EXAMINING THE ROLE OF TOURISM EXHIBITION IN SUSTAINABLE DEVELOPMENT OF TOURISM INDUSTRY
Abstract
Keywords
Kaynakça
- A.Pitta, Dennis, Weisgal, Margit, Lynagh, Peter (2006), “Integrating exhibit marketing into integrated marketing communications”, Journal of consumer marketing, Vol. 23, No. 3, pp.156-166
- Bijani Avval, AliReza (2012), ”Hotel management exhibition, why and how”, First issue of hotel management & related industries specialized magazine, Vol. 3, NO. 53, PP.1-16
- Blythe, Jim (1996), “The evaluation of non-selling activities at British trade exhibitions”, Marketing Intelligence & Planning, Vol. 14, No. 5, pp.20-24
- Blythe, Jim (1999), “Visitor and exhibitions and outcomes at trade exhibitions”, Marketing Intelligence & Planning, Vol. 17, No. 2, pp.100-110
- Bucar, Kristina, Renko, Sanda (2008), “Sustainable tourism development, the case of the iland of Hvar”, An enterprise odyssey, International conference proceeding, pp.1654- 1664
- C.Harrison, Lynn, Jayawardena, Chandana, Clayton, Anthony (2003), “Sustainable tourism development in the Caribbean: Practical challenges”, International Journal of Contemporary Hospitality Management, Vol. 15, No. 5, pp.294-298
- Firth, Tracy (2010), “Marketing for sustainable tourism”, Goodfellow, Woodeaton, Oxford, p.16
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Ayrıntılar
Birincil Dil
İngilizce
Konular
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Bölüm
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Yazarlar
Mohammad Rahim Esfidani
Bu kişi benim
Mansoureh Vahabzadeh
Bu kişi benim
Maryam Tajalli
Bu kişi benim
Yayımlanma Tarihi
1 Haziran 2012
Gönderilme Tarihi
1 Haziran 2012
Kabul Tarihi
-
Yayımlandığı Sayı
Yıl 2012 Cilt: 4 Sayı: 1