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First Things First Manifestos: Social Responsibility in Graphic Design

Year 2022, Volume: 19 Issue: 45, 185 - 190, 30.01.2022
https://doi.org/10.26466/opusjsr.1062883

Abstract

The concept of social responsibility has become both an individual and a corporate phenomenon. In this context, all individuals and organizations are expected to carry out their activities within the framework of social responsibility. At this point, the social responsibility of the designer is even more important due to its mission of informing and directing society, as the designer raises awareness and convinces the society while presenting the product s/he has designed. However, in the situation that came with industrialization and then capitalism, the designer started to go out of his main duty and lost the awareness that this profession should be carried out ethically. One of the main reasons for this was that the rapid development in the advertising sector through a transformation towards a consumer society brought about focusing on the number of works rather than their quality. The First Things First Manifesto, which is against this kind of works and sees the works made according to the wishes of the consumer society as worthless and a waste of time, has attracted a lot of attention since its first publication and has been discussed by many field researchers and designers. Over time, the First Things First manifesto has been renewed against the changing problems with the development of technology and social changes and its 2020 version was published in order to draw attention to the effects of the climate crisis today. In this article, First Thing First Manifestos which draws attention to the main task of the designer in terms of social responsibility are examined, and the changing responsibility of the designer against current problems of the society is discussed in line with these manifestos.

References

  • Ball, N. (2014, February 28). Design for life. Retrieved August 11, 2021, from Eye Magazine: https://www.eyemagazine.com/blog/post/design-for-life.
  • Benuğur, Ş. (2014). Grafik tasarım eğitiminde görme engelliler için sosyal sorumluluk tasarımı. Eğitim Bilimleri Araştırmaları Dergisi, 4(2), 205-226.
  • First Things First 2014. (2014). Retrieved September 14, 2021, from First Things First 2014: https://firstthingsfirst2014.net/.
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  • López-Lago, S. (2014, September 19). Escuela de organizacıón industrial. El manifiesto first things first. (Retrieved September 16, 2021, from https://www.eoi.es/blogs/craftdesigners/2014/09/19/el-manifiesto-first-things-first/).
  • Peters, C. (2014). First Things First 2014. (Retrieved August 11, 2021, from https://dpya.org/wiki/images/e/e2/First_Things_First_2014.pdf).
  • Peters, C. (2014, March 4). Updating the first things first manifesto for 2014. (A. Montgomery, Interviewer).
  • Poon, S. (2016). Visual communication and design's role drives branding innovation and social responsibility. Journal of Visual Art and Design, 8(1), 1-15.
  • Poynor, R. (2002). İlk önce öncelikler. Retrieved June 10, 2021, from Grafik Tasarımcılar Meslek Kuruluşu: http://gmk.org.tr/uploads/news/file-14466674451023275305.pdf.
  • Prusynski, M. (2008). Tasarımda etik. In, No Tasarım Sosyal Tasarım Seçkisi: 2 (M. E. Uslu, Çev., s. 4-15). İstanbul, Yordam Kitap.
  • Saran, M., Coşkun, G., Zorel, F. İ., & Aksoy, Z. (2011). Üniversitelerde sosyal sorumluluk bilincinin geliştirilmesi: Ege Üniversitesi topluma hizmet uygulamaları dersi üzerine bir araştırma. Journal of Yasar University, 6(22), 3732-3747.
  • TDK. (2020, Şubat, 05). https://sozluk.gov.tr/. Retrieved June 10, 2021, from Türk Dil Kurumu Sözlükleri: https://sozluk.gov.tr/.
  • The Brand Identity. (2021, Haziran 5). Retrieved from The Brand Identity: https://the-brandidentity.com/feed/join-fight-global-climate-crisis-signing-updated-first-things-first-manifesto/.
  • The First Things First Manifesto. (2020, Haziran 15). Retrieved from Design Is History: http://www.designishistory.com/1960/first-things-first/.
Year 2022, Volume: 19 Issue: 45, 185 - 190, 30.01.2022
https://doi.org/10.26466/opusjsr.1062883

Abstract

References

  • Ball, N. (2014, February 28). Design for life. Retrieved August 11, 2021, from Eye Magazine: https://www.eyemagazine.com/blog/post/design-for-life.
  • Benuğur, Ş. (2014). Grafik tasarım eğitiminde görme engelliler için sosyal sorumluluk tasarımı. Eğitim Bilimleri Araştırmaları Dergisi, 4(2), 205-226.
  • First Things First 2014. (2014). Retrieved September 14, 2021, from First Things First 2014: https://firstthingsfirst2014.net/.
  • ico-D. (2014, Mart 12). First things first manifesto celebrates 50 years. (Retrieved August 13, 2021, from https://www.ico-d.org/connect/index/post/1933.php).
  • López-Lago, S. (2014, September 19). Escuela de organizacıón industrial. El manifiesto first things first. (Retrieved September 16, 2021, from https://www.eoi.es/blogs/craftdesigners/2014/09/19/el-manifiesto-first-things-first/).
  • Peters, C. (2014). First Things First 2014. (Retrieved August 11, 2021, from https://dpya.org/wiki/images/e/e2/First_Things_First_2014.pdf).
  • Peters, C. (2014, March 4). Updating the first things first manifesto for 2014. (A. Montgomery, Interviewer).
  • Poon, S. (2016). Visual communication and design's role drives branding innovation and social responsibility. Journal of Visual Art and Design, 8(1), 1-15.
  • Poynor, R. (2002). İlk önce öncelikler. Retrieved June 10, 2021, from Grafik Tasarımcılar Meslek Kuruluşu: http://gmk.org.tr/uploads/news/file-14466674451023275305.pdf.
  • Prusynski, M. (2008). Tasarımda etik. In, No Tasarım Sosyal Tasarım Seçkisi: 2 (M. E. Uslu, Çev., s. 4-15). İstanbul, Yordam Kitap.
  • Saran, M., Coşkun, G., Zorel, F. İ., & Aksoy, Z. (2011). Üniversitelerde sosyal sorumluluk bilincinin geliştirilmesi: Ege Üniversitesi topluma hizmet uygulamaları dersi üzerine bir araştırma. Journal of Yasar University, 6(22), 3732-3747.
  • TDK. (2020, Şubat, 05). https://sozluk.gov.tr/. Retrieved June 10, 2021, from Türk Dil Kurumu Sözlükleri: https://sozluk.gov.tr/.
  • The Brand Identity. (2021, Haziran 5). Retrieved from The Brand Identity: https://the-brandidentity.com/feed/join-fight-global-climate-crisis-signing-updated-first-things-first-manifesto/.
  • The First Things First Manifesto. (2020, Haziran 15). Retrieved from Design Is History: http://www.designishistory.com/1960/first-things-first/.
There are 14 citations in total.

Details

Primary Language English
Journal Section Research Articles
Authors

Güliz Boyraz This is me 0000-0002-7129-3176

Publication Date January 30, 2022
Published in Issue Year 2022 Volume: 19 Issue: 45

Cite

APA Boyraz, G. (2022). First Things First Manifestos: Social Responsibility in Graphic Design. OPUS Journal of Society Research, 19(45), 185-190. https://doi.org/10.26466/opusjsr.1062883