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Examining the Relationship Between University Students' Social Media Usage Purposes and Social Media Addiction Levels

Year 2025, Volume: 13 Issue: 3, 1418 - 1446
https://doi.org/10.46778/goputeb.1670429

Abstract

The widespread integration of social media platforms into daily life has led to increased attention on both the purposes of their use and the potential for addiction resulting from prolonged usage. This study investigates the relationship between university students’ purposes for using social media and their levels of social media addiction. Conducted at a state university in the Western Black Sea Region during the 2022–2023 academic year, the study included 440 university students. Data were collected using two measurement tools. The study aimed to examine differences in students' social media usage purposes and addiction levels based on variables such as gender, grade, and daily internet usage. Findings revealed that students used social media sometimes for academic preparation and frequently for interpersonal interaction. Their overall level of social media addiction was also within the sometimes range. No significant gender differences were found in terms of academic preparation and social media addiction, but a significant difference was observed in interpersonal interaction. Similarly, no significant differences emerged between grade and academic preparation, whereas a significant positive difference was found for interpersonal interaction. First-year students exhibited lower levels of social media addiction compared to students in higher grades. While time spent on the internet did not significantly affect the academic preparation factor, it did show a significant relationship with both interpersonal interaction and social media addiction. A positive correlation was identified between interpersonal communication and academic preparation purposes, and between interpersonal communication and social media addiction. However, no significant relationship was found between social media addiction and academic preparation.

Ethical Statement

Zonguldak Bülent Ecevit University Human Research Ethics Committee 26.05.2022-225

References

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Üniversite Öğrencilerinin Sosyal Medya Kullanım Amaçları ve Sosyal Medya Bağımlılık Düzeyleri Arasındaki İlişkinin İncelenmesi

Year 2025, Volume: 13 Issue: 3, 1418 - 1446
https://doi.org/10.46778/goputeb.1670429

Abstract

Günlük yaşamın bir parçası haline gelen sosyal medya platformlarının kullanım amaçları ve bu platformlarda geçirilen sürenin bağımlılık yaratma potansiyeli sorgulanır hale gelmiştir. Yapılan bu çalışma ile üniversite öğrencilerinin sosyal medyanın kullanım amaçları ile sosyal medya bağımlılığı arasındaki ilişki araştırılmıştır. Araştırma Batı Karadeniz Bölgesinde bir devlet üniversitesinde, 2022-2023 akademik yılında, 440 üniversite öğrencisi ile gerçekleştirilmiştir. Verilerin toplanmasında iki adet ölçme aracı kullanılmıştır. Araştırmada üniversite öğrencilerinin sosyal medya kullanım amaçları ve sosyal medya bağımlılık düzeyleri ile cinsiyet, sınıf ve günlük internet kullanım değişkenleri ile aralarındaki farklar belirlenmeye çalışılmıştır. Araştırma neticesinde öğrencilerin sosyal medya kullanım amaçları alt faktörü derse hazırlık boyutunda “Bazen”, kişilerarası etkileşim boyutunda “Sıklıkla” aralığında olduğu görülmüştür. Sosyal medya bağımlılık düzeyinde ise “Bazen” aralığında olduğu görülmüştür. Sosyal medya kullanım amaçları alt faktörü derse hazırlık faktörü ve sosyal medya bağımlılığı ile cinsiyete dair anlamlı farka rastlanmazken, kişilerarası etkileşim faktöründe anlamlı farka rastlanmıştır. Sınıf düzeyi ile derse hazırlık faktörü arasında anlamlı farka rastlanmazken, kişilerarası etkileşim faktöründe pozitif yönlü anlamlı farka rastlanmıştır. Araştırmada birinci sınıf öğrencilerinin sosyal medya bağımlılık düzeyleri diğer sınıflarda öğrenim görenlerden daha düşük olduğu görülmüştür. Sosyal medya kullanım amaçları alt faktörü derse hazırlık boyutu ile internette geçirilen süre değişkeni arasında anlamlı farka rastlanmazken, kişilerarası etkileşim faktörü ve sosyal medya bağımlılık düzeyleri arasında anlamlı farka rastlanmıştır. Üniversite öğrencilerinin kişilerarası iletişim ile derse hazırlık faktörleri arasında pozitif yönlü, sosyal medya bağımlılık ile kişilerarası iletişim arasında pozitif yönlü bir ilişkiye rastlanırken, sosyal medya bağımlılık ile derse hazırlık faktörü arasında bir ilişkiye rastlanmamıştır.

Ethical Statement

Zonguldak Bülent Ecevit Üniversitesi İnsan Araştırmaları Etik kurulu 26.05.2022-225

References

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There are 65 citations in total.

Details

Primary Language English
Subjects Instructional Technologies
Journal Section Articles
Authors

Bayram Gökbulut 0000-0002-7218-5900

Early Pub Date September 20, 2025
Publication Date October 3, 2025
Submission Date April 5, 2025
Acceptance Date July 16, 2025
Published in Issue Year 2025 Volume: 13 Issue: 3

Cite

APA Gökbulut, B. (2025). Examining the Relationship Between University Students’ Social Media Usage Purposes and Social Media Addiction Levels. International Journal of Turkish Education Sciences, 13(3), 1418-1446. https://doi.org/10.46778/goputeb.1670429