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Year 2023, Volume: 5 Issue: 2, 167 - 177, 04.01.2024
https://doi.org/10.48119/toleho.1328187

Abstract

References

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  • Ahorsu, D. K., Lin, C. Y., Imani, V., Saffari, M., Griffiths, M. D., and Pakpour, A. H. (2020). The fear of COVID-19 scale: development and initial validation. International Journal of Mental Health and Addiction, 20, 1537-1545.
  • Alam, S. S., Masukujjaman, M., Makhbul, Z. K. M., Ali, M. H., Ahmad, I., & Omar, N. A. (2023). Negative and positive antecedents of intention to resume hotel consumption in new normal settings in Malaysia: insight from three psychological theories. Journal of Tourism Futures.
  • Apaolaza, V., Paredes, M. R., Hartmann, P., García-Merino, J. D., & Marcos, A. (2022). The effect of threat and fear of COVID-19 on booking intentions of full board hotels: The roles of perceived coping efficacy and present-hedonism orientation. International Journal of Hospitality Management, 105, 103255.
  • Aragon-Correa JA, and Sharma S. (2003). A contingent resource-based view of proactive corporate environmental strategy. Academy of Management Review, 28(1), 71–88.
  • Atadil, H. A., and Lu, Q. (2021). An investigation of underlying dimensions of customers’ perceptions of a safe hotel in the COVID-19 era: Effects of those perceptions on hotel selection behavior. Journal of Hospitality Marketing and Management, 30(6), 655-672.
  • Bratić, M., Radivojević, A., Stojiljković, N., Simović, O., Juvan, E., Lesjak, M., and Podovšovnik, E. (2021). Should I Stay or Should I Go? Tourists’ COVID-19 risk perception and vacation behavior shift. Sustainability, 13(6), 35-73.
  • Bresciani S, Ferraris A, Santoro G, Premazzi K, Quaglia R, Yahiaoui D, Viglia G (2021). The seven lives of Airbnb. The role of accommodation types. Annals of Tourism Research, 88:100. https://doi.org/10.1016/j. annals.2021.103170
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  • Cheron, E. J. and Ritchie, J. R. B. (1982). Leisure Activities and Perceived Risk. Journal of Leisure Research, 14(2), 139-154, DOI: 10.1080/00222216.1982.11969511.
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  • Chua, B. L., Al-Ansi, A., Lee, M. J., and Han, H. (2021). Impact of health risk perception on avoidance of international travel in the wake of a pandemic. Current Issues in Tourism, 24(7), 985-1002.
  • Das, N., Gangopadhyay, P., Işık, C., Alvarado, R., & Ahmad, M. (2023). Do volatilities in tourism arrivals and foreign aids matter for GDP volatility in Cambodia? Partial and vector coherence wavelet models. Tourism Economics, 13548166231208471.
  • Dobrosielski, C., (2020). Hotel AVE Projects 5-year Recovery for Hotels After COVID-19. Retrieved from. https://www.hotelmanagement.net/asset-management/hotelav e-projects-5-year-recovery-for-hotels-after-covid-19.
  • Dogru, T., Mody, M. A., Hanks, L., Suess, C., Işık, C., & Sozen, E. (2023). The impact of business models and state regulations on the accommodation sector: theory and empirical evidence from the recent pandemic. International Journal of Contemporary Hospitality Management.
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  • Foroudi, P., Tabaghdehi, S. A. H., and Marvi, R. (2021). The gloom of the COVID-19 shock in the hospitality industry: A study of consumer risk perception and adaptive belief in the dark cloud of a pandemic”, International Journal of Hospitality Management, 92, 1-10.
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Understanding the relationship between fear of pandemics and hotel visit intention: A multiple mediation model

Year 2023, Volume: 5 Issue: 2, 167 - 177, 04.01.2024
https://doi.org/10.48119/toleho.1328187

Abstract

In the context of the COVID-19 pandemic, it is evident that pandemics entail significant and far-reaching economic and psychosocial consequences globally. This study seeks to examine the psychological impact of the fear of pandemics on the tourism sector by investigating the relationship between the Fear of COVID-19 and hotel visit intentions. Employing a multiple mediation model, we aim to enhance our understanding and specifically focus on the mediating roles of tourism based risks (destination risk, health risk, and travel risk) and purchase-based risk perception in a pandemic situation. The study draws on quantitative data obtained from travelers through a structured questionnaire. The findings reveal that, although fear of COVID-19 heightens tourism based risks and purchase-based risk perceptions, it concurrently diminishes hotel visit intentions. The authors propose a model to guide hotel managers and provide a concise summary of practical and strategic recommendations. It is noteworthy that the impact of the fear of COVID-19 on hotel service purchase intention, mediated by risk perception and various travel risk types, remains underexplored in the existing literature. Hence, the authors present a model that is particularly relevant for hotel managers, compressing practical and strategic insights.

References

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  • Ahorsu, D. K., Lin, C. Y., Imani, V., Saffari, M., Griffiths, M. D., and Pakpour, A. H. (2020). The fear of COVID-19 scale: development and initial validation. International Journal of Mental Health and Addiction, 20, 1537-1545.
  • Alam, S. S., Masukujjaman, M., Makhbul, Z. K. M., Ali, M. H., Ahmad, I., & Omar, N. A. (2023). Negative and positive antecedents of intention to resume hotel consumption in new normal settings in Malaysia: insight from three psychological theories. Journal of Tourism Futures.
  • Apaolaza, V., Paredes, M. R., Hartmann, P., García-Merino, J. D., & Marcos, A. (2022). The effect of threat and fear of COVID-19 on booking intentions of full board hotels: The roles of perceived coping efficacy and present-hedonism orientation. International Journal of Hospitality Management, 105, 103255.
  • Aragon-Correa JA, and Sharma S. (2003). A contingent resource-based view of proactive corporate environmental strategy. Academy of Management Review, 28(1), 71–88.
  • Atadil, H. A., and Lu, Q. (2021). An investigation of underlying dimensions of customers’ perceptions of a safe hotel in the COVID-19 era: Effects of those perceptions on hotel selection behavior. Journal of Hospitality Marketing and Management, 30(6), 655-672.
  • Bratić, M., Radivojević, A., Stojiljković, N., Simović, O., Juvan, E., Lesjak, M., and Podovšovnik, E. (2021). Should I Stay or Should I Go? Tourists’ COVID-19 risk perception and vacation behavior shift. Sustainability, 13(6), 35-73.
  • Bresciani S, Ferraris A, Santoro G, Premazzi K, Quaglia R, Yahiaoui D, Viglia G (2021). The seven lives of Airbnb. The role of accommodation types. Annals of Tourism Research, 88:100. https://doi.org/10.1016/j. annals.2021.103170
  • Brug, J., Aro, A. R., and Richardus, J. H. (2009). Risk Perceptions and Behavior: Towards Pandemic Control of Emerging Infectious Diseases. International Journal of Behavioral Medicine, 16, 3-6.
  • Cahyanto, I., Wiblishauser, M., Pennington-Gray, L., and Schroeder, A. (2016). The dynamics of travel avoidance: The case of Ebola in the US. Tourism Management Perspectives, 20(1), 195-203.
  • Campbell, M. C., & Goodstein, R. C. (2001). The moderating effect of perceived risk on consumers' evaluations of product incongruity: Preference for the norm. Journal of consumer Research, 28(3), 439-449.
  • Champion, V. L., and Skinner, C. S. (2008). The health belief model. Health behavior and health education: Theory, Research, and Practice, 4, 45-65.
  • Cheron, E. J. and Ritchie, J. R. B. (1982). Leisure Activities and Perceived Risk. Journal of Leisure Research, 14(2), 139-154, DOI: 10.1080/00222216.1982.11969511.
  • Chew, E. Y. T., and Jahari, S. A. (2014). Destination image as a mediator between perceived risks and revisit intention: A case of post-disaster Japan. Tourism Management, 40, 382-393.
  • Chua, B. L., Al-Ansi, A., Lee, M. J., and Han, H. (2021). Impact of health risk perception on avoidance of international travel in the wake of a pandemic. Current Issues in Tourism, 24(7), 985-1002.
  • Das, N., Gangopadhyay, P., Işık, C., Alvarado, R., & Ahmad, M. (2023). Do volatilities in tourism arrivals and foreign aids matter for GDP volatility in Cambodia? Partial and vector coherence wavelet models. Tourism Economics, 13548166231208471.
  • Dobrosielski, C., (2020). Hotel AVE Projects 5-year Recovery for Hotels After COVID-19. Retrieved from. https://www.hotelmanagement.net/asset-management/hotelav e-projects-5-year-recovery-for-hotels-after-covid-19.
  • Dogru, T., Mody, M. A., Hanks, L., Suess, C., Işık, C., & Sozen, E. (2023). The impact of business models and state regulations on the accommodation sector: theory and empirical evidence from the recent pandemic. International Journal of Contemporary Hospitality Management.
  • Dowling, G. R., and Staelin, R. (1999). A Model of Perceived Risk and Intended Risk-Handling Activity”, Journal of Consumer Research. 21(1), 119-134.
  • Fischhoff, B., Watson, S. and Hope, C. (1984). Defining risk”, Policy Sciences, 17, 123–139.
  • Floyd, E. Y., Geist, J. P., and Wener, I. (2008). Acute, Sublethal Exposure to a Pyrethroid Insecticide Alters Behavior, Growth, and Predation Risk in Larvae of the Fathead Minnow (Pimephales Promelas)”, Environmental Toxicology and Chemistry, 27(8), 1780-1787,
  • Floyd, M. F., Gibson, H., Pennington-Gray, L., and Thapa, B. (2004). The Effect of Risk Perceptions on Intentions to Travel in the Aftermath of September 11, 2001. Journal of Travel and Tourism Marketing, 15(2-3), 19-38, DOI: 10.1300/J073v15n02_02.
  • Fornell, C. ve Larcker, D. F. (1981). Evaluating structural equation models with unobservable variables and measurement error. Journal of Marketing Research, 18(1), 39-50.
  • Foroudi, P., Tabaghdehi, S. A. H., and Marvi, R. (2021). The gloom of the COVID-19 shock in the hospitality industry: A study of consumer risk perception and adaptive belief in the dark cloud of a pandemic”, International Journal of Hospitality Management, 92, 1-10.
  • fRahman, M. K., Gazi, M. A. I., Bhuiyan, M. A., and Rahaman, M. A. (2021). Effect of COVID-19 pandemic on tourist travel risk and management perceptions. Plos One, 16(9), e0256486.
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There are 93 citations in total.

Details

Primary Language English
Subjects Tourism (Other)
Journal Section Peer-reviewed Articles
Authors

Harun Mirac Güneş 0000-0001-8158-3604

Pinar Basgoze 0000-0003-4597-5752

Publication Date January 4, 2024
Submission Date July 16, 2023
Acceptance Date January 2, 2024
Published in Issue Year 2023 Volume: 5 Issue: 2

Cite

APA Güneş, H. M., & Basgoze, P. (2024). Understanding the relationship between fear of pandemics and hotel visit intention: A multiple mediation model. Journal of Tourism Leisure and Hospitality, 5(2), 167-177. https://doi.org/10.48119/toleho.1328187

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