The Effects of Information Systems on Supply Chain and Operating Performance - Analysis of the Retail Industry

Year 2020, Volume: 9 Issue: 3, 1627 - 1639, 21.07.2020

Ahmet Alper Sayın

https://doi.org/10.33206/mjss.650529

Cited By: 1

Abstract

In
this study, researches have been done with the manager of 287 companies
operating in Retail Sector in the 
domestic Anatolia region of Turkey in order to measure The effects of
supply chain management information systems on supplier selection, demand
forecasting, supply chain integration, supply chain flexibility and customer
satisfaction.

With
this study where Structural Equation Modeling (Amos) and Spss program was used
and structural equation model was analysed; 
The use of information technologies in the supply chain is found to has
a positive effect on supplier selection, demand forecasting, supply chain
integration, supply chain flexibility and customer satisfaction.

The
study also contributes to the supply chain literature to improve the supply
chain and business performance of information systems, to guide business
managers to adopt and implement information technologies and to make investment
decisions.

Keywords

Supply Chain Management, Information Systems, Business Performance

Bilişim Sistemlerinin Tedarik Zinciri ve İşletme Performansına Etkisinin Perakende Sektöründe İncelenmesi

Abstract

Bu
çalışmada, Türkiye’nin iç anadolu bölgesi perakende sektöründe faaliyet
gösteren firmaların lojistik birimlerinde görev yapan 287 yöneticiye, tedarik
zinciri yönetiminde bilişim sistemlerinin; tedarikçi seçimi, talep tahmini,
tedarik zinciri entegrasyonu, tedarik zinciri esnekliği ile müşteri memnuniyeti
üzerindeki etkisini ölçen araştırma yapılmıştır. Yapısal eşitlik modellemesi
(Amos) ve Spss programı kullanılarak yapılan çalışmada, kurulan yapısal eşitlik
modeli analiz edildikten sonra; tedarik zincirinde bilişim teknolojileri
kullanımının tedarikçi seçimi, talep tahmini, tedarik zinciri
entegrasyonu, tedarik zinciri esnekliği ile müşteri memnuniyeti üzerine olumlu
etkisi olduğu tespit edilmiştir.

Çalışma, bilişim sistemlerinin tedarik zinciri ve
işletme performansını artırmasında, işletme yöneticilerinin bilgi
teknolojilerini benimsemesi ve uygulanmasında yatırım kararları
almalarında,  rehber olması yönünde
ayrıca tedarik zinciri literatürüne katkıda bulunmaktadır.

Keywords

Tedarik Zinciri Yönetimi, Bilişim Sistemleri, İşletme Performansı

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