International Business in Turkish Literature: Content Analysis of 1990-2019

Year 2020, Issue: 89, 97 - 132, 31.12.2020

Kübra Mert

https://doi.org/10.26650/imj.2020.89.0005

Abstract

International business has been a remarkable discipline in international literature especially in the last 30 years. The focus of the literature which includes many different dimensions, is the process of internationalization of enterprises originated from developing countries in recent years. In this context the aim of this study is to determine the boundaries of Turkey as a developing country in terms of developing their international business research is to better understand and work to eliminate the need for there to measure trends in the sub-areas. In the study, the 121 of Turkish-based international business studies were examined by content analysis in national and international journals in the years 1990-2018. According to the results of the study using Werner’s international business categorization, the prominent issues in the international business discipline in Turkish literature are; international change (1990-2000), global business environment (2000-2010) and international enterprises (2010-2018). The interest in Turkish literature is very limited compared to the international interest. Therefore, there are many questions that researchers can answer. Keywords International business, internationalization, international corporations, content analysis, Turkey.

Keywords

international business, internationalization, international corporation, content analysis, Turkey

Türk Yazınında Uluslararası İşletmecilik: 1990-2019 Yıllarına Dair Bir İçerik Analizi

Abstract

Uluslararası işletmecilik, özellikle son 30 yılda uluslararası yazında oldukça dikkat çeken bir disiplin olarak karşımıza çıkmaktadır. Birçok farklı boyutu içeren uluslararası işletmecilik yazınının odak noktasında son yıllarda gelişmekte olan ülke kökenli işletmelerin uluslararasılaşma süreçleri vardır. Bu bağlamda bu çalışmanın amacı, gelişmekte olan bir ülke olarak Türkiye açısından uluslararası işletmecilik araştırmalarının gelişmekte olan sınırlarını belirlemek, daha iyi anlamak ve alt alanlarındaki eğilimleri ölçmek için var olan ihtiyacı gidermeye çalışmaktır. Çalışmada 1990-2019 yılları aralığında uluslararası işletmecilik alanında Türkiye kökenli ulusal ve uluslararası dergilerde yayınlanan 135 adet tam metin makale içerik analizi yöntemi ile incelenmiştir. Werner’in uluslararası işletmecilik kategorizasyonunun kullanıldığı çalışmanın sonuçlarına göre Türk yazınında uluslararası işletmecilik disiplininde öne çıkan konular; 1990-1999 yılları aralığında uluslararası değişim, 2000-2009 yılları aralığında küresel işletme çevresi ve 2010-2019 yılları aralığında uluslararası işletmelerdir ve alana dair Türk yazınındaki ilgi, kimi sebepler sonucu uluslararası alandaki ilgiye göre oldukça sınırlıdır. Bu sebeple araştırmacıların önünde Türk uluslararası işletmecilik alanında cevaplayabilecekleri birçok soru bulunmaktadır.

Keywords

Uluslararası işletmecilik, uluslararasılaşma, uluslararası işletmeler, içerik analizi, Türkiye

References

• KaynakçaBanalieva, E.R. & Santoro, M.D. (2009). Local, regional or global? Geographic orientation and relative financial performance of emerging market multinational enterprises. European Management Journal, 27, 344-355.
• Buckley, P. J. (2002). Is the international business research agenda running out of steam?. Journal of International Business Studies, 33(2), 365-373.
• Buckley, P. J. & Chapman, M. (1996). Theory and method in international business research. International Business Review, 5(3), 233-245.
• Calof, J. L. & Beamish, P. W. (1995). Adapting to foreign markets: Explaining internationalization. International Business Review, 4(2), 115-131.
• Demirbag, M. & Tatoglu, E. (2008). Competitive stragety choices of Turkish manufacturing firms in European Union. Journal of Management Development, 27 (7), 727-743.
• Doz, Y. (2011). Qualitative research for international business. Journal of International Business Studies, 42(5), 582-590.
• Dunning, J.H. (1994). Re-evaluating the benefits of FDI. Transnational Corporations, 3(1): 23-51.
• Evans, M. (2013). Men in counseling: A content analysis of the Journal of Counseling & Development and Counselor Education and Supervision 1981-2011. Journal of Counseling & Development, 91, 467-474.
• Fan, Y. (2008). The rise of emerging market multinatonals and the impact on marketing. Marketing Intelligence & Planning, 26(4), 353-358.
• Ghymn, K. I. (1980). Multinational enterprises from the third world. Journal of International Business Studies, 11(2), 118-122.
• Goldstein, A. & Pusterla, F. (2010). Emerging economies’ multinationals: General features and specifities of the Brazilian and Chinese cases. International Journal of Emerging Markets, 5(3/4), 289-306.
• Hartwell, E., Serovich, J., Grafsky, E. & Kerr, Z. (2012). Coming out of the dark: Content analysis of articles pertaining to gay, lesbian, and bisexual issues in couple and family therapy journals. Journal of Marital and Family Therapy, 38, 227-243.
• Hult, G. T. M., Ketchen, D. J., Griffith, D. A., Chabowski, B. R., Hamman, M. K., Dykes, B. J. & Cavusgil, S. T. (2008). An assessment of the measurement of performance in international business research. Journal of International Business Studies, 39(6), 1064-1080.
• Krippendorff, K. (1980). Content Analysis: An Introduction to its Methodology. Sage Publications Inc., ABD.
• Lall, S. (1983). The rise of multinationals from the third world. Third World Quarterly, 5(3), 618-626.
• Lecraw, D. (1977). Direct investment by firms from less developed countries. Oxford Economic Papers, 29(3), 442-457.
• Leonidou, L.C. ve diğerleri (2010). Five decades of business research into exporting: A bibliographic analysis. Journal of International Management, 16, 78-91.
• Luo, Y. ve Zhang, H. (2016). Emerging Market MNEs: Qualitative Review and Theoretical Directions. Journal of International Management, 22(4), 333-350.
• Mathews, J. A. (2002). Dragon multinational: A new model for global growth. Oxford University Press.
• Mathews, J. A. (2006). Dragon multinationals: New players in 21 st century globalization. Asia Pacific Journal of Management, 23(1), 5-27.
• Pierce, B. & Garven, G. (1995). Publishing international business research: A survey of leading journals. Journal of International Business Studies, 26, 69-89.
• Ricks, D. A. (1985). International business research: Past, present, and future. Journal of International Business Studies, 16, 1-4.
• Ricks, D. A., Toyne, B. & Martinez, Z. (1990). Recent developments in international management research. Journal of Management, 16, 219-253.
• Ricks, D. A. (1991). Letter from the Editor-in-Chief. Journal of International Business Studies, 22, 1-4.
• Tallman, S. & Pedersen, T. (2011). The launch of Global Strategy Journal: comments from the co-editors. Global Strategy Journal, 1(1), 1-5.
• Thite, M. ve diğerleri (2016). Internationalization of Emerging Indian Multinationals: Linkage, Leverage & Learning Perspective. International Business Review, 25(1), 435-443.
• Turnbull,P. W. (1987). A challenge to the stages theory of the internationalization process. In Philip J. Rosson& StanleyD. Reid, editors, Managing export entry and expansion. New York:Praeger.
• UNCTAD, (2015). Reforming International Investment Governance. World Investment Report, United Nations, Geneva.
• Werner, S. (2002). Recent developments in international management research: A review of 20 top management journals. Journal of Management, 28(3), 277-305.