EXAMINATION OF THE CULTURAL TOURISM PERCEPTION OF SAFRANBOLU IN TERMS OF DOMESTIC TOURISTS’ TRAVEL BEHAVIOURS

Year 2017, Volume: 1 Issue: 2, 44 - 54, 31.12.2017

Cenk Murat Koçoğlu , Bilge Özge Boztepe

https://doi.org/10.30625/ijctr.346222

Abstract

Turkey is a country that has a lot of historical and important concrete
and non-tangible cultural heritage in every direction that many civilizations
have experienced in the past. Especially when cities are presented as
destinations, these historical and cultural values are seen as an important
attraction factor for tourists towards the region. In addition, taking the
cities to UNESCO's list of cultural heritage is an important element that makes
it interesting for domestic and foreign tourists. One of the UNESCO-registered
regions is Safranbolu. Especially since 1994, With the receipt of UNESCO has
been recognized as a cultural heritage list, this region has been recognized
and has become an important destination for cultural tourism by domestic and
foreign tourists.

The aim of working in
this context is to ensure that the perspectives of local tourists to Safranbolu
as a cultural destination are determined. In addition, depend on the
demographics of the tourists coming to the region, whether the perceptions have
changed or not, and the satisfaction levels of tourists coming to Safranbolu
and their repeat visits will also be revealed. For this purpose, data were
collected from 290 domestic tourists coming to Safranbolu by questionnaire
method. The data were analyzed in the SPSS 22 packet program. According to the
analysis results obtained, it has been determined that the cultural
tourism perception of Safranbolu differs depending on the number of visits of
domestic tourists and duration of visits. On the other hand, it was determined that the fact that a large majority of
domestic tourists coming to Safranbolu are satisfied with the travel and are
tended to recommend it to others but they were
not as positive as the other two variables in traveling to Safranbolu again.

Keywords

Safranbolu, Cultural Tourism, Travel Behaviours, Domestic Tourists, Safranbolu

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