ABSTRACT
Purpose: It is aimed to reveal inadequacies of midsize furniture enterprises operating at the SME level
in Turkey to perform innovations, generate solutions to these inadequacies and to create a model that
would bring an innovation adequacy within the scope of market competition.
Methodology: It is endeavored to determine an appropriate model for enterprises to survive successful-
ly in challenging market competition conditions by helping them make more practical innovative moves
and gain awareness by surveys.
Findings: According to the results of the analysis, it has been concluded that confirmatory factor anal-
ysis and all fit indices of the model are at an acceptable level. Besides, according to the result of the
model established with intermediary variables; it has been determined that the effect of administrators’
innovation perception on Technology Management / Re&De variable and product quality and innovation
is more significant than comparison, customer orientation and strategical plan variables and the percep-
tion shows a full intermediacy effect, in contrast to the partial intermediacy effect with other variables.
Practical Implications: Considering this result; we suggest that as long as midsize enterprises (SMEs)
operating in the aforementioned furniture sector make Technology Management / Re&De investments, they will experience no difficulty in market competition. Also, furniture administrators working in the
middle management will be able to make innovations uneventfully.
Originality: For the sector to develop further, it is of great importance that it gains integrated action
efficiency by following the developments in different industries.
Keywords: Benchmarking, Productivity, Product Quality and Innovation, Intermediary variable
JEL Codes: M12, O32, P42.
Primary Language | English |
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Subjects | Industrial Engineering, Product and Brand Management, Entrepreneurship |
Journal Section | Research Articles |
Authors | |
Publication Date | December 30, 2024 |
Published in Issue | Year 2024 Volume: 13 Issue: 2 |