THE EFFECTS of the COVID-19 PANDEMIC on the AVIATION INDUSTRY and STRATEGIES: OPINIONS of TURKISH AVIATION ACADEMICS

Yıl 2021, Cilt: 5 Sayı: 9, 326 - 341, 16.12.2021

Sabiha Annaç Göv , Nilay Erbay

Öz

Covid-19 Pandemic has drastically affected the aviation industry all over the world. Numerous studies have been concerned with the possible effects of pandemics on the aviation industry by the researchers. Although it is tried to make inferences by making comparisons with previous crises, in this crisis, which has differences in terms of duration and effect, it is important to evaluate the current situation correctly in terms of guiding the aviation sector. The aim of this study is to reveal the ideas of aviation management academics about the effects of the pandemic crisis. In this study, an online survey consisting of open-ended questions was conducted with the academicians to evaluate the current situation of the sector, the strategies to follow, and the expectations of the passengers. The data has been obtained from 27 participants who teach in the field of Aviation in the various universities of Turkey. The content analysis has been employed to analyze the data through the Nvivo package program and the data has been collected under themes and codes. The results of the analysis basically indicate that profit loss, the decline in employee numbers, and economic downturn are the possible effects of the pandemic. It is among the strategies to be followed by making innovations in fleet planning and giving the necessary importance to cargo transportation. Besides these, the importance of being ready for the process that the crisis ends by protecting the current employment was emphasized. Passengers who are guaranteed to have taken the necessary health measures are expected to be sensitive to the increases in ticket prices.

Anahtar Kelimeler

içerik analizi, Covid-19 pandemic, aviation industry, airline strategies, qualitative research, content analysis

COVİD-19 SALGINININ HAVACILIK SEKTÖRÜNE ETKİLERİ VE STRATEJİLER: TÜRK HAVACILIK AKADEMİSYENLERİNİN GÖRÜŞLERİ

Öz

Covid-19 Salgını, tüm dünyada havacılık endüstrisini büyük ölçüde etkiledi. Araştırmacılar tarafından, havacılık endüstrisi üzerindeki pandeminin olası etkileri ile ilgili çok sayıda çalışma yapılmıştır. Geçmiş krizlerle karşılaştırmalar yapılarak çıkarımlar yapılmaya çalışılsa da süre ve etki açısından farklılıklar olan bu krizde havacılık sektörüne yön vermesi açısından mevcut durumu doğru değerlendirmek önem arz etmektedir. Bu çalışmanın amacı havacılık yönetimi akademisyenlerinin pandemi krizinin etkileri hakkında fikirlerini ortaya çıkarmaktır. Çalışmada, akademisyenler ile sektörün mevcut durumunu, izlenmesi gereken stratejileri ve yolcuların beklentilerini değerlendirmek için açık uçlu sorular içeren online anket yapılmıştır. Veriler, Türkiye’nin çeşitli üniversitelerinde havacılık alanında eğitim veren 27 akademisyenden elde edilmiştir. Verilerin analizi için, Nvivo paket programı kullanılarak içerik analizi uygulanmıştır. Veriler tema ve kodlar altında toplanmıştır. Analiz sonuçları temel olarak, kar kaybı, istihdamda azalma ve durgunluğun, pandeminin muhtemel etkileri olduğuna işaret etmektedir. Filo planlamalarında yeniliklere gidilerek, kargo taşımacılığına gereken önemin verilmesi, izlenmesi gereken stratejiler arasında yer almaktadır. Bunların yanında, mevcut istihdamın korunarak, krizin sona erdiği sürece hazır olmanın önemine değinilmiştir. Gerekli sağlık tedbirlerinin alındığının garantisi verilen yolcuların, bilet fiyatlarındaki artışlara karşı duyarlı olması beklenmektedir.

Anahtar Kelimeler

Covid-19 salgını, havacılık sektörü, havacılık stratejileri, nitel araştırma, içerik analizi

Kaynakça

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