CONSUMER OPINIONS ABOUT PRINT AND ON-LINE PAY CONTENTS ACCORDING TO PRIMARY RESEARCH RESULTS

Volume: 6 Number: 2 December 1, 2014
  • Katalin Jäckel
  • Mónika Fodor
  • Ágnes Csiszárik-kocsir
  • András Medve
International Journal of Economics and Finance Studies Cover
International Journal of Economics and Finance Studies
PDF Download
EN

CONSUMER OPINIONS ABOUT PRINT AND ON-LINE PAY CONTENTS ACCORDING TO PRIMARY RESEARCH RESULTS

Abstract

In this paper we present the sub results of a primer research project process. The main objective of survey was to explore the effect of the digitalization onto the media consumption habits, with a strange look onto the print and the on-line pay contents. During the research we applied qualitative and quantitative methods. We analysed the most important changes of the media consumption preferences with the help of expert interviews and consumers surveys taking the influencing role of the international trends onto consideration. Based on the results of the research can be characterised the main target groups of on-line pay contents and the print mediums.

Keywords

References

  1. http://www.ejc.net/media_landscape/article/germany/
  2. http://www.emarketer.com/RecentArticles.aspx Worlnewspaperweek.org: 2011.10.19.
  3. http://www.nationmaster.com/country/ks-korea-south/med-media Nationmaster.com: 2011.10.23. 14:30

Details

Primary Language

English

Subjects

-

Journal Section

-

Authors

Katalin Jäckel This is me

Mónika Fodor This is me

Ágnes Csiszárik-kocsir This is me

András Medve This is me

Publication Date

December 1, 2014

Submission Date

December 1, 2014

Acceptance Date

-

Published in Issue

Year 2014 Volume: 6 Number: 2

IZ

https://izlik.org/JA52UE43ST

Cite

RIS / Bibtex
APA
Jäckel, K., Fodor, M., Csiszárik-kocsir, Á., & Medve, A. (2014). CONSUMER OPINIONS ABOUT PRINT AND ON-LINE PAY CONTENTS ACCORDING TO PRIMARY RESEARCH RESULTS. International Journal of Economics and Finance Studies, 6(2), 12-19. https://izlik.org/JA52UE43ST
AMA
1.Jäckel K, Fodor M, Csiszárik-kocsir Á, Medve A. CONSUMER OPINIONS ABOUT PRINT AND ON-LINE PAY CONTENTS ACCORDING TO PRIMARY RESEARCH RESULTS. IJEFS. 2014;6(2):12-19. https://izlik.org/JA52UE43ST
Chicago
Jäckel, Katalin, Mónika Fodor, Ágnes Csiszárik-kocsir, and András Medve. 2014. “CONSUMER OPINIONS ABOUT PRINT AND ON-LINE PAY CONTENTS ACCORDING TO PRIMARY RESEARCH RESULTS”. International Journal of Economics and Finance Studies 6 (2): 12-19. https://izlik.org/JA52UE43ST.
EndNote
Jäckel K, Fodor M, Csiszárik-kocsir Á, Medve A (December 1, 2014) CONSUMER OPINIONS ABOUT PRINT AND ON-LINE PAY CONTENTS ACCORDING TO PRIMARY RESEARCH RESULTS. International Journal of Economics and Finance Studies 6 2 12–19.
IEEE
[1]K. Jäckel, M. Fodor, Á. Csiszárik-kocsir, and A. Medve, “CONSUMER OPINIONS ABOUT PRINT AND ON-LINE PAY CONTENTS ACCORDING TO PRIMARY RESEARCH RESULTS”, IJEFS, vol. 6, no. 2, pp. 12–19, Dec. 2014, [Online]. Available: https://izlik.org/JA52UE43ST
ISNAD
Jäckel, Katalin - Fodor, Mónika - Csiszárik-kocsir, Ágnes - Medve, András. “CONSUMER OPINIONS ABOUT PRINT AND ON-LINE PAY CONTENTS ACCORDING TO PRIMARY RESEARCH RESULTS”. International Journal of Economics and Finance Studies 6/2 (December 1, 2014): 12-19. https://izlik.org/JA52UE43ST.
JAMA
1.Jäckel K, Fodor M, Csiszárik-kocsir Á, Medve A. CONSUMER OPINIONS ABOUT PRINT AND ON-LINE PAY CONTENTS ACCORDING TO PRIMARY RESEARCH RESULTS. IJEFS. 2014;6:12–19.
MLA
Jäckel, Katalin, et al. “CONSUMER OPINIONS ABOUT PRINT AND ON-LINE PAY CONTENTS ACCORDING TO PRIMARY RESEARCH RESULTS”. International Journal of Economics and Finance Studies, vol. 6, no. 2, Dec. 2014, pp. 12-19, https://izlik.org/JA52UE43ST.
Vancouver
1.Katalin Jäckel, Mónika Fodor, Ágnes Csiszárik-kocsir, András Medve. CONSUMER OPINIONS ABOUT PRINT AND ON-LINE PAY CONTENTS ACCORDING TO PRIMARY RESEARCH RESULTS. IJEFS [Internet]. 2014 Dec. 1;6(2):12-9. Available from: https://izlik.org/JA52UE43ST