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Evaluation of the Effect of Festival Tourism on Urban Economy: The Case of Van Shopping Fest

Year 2019, Volume: 6 Issue: 2, 299 - 306, 01.11.2019

Abstract

Around the world, thousands of festivals are organized at
micro and macro level. In terms of the participant number, crowded festivals
offer serious contributions to the economies of cities. Since 2015, the
"Van Shopping Fest" is held every year from 15 March to 5 April in
Van. This festival, attracts the attention with creates positive influence on
the urban economy thanks to its high number of participants. The festival date
is planned according to the 25-day of Nevruz holiday in neighboring Iran. In
this way, it was ensured that Van attracted a significant amount of tourists
from Iran, especially by road. While approximately 20.000 Iranian tourists
arrived in Van in 2008, the number of Iranian tourists in 2017 exceeded
400.000. On the other hand, over 60,000 Iranian tourists visited the city
during the Van Shopping Fest in 2018.
With this rapid increase in numbers, the sales volumes of
enterprises rised. In addition, new tourism investments in the city and new
business opportunities have begun to occur. From this point of view, the aim of
this study is to examine and evaluate the contribution of festival tourism to
urban economy in Van. SWOT method was used within the scope of this study's
purpose.

References

  • Anadolu Agency. (2018). Van, nevruzda 100 bin İranlı turist bekliyor. https://www.aa.com.tr/tr/turkiye/van-nevruzda-100-bin-iranli-turist-bekliyor/1080003. D.A.: 22.05.2019.
  • Avraham, E. (2004). Media Strategies For Improving An Unfavorable City Image, Cities, Vol:21, no:6, pp:471- 479.
  • Çulha, O. (2008). Kültür Turizmi Kapsamında Destekleyici Turistik Ürün Olarak Deve Güreşi Festivalleri Üzerine Bir Alan Çalışması, Journal of Yasar University, 3(12), 1827-1852.
  • DAKA (Eastern Anatolia Development Agency). (2018). İranlı Ziyaretçilerin Van Ekonomisine Katkısı Ve Beklentileri Araştırması Raporu. http://www.daka.org.tr/panel/files/files/yayinlar/%C4%B0ranl%C4%B1%20Ziyaret%C3%A7ilerin%20Van%20Ekonomisine%20Katk%C4%B1s%C4%B1%20ve%20Beklentileri%20Ara%C5%9Ft%C4%B1rmas%C4%B1.pdf. D.A.: 23.05.2019.
  • Dönmez, Y. & Türkmen, F. (2018). The Relation Between The Landscape Design and Brand Image In Purchase Preferences of Tourists: The Case Of Safranbolu and Nevşehır, In Turkey. Applied Ecology and Environmental Research, 16(1): 629-643.
  • Dyson, R. G. (2004). Strategic Development and SWOT Analysis At The University of Warwick. European Journal of Operational Research, (152), 631-640.
  • Green Global Travel. (2019). 20 Best Festivals in The World. https://greenglobaltravel.com/top-10-festivals-in-the-world/. D.A.: 25.05.2019.
  • Kendir, H. (2018). A Rising Destination in Turkey: Van. Rusev, M., Straus, E., Avcıkurt, C., Soykan, A. & Parlak, B. (Ed.), Social Sciences Researches in the Globalizing World in (pp. 499-509), St. Kliment Ohridski University Press, Sofia.
  • Ministry of Culture and Tourism. (2007). Türkiye Turizm Stratejisi 2023: Eylem Planı 2007-2013. http://www.kultur.gov.tr/Eklenti/906,ttstratejisi2023pdf.pdf?0. D.A.: 25.05.2019.
  • Ministry of Culture and Tourism. (2019a). Turizm İstatistikleri. http://yigm.kulturturizm.gov.tr/TR,9851/turizm-istatistikleri.html. D.A.: 07.05.2019.
  • Ministry of Culture and Tourism, (2019b). 2018 Aralık ayı sınır istatistikleri. http://yigm.kulturturizm.gov.tr/TR-211023/2018.html, D.A.: 20.05.2019.
  • Ministry of Culture and Tourism, (2019c). Turizm İşletme Belgeli Tesis İstatistikleri. http://yigm.kulturturizm.gov.tr/TR-9579/turizm-tesisleri.html. D.A.: 22.06.2019.
  • Rio Carnival. (2019). Rio de Janeiro Carnival Guide. https://www.rio-carnival.net/EN/EN. D.A.: 25.05.2019.
  • Saçlı, Ç., Ersöz, B. & Kahraman, C. Ö. (2019). Etkinlik Katılımcılarının Destinasyon İmajı Algılarının Tekrar Ziyaret Etme Eğilimleri Üzerine Etkisi: Portakal Çiçeği Karnavalı Örneği. Ç.Ü. Sosyal Bilimler Enstitüsü Dergisi, 28(1): 178-190.
  • Smith, C. & Jenner, P. (1998). The Impact of Festivals and Special Events on Tourism. Travel and Tourism Analyst, 4: 73–91.
  • Statista. (2019). Number of tourist arrivals during Carnival season in Rio de Janeiro, Brazil from 2017 to 2019 (in millions). https://www.statista.com/statistics/977203/number-tourists-carnival-brazil-rio-de-janeiro/. D.A.: 25.05.2019.
  • Tayfun, A. & Arslan, E. (2013). Festival Turizmi Kapsamında Yerli Turistlerin Ankara Alışveriş Festivali’nden Memnuniyetleri Üzerine Bir Araştırma. İşletme Araştırmaları Dergisi, 5(2): 191-206.
  • The Rio Times. (2017). Brazil Reports Surge in 2017 Carnival Tourism Attendance. https://riotimesonline.com/brazil-news/rio-business/brazil-registers-surge-in-2017-carnival-attendance/. D.A.: 25.05.2019.
  • Turkish Language Institute (TDK). (2019). Güncel Türkçe Sözlük-Festival,http://www.tdk.gov.tr/index.php?option=com_gts&arama=gts&guid=TDK.GTS.5ca654cc0e85a9.04559843. D.A.: 25.05.2019.
  • TRT News. (2019). Portakal Çiçeği Karnavalı'na 1,5 milyon kişi katıldı. https://www.trthaber.com/haber/kultur-sanat/portakal-cicegi-karnavalina-15-milyon-kisi-katildi-411335.html. D.A.: 25.05.2019.
Year 2019, Volume: 6 Issue: 2, 299 - 306, 01.11.2019

Abstract

References

  • Anadolu Agency. (2018). Van, nevruzda 100 bin İranlı turist bekliyor. https://www.aa.com.tr/tr/turkiye/van-nevruzda-100-bin-iranli-turist-bekliyor/1080003. D.A.: 22.05.2019.
  • Avraham, E. (2004). Media Strategies For Improving An Unfavorable City Image, Cities, Vol:21, no:6, pp:471- 479.
  • Çulha, O. (2008). Kültür Turizmi Kapsamında Destekleyici Turistik Ürün Olarak Deve Güreşi Festivalleri Üzerine Bir Alan Çalışması, Journal of Yasar University, 3(12), 1827-1852.
  • DAKA (Eastern Anatolia Development Agency). (2018). İranlı Ziyaretçilerin Van Ekonomisine Katkısı Ve Beklentileri Araştırması Raporu. http://www.daka.org.tr/panel/files/files/yayinlar/%C4%B0ranl%C4%B1%20Ziyaret%C3%A7ilerin%20Van%20Ekonomisine%20Katk%C4%B1s%C4%B1%20ve%20Beklentileri%20Ara%C5%9Ft%C4%B1rmas%C4%B1.pdf. D.A.: 23.05.2019.
  • Dönmez, Y. & Türkmen, F. (2018). The Relation Between The Landscape Design and Brand Image In Purchase Preferences of Tourists: The Case Of Safranbolu and Nevşehır, In Turkey. Applied Ecology and Environmental Research, 16(1): 629-643.
  • Dyson, R. G. (2004). Strategic Development and SWOT Analysis At The University of Warwick. European Journal of Operational Research, (152), 631-640.
  • Green Global Travel. (2019). 20 Best Festivals in The World. https://greenglobaltravel.com/top-10-festivals-in-the-world/. D.A.: 25.05.2019.
  • Kendir, H. (2018). A Rising Destination in Turkey: Van. Rusev, M., Straus, E., Avcıkurt, C., Soykan, A. & Parlak, B. (Ed.), Social Sciences Researches in the Globalizing World in (pp. 499-509), St. Kliment Ohridski University Press, Sofia.
  • Ministry of Culture and Tourism. (2007). Türkiye Turizm Stratejisi 2023: Eylem Planı 2007-2013. http://www.kultur.gov.tr/Eklenti/906,ttstratejisi2023pdf.pdf?0. D.A.: 25.05.2019.
  • Ministry of Culture and Tourism. (2019a). Turizm İstatistikleri. http://yigm.kulturturizm.gov.tr/TR,9851/turizm-istatistikleri.html. D.A.: 07.05.2019.
  • Ministry of Culture and Tourism, (2019b). 2018 Aralık ayı sınır istatistikleri. http://yigm.kulturturizm.gov.tr/TR-211023/2018.html, D.A.: 20.05.2019.
  • Ministry of Culture and Tourism, (2019c). Turizm İşletme Belgeli Tesis İstatistikleri. http://yigm.kulturturizm.gov.tr/TR-9579/turizm-tesisleri.html. D.A.: 22.06.2019.
  • Rio Carnival. (2019). Rio de Janeiro Carnival Guide. https://www.rio-carnival.net/EN/EN. D.A.: 25.05.2019.
  • Saçlı, Ç., Ersöz, B. & Kahraman, C. Ö. (2019). Etkinlik Katılımcılarının Destinasyon İmajı Algılarının Tekrar Ziyaret Etme Eğilimleri Üzerine Etkisi: Portakal Çiçeği Karnavalı Örneği. Ç.Ü. Sosyal Bilimler Enstitüsü Dergisi, 28(1): 178-190.
  • Smith, C. & Jenner, P. (1998). The Impact of Festivals and Special Events on Tourism. Travel and Tourism Analyst, 4: 73–91.
  • Statista. (2019). Number of tourist arrivals during Carnival season in Rio de Janeiro, Brazil from 2017 to 2019 (in millions). https://www.statista.com/statistics/977203/number-tourists-carnival-brazil-rio-de-janeiro/. D.A.: 25.05.2019.
  • Tayfun, A. & Arslan, E. (2013). Festival Turizmi Kapsamında Yerli Turistlerin Ankara Alışveriş Festivali’nden Memnuniyetleri Üzerine Bir Araştırma. İşletme Araştırmaları Dergisi, 5(2): 191-206.
  • The Rio Times. (2017). Brazil Reports Surge in 2017 Carnival Tourism Attendance. https://riotimesonline.com/brazil-news/rio-business/brazil-registers-surge-in-2017-carnival-attendance/. D.A.: 25.05.2019.
  • Turkish Language Institute (TDK). (2019). Güncel Türkçe Sözlük-Festival,http://www.tdk.gov.tr/index.php?option=com_gts&arama=gts&guid=TDK.GTS.5ca654cc0e85a9.04559843. D.A.: 25.05.2019.
  • TRT News. (2019). Portakal Çiçeği Karnavalı'na 1,5 milyon kişi katıldı. https://www.trthaber.com/haber/kultur-sanat/portakal-cicegi-karnavalina-15-milyon-kisi-katildi-411335.html. D.A.: 25.05.2019.
There are 20 citations in total.

Details

Primary Language English
Subjects Tourism (Other)
Journal Section Articles
Authors

Emin Arslan 0000-0003-1592-8162

Hakan Kendir 0000-0002-1356-1339

Publication Date November 1, 2019
Submission Date September 6, 2019
Acceptance Date November 13, 2019
Published in Issue Year 2019 Volume: 6 Issue: 2

Cite

APA Arslan, E., & Kendir, H. (2019). Evaluation of the Effect of Festival Tourism on Urban Economy: The Case of Van Shopping Fest. Turizm Akademik Dergisi, 6(2), 299-306.
AMA Arslan E, Kendir H. Evaluation of the Effect of Festival Tourism on Urban Economy: The Case of Van Shopping Fest. Turizm Akademik Dergisi. November 2019;6(2):299-306.
Chicago Arslan, Emin, and Hakan Kendir. “Evaluation of the Effect of Festival Tourism on Urban Economy: The Case of Van Shopping Fest”. Turizm Akademik Dergisi 6, no. 2 (November 2019): 299-306.
EndNote Arslan E, Kendir H (November 1, 2019) Evaluation of the Effect of Festival Tourism on Urban Economy: The Case of Van Shopping Fest. Turizm Akademik Dergisi 6 2 299–306.
IEEE E. Arslan and H. Kendir, “Evaluation of the Effect of Festival Tourism on Urban Economy: The Case of Van Shopping Fest”, Turizm Akademik Dergisi, vol. 6, no. 2, pp. 299–306, 2019.
ISNAD Arslan, Emin - Kendir, Hakan. “Evaluation of the Effect of Festival Tourism on Urban Economy: The Case of Van Shopping Fest”. Turizm Akademik Dergisi 6/2 (November 2019), 299-306.
JAMA Arslan E, Kendir H. Evaluation of the Effect of Festival Tourism on Urban Economy: The Case of Van Shopping Fest. Turizm Akademik Dergisi. 2019;6:299–306.
MLA Arslan, Emin and Hakan Kendir. “Evaluation of the Effect of Festival Tourism on Urban Economy: The Case of Van Shopping Fest”. Turizm Akademik Dergisi, vol. 6, no. 2, 2019, pp. 299-06.
Vancouver Arslan E, Kendir H. Evaluation of the Effect of Festival Tourism on Urban Economy: The Case of Van Shopping Fest. Turizm Akademik Dergisi. 2019;6(2):299-306.