Z KUŞAĞI, KURUMSAL GİRİŞİMCİLİK VE LİDERLİK ARASINDAKİ İLİŞKİ ÜZERİNE

Year 2021, , 399 - 416, 30.03.2021

Burak Erkut

https://doi.org/10.32579/mecmua.877414

Abstract

Bu çalışmanın amacı, kurumsal girişimcilik ile liderlik arasındaki ilişkinin Z kuşağı açısından incelenmesidir. Kurumsal girişimcilik ve liderlik literatüründeki yakın tarihli çalışmaların kavramsal bir analizinin yapıldığı çalışmada, Z kuşağı ile ilgili yakın tarihli ampirik veriler de derlenerek Z kuşağının iş yaşamından ve liderlikten beklentileri kavramsal bir açıdan ele alınmıştır. Z kuşağının iş yaşamı ve liderlik konularında kendisinden önce gelen kuşaklardan farklı bir bakış açısına sahip olduğu tespit edilmiştir. Bu bağlamda, Z kuşağının kurumsal girişimcilikteki rolü için farklı ve yeni bir liderlik anlayışına gereksinim duyulmaktadır.. Bu liderlik anlayışı, değerlere önem veren, Z kuşağının beklentilerini yönetebilen ve Z kuşağının değerlerini paylaşan bir liderlik anlayışı olmalıdır. Bu kavramsal çalışma, gelecek ampirik araştırmalara ışık tutacak bir başlangıç noktası olarak literatüre dört mantıksal öneri kazandırmıştır. Bu öneriler kurumsal girişimcilik kapsamında kolayca uygulanabileceği gibi, araştırmada da test edilebilecek bir noktadadırlar.

Keywords

kurumsal girişimcilik, liderlik, z kuşağı

ON THE RELATIONSHIP BETWEEN GENERATION Z, CORPORATE ENTREPRENEURSHIP AND LEADERSHIP

Abstract

The purpose of this work is to analyze the relationship between corporate entrepreneurship and leadership from the perspective of generation Z. In this work, a conceptual analysis of the recent literature on corporate entrepreneurship and leadership will be performed, also by identifying recent empirical evidence on generation Z, especially by focusing on what generation Z expects from work life and leadership. It has been identified that generation Z differs from its predecessor generations. Based on this finding, there is a need for a new and different leadership approach when engaging generation Z in corporate entrepreneurship. This leadership should be value-oriented, it should manage the expectations and share the values of generation Z. This conceptual work serves as a starting point for future empirical work by organizing its findings in four logical propositions. These propositions can be easily implemented in a corporate entrepreneurship setup; they are also testable in a research framework.

Keywords

corporate entrepreneurship, leadership, generation z

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