CONSUMER OPINIONS ABOUT PRINT AND ON-LINE PAY CONTENTS ACCORDING TO PRIMARY RESEARCH RESULTS

Cilt: 6 Sayı: 2 1 Aralık 2014
  • Katalin Jäckel
  • Mónika Fodor
  • Ágnes Csiszárik-kocsir
  • András Medve
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EN

CONSUMER OPINIONS ABOUT PRINT AND ON-LINE PAY CONTENTS ACCORDING TO PRIMARY RESEARCH RESULTS

Abstract

In this paper we present the sub results of a primer research project process. The main objective of survey was to explore the effect of the digitalization onto the media consumption habits, with a strange look onto the print and the on-line pay contents. During the research we applied qualitative and quantitative methods. We analysed the most important changes of the media consumption preferences with the help of expert interviews and consumers surveys taking the influencing role of the international trends onto consideration. Based on the results of the research can be characterised the main target groups of on-line pay contents and the print mediums.

Keywords

Kaynakça

  1. http://www.ejc.net/media_landscape/article/germany/
  2. http://www.emarketer.com/RecentArticles.aspx Worlnewspaperweek.org: 2011.10.19.
  3. http://www.nationmaster.com/country/ks-korea-south/med-media Nationmaster.com: 2011.10.23. 14:30

Ayrıntılar

Birincil Dil

İngilizce

Konular

-

Bölüm

-

Yazarlar

Katalin Jäckel Bu kişi benim

Mónika Fodor Bu kişi benim

Ágnes Csiszárik-kocsir Bu kişi benim

András Medve Bu kişi benim

Yayımlanma Tarihi

1 Aralık 2014

Gönderilme Tarihi

1 Aralık 2014

Kabul Tarihi

-

Yayımlandığı Sayı

Yıl 2014 Cilt: 6 Sayı: 2

Kaynak Göster

APA
Jäckel, K., Fodor, M., Csiszárik-kocsir, Á., & Medve, A. (2014). CONSUMER OPINIONS ABOUT PRINT AND ON-LINE PAY CONTENTS ACCORDING TO PRIMARY RESEARCH RESULTS. International Journal of Economics and Finance Studies, 6(2), 12-19. https://izlik.org/JA52UE43ST
AMA
1.Jäckel K, Fodor M, Csiszárik-kocsir Á, Medve A. CONSUMER OPINIONS ABOUT PRINT AND ON-LINE PAY CONTENTS ACCORDING TO PRIMARY RESEARCH RESULTS. IJEFS. 2014;6(2):12-19. https://izlik.org/JA52UE43ST
Chicago
Jäckel, Katalin, Mónika Fodor, Ágnes Csiszárik-kocsir, ve András Medve. 2014. “CONSUMER OPINIONS ABOUT PRINT AND ON-LINE PAY CONTENTS ACCORDING TO PRIMARY RESEARCH RESULTS”. International Journal of Economics and Finance Studies 6 (2): 12-19. https://izlik.org/JA52UE43ST.
EndNote
Jäckel K, Fodor M, Csiszárik-kocsir Á, Medve A (01 Aralık 2014) CONSUMER OPINIONS ABOUT PRINT AND ON-LINE PAY CONTENTS ACCORDING TO PRIMARY RESEARCH RESULTS. International Journal of Economics and Finance Studies 6 2 12–19.
IEEE
[1]K. Jäckel, M. Fodor, Á. Csiszárik-kocsir, ve A. Medve, “CONSUMER OPINIONS ABOUT PRINT AND ON-LINE PAY CONTENTS ACCORDING TO PRIMARY RESEARCH RESULTS”, IJEFS, c. 6, sy 2, ss. 12–19, Ara. 2014, [çevrimiçi]. Erişim adresi: https://izlik.org/JA52UE43ST
ISNAD
Jäckel, Katalin - Fodor, Mónika - Csiszárik-kocsir, Ágnes - Medve, András. “CONSUMER OPINIONS ABOUT PRINT AND ON-LINE PAY CONTENTS ACCORDING TO PRIMARY RESEARCH RESULTS”. International Journal of Economics and Finance Studies 6/2 (01 Aralık 2014): 12-19. https://izlik.org/JA52UE43ST.
JAMA
1.Jäckel K, Fodor M, Csiszárik-kocsir Á, Medve A. CONSUMER OPINIONS ABOUT PRINT AND ON-LINE PAY CONTENTS ACCORDING TO PRIMARY RESEARCH RESULTS. IJEFS. 2014;6:12–19.
MLA
Jäckel, Katalin, vd. “CONSUMER OPINIONS ABOUT PRINT AND ON-LINE PAY CONTENTS ACCORDING TO PRIMARY RESEARCH RESULTS”. International Journal of Economics and Finance Studies, c. 6, sy 2, Aralık 2014, ss. 12-19, https://izlik.org/JA52UE43ST.
Vancouver
1.Katalin Jäckel, Mónika Fodor, Ágnes Csiszárik-kocsir, András Medve. CONSUMER OPINIONS ABOUT PRINT AND ON-LINE PAY CONTENTS ACCORDING TO PRIMARY RESEARCH RESULTS. IJEFS [Internet]. 01 Aralık 2014;6(2):12-9. Erişim adresi: https://izlik.org/JA52UE43ST