According to the information for 2019 of the National Statistics Committee of Kyrgyz Republic there are more than 2000 travel companies in the country. Most of them are located in Bishkek. The leading largest association of the professionals in the field of tourism – Kyrgyz Association of Tour Operators (KATO) was officially registered in the Ministry of Justice as a non-profit organization in 1999. Nowadays KATO includes 35 travel companies and 3 high educational institutes of the country. This work reveals an importance and place of the mission appointment of the companies in the modern competitive market economy. Furthermore, the mission appointment of the KATO’ members were analyzed by the method of content analysis.
Bart, C.K. Lies and Mission Statements // Business Horizons. – 1997. - № 40(6). – С. 9-18.
Bart, C.K., Tabone, J.C. Mission Statement Content and Hospital Performance in the Canadian Not-For-Profit Health Care Sector // Health Care Management Review. – 1999. – № 24. – С. 18-29.
Campbell, A., Yeung, S. Creating a Sense of Mission // Long Range Planning. – 1991. –№ 24 (4). – С. 10-20.
Cumming S., Davies J. Mission, Vision, Fusion // Longe Range Palannig. – 1994. – № 24(4). – С. 10-24.
Darbi, W.P.K. Of Mission and Vision Statements and Their Potential Impact on Employee Behavior and Аttitudes: The Case of A Public But Profi-Oriented Tertiary Institution // International Journal Business and Social Science. – 2012. – № 3 (14). – С. 95-109.
Davies, S.W., Glaister, K.W. Business School Mission Statements – The Bland leading The Bland? // Long Range Planning. – 1997. – № 30 (4). – С. 594-604.
Ellingson, L. L. Analysis and Representation across the Continuum // The SAGE Handbook of Qualitative Research. – Thousand Oaks CA: SAGE, 2011. – С. 595–610.
Fairhurst, G., Jordan, J. Why Are We Here? Managing the Meaning of An Organizational Mission Statement // Journal of Applied Communication Research. – 1997. – № 25 (4). – С. 243-264.
Hadjistavropoulos, T., Malloy, D.C., Douaud, P., Smythe, W.E. Ethical Orientation, Functional Linguistics, and the Codes of Ethics of the Canadian Nurses Association and the Canadian Medical Association // Canadian Journal of Nursing Research. – 2002. – № 34. – С. 35-51.
Hill, Charles.W.L and Gareth, R.Jones. Strategic Management Theory. Houghton Mifflin, 1997.
Johnson, G. and Scholes, K. Exploring Corporate Strategy. – London: Prentice Hall, 5th edition, 1999.
Kemp, S., Dwyer, L. Mission Statements of International Airlines: A Content Analysis // Tourism Management. – 2003. – № 24. – С. 635-637.
Kennedy, E.L. A Stem Dictionary of the English Language. – Detroit: Book Tower, 1971.
Nartgün, Ş. S. Öğrenen Örgütlerde Strateji ve Planlama // Öğrenen Örgütler. – Ankara: Sandal Yayınları, 2004. – С. 161-194.
Pearce, J., David, F. Corporate Mission Statement: The Bottom Line // Executive. – 1987. – № 1(2). – С. 109-116.
Vandijck, D., Desmidt, S., Buelens, M. Relevance of Mission Statements in Flemish Not-For-Profit Healthcare Organizations // Journal of Nursing Studies. – 2007. – № 15 (2). – С. 131-141.
Want, J. H. Corporate Mission // Management Review. – 1986. – № 75 (8). – С. 46-50.
Wheelenn, T.L., Hunger, J.D. Strategic Management and Business Policy. – USA: Addison-Wesley Publishing Company, 4th Edition, 1992.
Williams, L.S. The Mission Statement: A Corporate Reporting Tool with a Past, Present and Future // Journal of Business Communication. – 2008. – № 45 (2). – С. 94-119.
According to the information for 2019 of the National Statistics Committee of Kyrgyz Republic there are more than 2000 travel companies in the country. Most of them are located in Bishkek. The leading largest association of the professionals in the field of tourism – Kyrgyz Association of Tour Operators (KATO) was officially registered in the Ministry of Justice as a non-profit organization in 1999. Nowadays KATO includes 35 travel companies and 3 high educational institutes of the country. This work reveals an importance and place of the mission appointment of the companies in the modern competitive market economy. Furthermore, the mission appointment of the KATO’ members were analyzed by the method of content analysis.
Bart, C.K. Lies and Mission Statements // Business Horizons. – 1997. - № 40(6). – С. 9-18.
Bart, C.K., Tabone, J.C. Mission Statement Content and Hospital Performance in the Canadian Not-For-Profit Health Care Sector // Health Care Management Review. – 1999. – № 24. – С. 18-29.
Campbell, A., Yeung, S. Creating a Sense of Mission // Long Range Planning. – 1991. –№ 24 (4). – С. 10-20.
Cumming S., Davies J. Mission, Vision, Fusion // Longe Range Palannig. – 1994. – № 24(4). – С. 10-24.
Darbi, W.P.K. Of Mission and Vision Statements and Their Potential Impact on Employee Behavior and Аttitudes: The Case of A Public But Profi-Oriented Tertiary Institution // International Journal Business and Social Science. – 2012. – № 3 (14). – С. 95-109.
Davies, S.W., Glaister, K.W. Business School Mission Statements – The Bland leading The Bland? // Long Range Planning. – 1997. – № 30 (4). – С. 594-604.
Ellingson, L. L. Analysis and Representation across the Continuum // The SAGE Handbook of Qualitative Research. – Thousand Oaks CA: SAGE, 2011. – С. 595–610.
Fairhurst, G., Jordan, J. Why Are We Here? Managing the Meaning of An Organizational Mission Statement // Journal of Applied Communication Research. – 1997. – № 25 (4). – С. 243-264.
Hadjistavropoulos, T., Malloy, D.C., Douaud, P., Smythe, W.E. Ethical Orientation, Functional Linguistics, and the Codes of Ethics of the Canadian Nurses Association and the Canadian Medical Association // Canadian Journal of Nursing Research. – 2002. – № 34. – С. 35-51.
Hill, Charles.W.L and Gareth, R.Jones. Strategic Management Theory. Houghton Mifflin, 1997.
Johnson, G. and Scholes, K. Exploring Corporate Strategy. – London: Prentice Hall, 5th edition, 1999.
Kemp, S., Dwyer, L. Mission Statements of International Airlines: A Content Analysis // Tourism Management. – 2003. – № 24. – С. 635-637.
Kennedy, E.L. A Stem Dictionary of the English Language. – Detroit: Book Tower, 1971.
Nartgün, Ş. S. Öğrenen Örgütlerde Strateji ve Planlama // Öğrenen Örgütler. – Ankara: Sandal Yayınları, 2004. – С. 161-194.
Pearce, J., David, F. Corporate Mission Statement: The Bottom Line // Executive. – 1987. – № 1(2). – С. 109-116.
Vandijck, D., Desmidt, S., Buelens, M. Relevance of Mission Statements in Flemish Not-For-Profit Healthcare Organizations // Journal of Nursing Studies. – 2007. – № 15 (2). – С. 131-141.
Want, J. H. Corporate Mission // Management Review. – 1986. – № 75 (8). – С. 46-50.
Wheelenn, T.L., Hunger, J.D. Strategic Management and Business Policy. – USA: Addison-Wesley Publishing Company, 4th Edition, 1992.
Williams, L.S. The Mission Statement: A Corporate Reporting Tool with a Past, Present and Future // Journal of Business Communication. – 2008. – № 45 (2). – С. 94-119.
По данным Национального статистического комитета Кыргызской Республики в 2019 г. в стране действовали более 2000 туристских компаний. Большинство из них находится в г.Бишкеке. В 1999 г. крупнейшая и ведущая в Кыргызстане Ассоциация туроператоров Кыргызской Республики (КАТО) была официально зарегистрирована Министерством юстиции Кыргызской Республики как некоммерческая организация. Сегодня КАТО объединяет 35 туристских компаний и три вуза страны. В данной работе рассмотрена сущность заявления о миссии предприятия и его роль в современной конкурентной рыночной экономике, а также посредством метода контент-анализа проанализированы содержания заявлений о миссии членов КАТО.
Bart, C.K. Lies and Mission Statements // Business Horizons. – 1997. - № 40(6). – С. 9-18.
Bart, C.K., Tabone, J.C. Mission Statement Content and Hospital Performance in the Canadian Not-For-Profit Health Care Sector // Health Care Management Review. – 1999. – № 24. – С. 18-29.
Campbell, A., Yeung, S. Creating a Sense of Mission // Long Range Planning. – 1991. –№ 24 (4). – С. 10-20.
Cumming S., Davies J. Mission, Vision, Fusion // Longe Range Palannig. – 1994. – № 24(4). – С. 10-24.
Darbi, W.P.K. Of Mission and Vision Statements and Their Potential Impact on Employee Behavior and Аttitudes: The Case of A Public But Profi-Oriented Tertiary Institution // International Journal Business and Social Science. – 2012. – № 3 (14). – С. 95-109.
Davies, S.W., Glaister, K.W. Business School Mission Statements – The Bland leading The Bland? // Long Range Planning. – 1997. – № 30 (4). – С. 594-604.
Ellingson, L. L. Analysis and Representation across the Continuum // The SAGE Handbook of Qualitative Research. – Thousand Oaks CA: SAGE, 2011. – С. 595–610.
Fairhurst, G., Jordan, J. Why Are We Here? Managing the Meaning of An Organizational Mission Statement // Journal of Applied Communication Research. – 1997. – № 25 (4). – С. 243-264.
Hadjistavropoulos, T., Malloy, D.C., Douaud, P., Smythe, W.E. Ethical Orientation, Functional Linguistics, and the Codes of Ethics of the Canadian Nurses Association and the Canadian Medical Association // Canadian Journal of Nursing Research. – 2002. – № 34. – С. 35-51.
Hill, Charles.W.L and Gareth, R.Jones. Strategic Management Theory. Houghton Mifflin, 1997.
Johnson, G. and Scholes, K. Exploring Corporate Strategy. – London: Prentice Hall, 5th edition, 1999.
Kemp, S., Dwyer, L. Mission Statements of International Airlines: A Content Analysis // Tourism Management. – 2003. – № 24. – С. 635-637.
Kennedy, E.L. A Stem Dictionary of the English Language. – Detroit: Book Tower, 1971.
Nartgün, Ş. S. Öğrenen Örgütlerde Strateji ve Planlama // Öğrenen Örgütler. – Ankara: Sandal Yayınları, 2004. – С. 161-194.
Pearce, J., David, F. Corporate Mission Statement: The Bottom Line // Executive. – 1987. – № 1(2). – С. 109-116.
Vandijck, D., Desmidt, S., Buelens, M. Relevance of Mission Statements in Flemish Not-For-Profit Healthcare Organizations // Journal of Nursing Studies. – 2007. – № 15 (2). – С. 131-141.
Want, J. H. Corporate Mission // Management Review. – 1986. – № 75 (8). – С. 46-50.
Wheelenn, T.L., Hunger, J.D. Strategic Management and Business Policy. – USA: Addison-Wesley Publishing Company, 4th Edition, 1992.
Williams, L.S. The Mission Statement: A Corporate Reporting Tool with a Past, Present and Future // Journal of Business Communication. – 2008. – № 45 (2). – С. 94-119.