EXAMINING THE ROLE OF TOURISM EXHIBITION IN SUSTAINABLE DEVELOPMENT OF TOURISM INDUSTRY

Abstract

Tourism industry is one of the important sources of gaining income all over the world and at the same time, it is an effective factor in cultural exchanges between countries. Tourism has been known as a unique opportunity by many offers and they consider the significant and remarkable growth of tourism in the part fifty years as an indicator of this phenomenon’s great social and economy important. Today, in modern tourism view, on there the title of sustainable development of tourism, government are trying to meet tourists’ local people while reply to cultural, economic identity, healthy environment, economic needs, and economic balance. Meanwhile, the researcher believe that tourism exhibition can be assumed as one of the solution for sustainable development because when countries attend exhibition not only they introduce their capacity, abilities, facilities and their tourism condition and amenities but also they tend to create a mutual relationship between three factors including tourist, the people of their area and the quality of destination and besides attracting tourist who are compatible with their own country’s social, economic and cultural condition and satisfying them, they prevent from on informed tours and achieves the maximum advantages of this industry. Therefore, in this research, through applying quantitative methods, the researcher intent to address the role of tourism exhibitions in sustainable development of this industry

Keywords

• tourism, exhibitions, sustainable development

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