleneksel inovasyon yaklaşımıyla farklılaştığı noktalara yer verilmektedir. Çalışmada ayrıca turizm sektöründe bazı açık inovasyon uygulamaları ele alınarak açık inovasyonun turizm sektörü için önemi ile sağlayacağı fırsat ve faydalar değerlendirilmektedir.
Due to changing environmental conditions, it has become necessary for companies or institutions to create innovation with the help of both internal and external processes and this situation is defined as open innovation. External processes involved in open innovation; It can be defined as sharing information and technology with other firms with which the company is competing, suppliers and crowdsourcing usage as well as collecting the innovation proposals of its customers through a common platform to be formed as a company. In this way, companies can develop new products and services much more effectively both by using external innovation sources and by sharing their own innovation opportunities with other companies. In this study, open innovation, which has not been sufficiently emphasized so far, is evaluated comparatively with the importance it has for the tourism sector according to the traditional innovation approach. In addition, various open innovation practices are included in the tourism sector.
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Primary Language tr
Subjects Social
Journal Section Reasearch Articles
Authors

Orcid: 0000-0003-1853-2673
Author: Derya YÜCEL (Primary Author)
Institution: BOLU ABANT İZZET BAYSAL ÜNİVERSİTESİ
Country: Turkey


Orcid: 0000-0001-9495-5083
Author: Muhsin HALİS
Institution: BOLU ABANT İZZET BAYSAL ÜNİVERSİTESİ
Country: Turkey


Dates

Application Date : December 10, 2020
Acceptance Date : December 22, 2020
Publication Date : December 31, 2020

Bibtex @research article { basbed838904, journal = {Bolu Abant İzzet Baysal Üniversitesi Sosyal Bilimler Enstitüsü Dergisi}, issn = {1303-0035}, eissn = {2147-3064}, address = {}, publisher = {Bolu Abant Izzet Baysal University}, year = {2020}, volume = {20}, pages = {833 - 852}, doi = {10.11616/basbed.v20i58861.838904}, title = {TURİZM SEKTÖRÜNDE AÇIK İNOVASYONUN ÖNEMİ VE SAĞLAYACAĞI FAYDALAR}, key = {cite}, author = {Yücel, Derya and Hali̇s, Muhsin} }
APA Yücel, D , Hali̇s, M . (2020). TURİZM SEKTÖRÜNDE AÇIK İNOVASYONUN ÖNEMİ VE SAĞLAYACAĞI FAYDALAR . Bolu Abant İzzet Baysal Üniversitesi Sosyal Bilimler Enstitüsü Dergisi , 20 (4) , 833-852 . DOI: 10.11616/basbed.v20i58861.838904
MLA Yücel, D , Hali̇s, M . "TURİZM SEKTÖRÜNDE AÇIK İNOVASYONUN ÖNEMİ VE SAĞLAYACAĞI FAYDALAR" . Bolu Abant İzzet Baysal Üniversitesi Sosyal Bilimler Enstitüsü Dergisi 20 (2020 ): 833-852 <https://dergipark.org.tr/en/pub/basbed/issue/58861/838904>
Chicago Yücel, D , Hali̇s, M . "TURİZM SEKTÖRÜNDE AÇIK İNOVASYONUN ÖNEMİ VE SAĞLAYACAĞI FAYDALAR". Bolu Abant İzzet Baysal Üniversitesi Sosyal Bilimler Enstitüsü Dergisi 20 (2020 ): 833-852
RIS TY - JOUR T1 - TURİZM SEKTÖRÜNDE AÇIK İNOVASYONUN ÖNEMİ VE SAĞLAYACAĞI FAYDALAR AU - Derya Yücel , Muhsin Hali̇s Y1 - 2020 PY - 2020 N1 - doi: 10.11616/basbed.v20i58861.838904 DO - 10.11616/basbed.v20i58861.838904 T2 - Bolu Abant İzzet Baysal Üniversitesi Sosyal Bilimler Enstitüsü Dergisi JF - Journal JO - JOR SP - 833 EP - 852 VL - 20 IS - 4 SN - 1303-0035-2147-3064 M3 - doi: 10.11616/basbed.v20i58861.838904 UR - https://doi.org/10.11616/basbed.v20i58861.838904 Y2 - 2020 ER -
EndNote %0 Bolu Abant İzzet Baysal Üniversitesi Sosyal Bilimler Enstitüsü Dergisi TURİZM SEKTÖRÜNDE AÇIK İNOVASYONUN ÖNEMİ VE SAĞLAYACAĞI FAYDALAR %A Derya Yücel , Muhsin Hali̇s %T TURİZM SEKTÖRÜNDE AÇIK İNOVASYONUN ÖNEMİ VE SAĞLAYACAĞI FAYDALAR %D 2020 %J Bolu Abant İzzet Baysal Üniversitesi Sosyal Bilimler Enstitüsü Dergisi %P 1303-0035-2147-3064 %V 20 %N 4 %R doi: 10.11616/basbed.v20i58861.838904 %U 10.11616/basbed.v20i58861.838904
ISNAD Yücel, Derya , Hali̇s, Muhsin . "TURİZM SEKTÖRÜNDE AÇIK İNOVASYONUN ÖNEMİ VE SAĞLAYACAĞI FAYDALAR". Bolu Abant İzzet Baysal Üniversitesi Sosyal Bilimler Enstitüsü Dergisi 20 / 4 (December 2020): 833-852 . https://doi.org/10.11616/basbed.v20i58861.838904
AMA Yücel D , Hali̇s M . TURİZM SEKTÖRÜNDE AÇIK İNOVASYONUN ÖNEMİ VE SAĞLAYACAĞI FAYDALAR. Bolu Abant İzzet Baysal Üniversitesi Sosyal Bilimler Enstitüsü Dergisi. 2020; 20(4): 833-852.
Vancouver Yücel D , Hali̇s M . TURİZM SEKTÖRÜNDE AÇIK İNOVASYONUN ÖNEMİ VE SAĞLAYACAĞI FAYDALAR. Bolu Abant İzzet Baysal Üniversitesi Sosyal Bilimler Enstitüsü Dergisi. 2020; 20(4): 833-852.
IEEE D. Yücel and M. Hali̇s , "TURİZM SEKTÖRÜNDE AÇIK İNOVASYONUN ÖNEMİ VE SAĞLAYACAĞI FAYDALAR", Bolu Abant İzzet Baysal Üniversitesi Sosyal Bilimler Enstitüsü Dergisi, vol. 20, no. 4, pp. 833-852, Dec. 2021, doi:10.11616/basbed.v20i58861.838904