Türkiye İlaç Sektöründe Rekabetin Ölçülmesi

Yıl 2019, , 340 - 352, 30.10.2019

Hasan Hüseyin Yıldırım , Melih Mestanoğlu

https://doi.org/10.21733/ibad.612571

Öz

The
health-producing pharmaceutical sector, which meets one of the most basic needs
of individuals, has developed at a significant level to improve the quality of
life for individuals. Today, the pharmaceutical industry is a global industry
with great economic potential and incurring high R & D costs. As in the
other industrial units of the economy, a state of intense competition exists in
the pharmaceutical sector. In this study, domestic and foreign manufacturers
operating in Turkey are determined and it is aimed to determine the competitive
condition of the pharmaceutical industry with the obtained data from the companies.
Also, a frequency analysis was carried out to generally evaluate the opinions
of manufacturers and suppliers in the sector regarding the competitive
situation. T-test was conducted to determine whether there was a difference
between two groups in terms of the competitive situation. As a result, a
statistically significant difference was found between the manufacturers and
the suppliers.

Anahtar Kelimeler

Industry Analysis, Pharmaceutical Industry, Competitive Analysis, Survey Analysis

Competitiveness in Turkey the Pharmaceutical Industry

Öz

One of the most basic needs of individuals, the
pharmaceutical industry, which produces health-oriented products, has improved
significantly to improve the quality of life of individuals. Nowadays, the
pharmaceutical industry is a global industry with high economic potential and
with high R & D costs. As in other industrial units of the economy, the
intense competition environment is becoming more and more important for the
pharmaceutical sector. In this study, domestic and foreign manufacturers
operating in Turkey are determined and it is aimed to determine the competitive
condition of the pharmaceutical industry with the obtained data from the
companies. Also, a frequency analysis was carried out to generally evaluate the
opinions of manufacturers and suppliers in the sector regarding the competitive
situation. T-test was conducted to determine whether there was a difference
between two groups in terms of the competitive situation. As a result, a
statistically significant difference was found between the manufacturers and
the suppliers.

 

Anahtar Kelimeler

Industry Analysis, Pharmaceutical Industry, Competitive Analysis, Survey Analysis, Turkey

Kaynakça

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