The life cycle of a cultural heritage tourism destination: The case of Boğazkale

Öz

The life course of the destination is critical in sustainable tourism which includes many dimensions. The life course of destinations, which begins with the exploration phase, continues towards the decline process for various reasons. Continuing the life course of the destination, postponing the decline phase, or rejuvenating a destination that is in the decline phase depends on determining the stage of tourism development of the destinations and what kind of development course they follow. This study aims to determine the applicability of Boğazkale, where is essential destination for cultural heritage tourism for Butler's (1980) Tourism Area’s Life Cycle model and on the UNESCO Cultural Heritage List and the Memory of the World List. Single-case study design was used, and semi-structured interviews were conducted to determine which life stage Boğazkale destination was within the scope of Butler's (1980) TALC model. Exploratory and explanatory case analysis was used for the findings. As a result, it has been determined that Boğazkale's destination is in the “decline stage.”

Anahtar Kelimeler

• Boğazkale
• Tourism Area Life Cycle
• Tourism Development
• Semi-Structured Interview

Bir kültürel miras turizmi destinasyonunun yaşam döngüsü: Boğazkale Örneği

Öz

Birçok boyutu olan sürdürülebilir turizmde, turizm alanları yaşam döngüsü kritik bir öneme sahiptir. Keşif aşamasıyla başlayan turizm alanları yaşam döngüsü çeşitli nedenlere bağlı olarak çöküş sürecine doğru devam etmektedir. Turizm alanlarının yaşam döngüsünün devam etmesi, çöküş aşamasının ertelenmesi veya çöküş aşamasında olan bir destinasyonun yeniden canlandırılması için destinasyonların turizm gelişimlerinin hangi aşamada olduklarının ve nasıl bir gelişim seyri izlediklerinin tespitine bağlıdır. Bu çalışmada, Butler (1980)’ın Destinasyonların Yaşam Döngüsü modelinin kültürel miras turizmi için önemli bir destinasyon olan ve UNESCO Kültür Miras Listesi ile Dünya Belleği Listesi’nde yer alan Boğazkale’de uygulanabilirliği amaçlanmıştır. Boğazkale destinasyonunun Butler (1980)’ın Turizm Alanları Yaşam Döngüsü modeli kapsamında hangi evrede olduğunun belirlenmesi için iç içe geçmiş tek durum deseni ve yarı yapılandırılmış görüşmeler yapılmıştır. Elde edilen veriler için açıklayıcı ve keşfedici analiz kullanılmıştır. Sonuç olarak Boğazkale destinasyonunun “çöküş aşamasında” olduğu tespit edilmiştir.

Anahtar Kelimeler

• Boğazkale
• Turizm Alanları Yaşam Döngüsü
• Turizm Gelişimi
• Yarı Yapılandırılmış Görüşme

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