Research Article
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Process Analysis of a Public Policy in Turkey: Medical Tourism

Year 2021, , 417 - 433, 20.05.2021
https://doi.org/10.21076/vizyoner.803981

Abstract

Medical tourism field, which is a developing industry in terms of variety and popularity of medical interventions, generated in the formation of policy, implementation, understanding the efficiency and effectiveness would help to build Turkey's future projections. The purpose of the research is to analyze the policy of medical tourism in Turkey in the context of actors by using “Process Analysis Model”. In the study which is designed with qualitative method, case study design and purposive sampling methods are used. The findings are analyzed by content analysis method under the headings of the model: agenda setting, formulation, legitimation, implementation and evaluation. The common opinion that the actors of medical tourism do not fully utlise the potential of medical tourism potential in Turkey, underlines the importance of enhancing the participation and collaboration of stakeholders in increasing the market share in Turkey.

References

  • Anderson. J. E. (2014). Public policymaking: An introduction. 8th edition, Stamford Connecticut: Cengage Learning.
  • Arya, N. (2019), Medical tourism brings tons of business opportunities in healthcare sector. Access adress: https://www.franchiseindia.com/wellness/medical-tourism-brings-tons-of-business-opportunities-in-healthcare-sector.12585, (21.12.2019).
  • Aydin, D., Aypek, N., Aktepe, C., Sahbaz, P. and Arslan, S. (2019), The future of medical tourism in Turkey. Access adress: https://www.byclb.com/Files/turizm/turkiyede-medikal-turizm-gelecegi.pdf, (22.12.2019).
  • Aydin, G. and Aydin, B. K. (2015). Comparative situation analysis and marketing applications in healthcare tourism around the globe and in Turkey, Journal of Marketing and Marketing Research, 16, 1-21.
  • Ayranci, P., Ayaz, F., Yasar, N. and Yuksel, E. (2018). Presentation of health tourism content in newspapers, ECIDER-Electronic Republican Communication Journal, 1(1), 64-80.
  • Awadzi, W. and Panda, D. (2005). Medical tourism: Globalization and marketing of medical services, The Consortium Journal of Hospitality and Tourism, 11(1), 75–80.
  • Buzcu, Z. and Birdir, K. (2019). Review of medical tourism in Turkey: A study of private hospitals, Gaziantep University Journal of Social Sciences, 18(1), 311-327.
  • Can, A., Bayraktaroğlu, H. and Atalıç, H. (2014). Global perspective medical tourism management in Turkey, Mehmet Akif Ersoy University Journal of Social Sciences Institute, 6(11), 73-81.
  • Çakır, R. (2017). What is the biggest obstacle to health tourism?. Access adress: https://www.turizmaktuel.com/haber/saglik-turizminin-onundeki-en-buyuk-engel-ne, (22.12.2019).
  • Çapar, H. (2018). Factors influencing medical tourism destination choice: A study aimed at measuring Turkey’s perception of foreign medical tourists. Master’s Thesis, . İstanbul University Institute of Health Science, İstanbul.
  • Çapar, H. (2019). Sources of motivation affecting the decision of potential Medical tourists, Journal of Management, Economics and Marketing Research, 3(6), 252-264.
  • Dye, T. R. (2016). Understanding public policy. (15th Edition), Pearson Publisher.
  • Gumus, F. and Buyuk, O. (2008). New expansions in health tourism: medical tourism. III. Balıkesir National Tourism Congress, 17-19 April 2008, Balıkesir, 433-442.
  • İçöz, O. (2009). Scope of health tourism medical tourism, Facilities of Turkey, Journal of Yasar University, 4(14).
  • Jann, W. and Wegrich, K. (2007). Theories of the policy cycle. F. Fischer, G. J. Miller and M. S. Sidney (Ed.), Handbook of Public Policy Analysis in (43-61). Boca Raton, FL: CRC Press, Taylor & Francis Group.
  • Johnston, R., Crooks, VA., Snyder, J. and Kingsbury, P. (2010). What is known about the effects of medical tourism in destination and departure countries? A scoping review. International Journal for Equity in Health, 9(1), 24.
  • Jotikasthira, N. (2010). Salient factors influencing medical tourism destination choice. Doctoral Thesis, Southern Cross University.
  • Kaptı, A. (2004). Kamu politika sürecinde klasik yaklaşım modeli. A. Kaptı (Ed.) Kamu politika süreci, Kraft EM, and Furlong SR. Public Policy: Politics, CQ Press, Washington D.C: Analysis and Alternatives.
  • Khafizova, L. (2011). Importance of travel agencies in medical tourism development and situation in Turkey. Master Thesis, Istanbul University, Istanbul.
  • Kılınç, I. (2017). A field study on service quality and customer satisfaction in medical tourism industry in Turkey. Suleyman Demirel University Visionary Journal, 8(17), 130-143. doi:10.21076/vizyoner.281861.
  • Kulaç, O., Çeliktürk, T., Tuğral, M. and Çalhan, H. S. (2015). Assessing the significance of planning approaches in public administration: Case of Turkish Ministry of Culture and Tourism Strategic Plan (2010-2014). 3rd Mediterranean Interdisciplinary Forum on Social Sciences and Humanities, MIFS, 17-19 May, Barcelona, Spain.
  • Kulaç, O. and Ozgur, H. (2017). An overview of the stages (heuristics) model as a public policy analysis framework. Eur Sci J, 13(12), 144-57.
  • Lengyel, G. and Otvos, P. (2003). Cross-border cooperation in health care in the acceding countries. Free movement and cross-border cooperation in Europe, Luxembourg: Entente Des Hospitaux Luxembourgeois: The Role of Hospitals & Practical Experiences in Hospitals.
  • Lunt, N., Smith, R., Exworthy, M., Green, S. T., Horsfall, D. and Mannion. R. (2011). Medical tourism: treatments, markets and health system implications: A scoping review, Paris: Organisation for Economic Co-operation and Development.
  • MakeInBusiness. (2019). Starting a medikal tourism business-growing business opportunity, Access adress: https://makeinbusiness.com/starting-a-medical-tourism-business/, (21.12.2019).
  • Marlowe, J. and Sullivan, P. (2007). Medical tourism: the ultimate outsourcing. HR Human Resource Plannin, 30(2), 8-10.
  • Peters, C. R., Sauer, K. M. (2011). A survey of medical tourism service providers. Journal of Marketing Development and Competitiveness, 5(3),117-126.
  • Ruggeri, K., Ivanović, N., Razum, J., Kácha, O., Menezes, I. G., Zafari, Z., Garcia-Garzon, E. (2018). An evidence-based policy for improving choice in global health access through medical travel. Health Policy, 22(12), 1372-1376.
  • Sabatier, P. A. (1991). Toward better theories of the policy proces. PS: Political Science and Politics, 24(2), doi:10.2307/419923.
  • Smith, R., Álvarez, M. M. ve Chanda, R. (2011). Medical tourism: A review of the literature and analysis of a role for bi-lateral trade. Health Policy, 103(2-3), 276-282.
  • Kaptı, A. (2011). Teorik perspektifler. Ankara: Seçkin Yayıncılık.
  • Turizm Aktuel. (2016). That Turkey's 2015 health tourism income. Access adress: http://www.turizmaktuel.com/haber/iste-turkiye-nin-2015-saglik-turizmi-geliri, (20.12.2019).
  • Turkey medical tourism guide. (2019). Access adress: http://turkeyhealthtourismguide.com/, (22.12.2019).
  • Tahtalioglu, H. ve Ozgur, H. (2016). Analysis of the development agencies policy in turkey: Process analysis Step Approach). Niğde University Faculty of Economics and Administrative Sciences Journal, 9(3), 161-184.
  • Yildirim, A. ve Simsek, H. (2018). Qualitative research methods in social sciences. 11th Edition, Ankara: Seçkin Publishing.
  • Walt, G. ve Gilson, L. (1994). Reforming the health sector in developing countries: The central role of policy analysis, Health Policy and Planning, 9(4), 353–370. doi:10.1093/heapol/9.4.353

Türkiye’de Bir Kamu Politikası Süreç Analizi: Medikal Turizm

Year 2021, , 417 - 433, 20.05.2021
https://doi.org/10.21076/vizyoner.803981

Abstract

Tıbbi müdahalelerin çeşitliliği ve popülerliği bakımından gelişmeye devam eden bir endüstri olan medikal turizm alanında üretilen politikaların oluşturulmasını, uygulanmasını, değerlendirilmesi, etkinliği ve etkililiğini anlamak; hiç şüphesiz ki Türkiye’nin gelecek projeksiyonlarının oluşturulmasına yardımcı olacaktır. Bu araştırmanın amacı, Türkiye’de medikal turizm politikalarını, aktörler bağlamında “Süreç Analiz Modeli” kullanılarak analiz etmektir. Bilimsel araştırma yöntemlerinden nitel yöntemle tasarlanan bu araştırmada, durum çalışması deseni ve amaçlı örnekleme yöntemleri kullanılmıştır. Çalışmadan elde edilen bulgular içerik analizi yöntemi ile Süreç Analiz Modelinde yer alan başlıklar altında ele alınmıştır. Bu başlıklar; gündeme geliş, formüle ediliş, kanunlaştırma, uygulama ve değerlendirmedir. Çalışma yapılırken medikal turizme taraf olan aktörlerin medikal turizm potansiyelimizi yeterince kullanamadığımız yönündeki ortak görüşü, Türkiye’nin medikal turizm alanındaki pazar payının arttırılmasında paydaşların katılım ve iş birliğinin öneminin altını çizmektedir.

References

  • Anderson. J. E. (2014). Public policymaking: An introduction. 8th edition, Stamford Connecticut: Cengage Learning.
  • Arya, N. (2019), Medical tourism brings tons of business opportunities in healthcare sector. Access adress: https://www.franchiseindia.com/wellness/medical-tourism-brings-tons-of-business-opportunities-in-healthcare-sector.12585, (21.12.2019).
  • Aydin, D., Aypek, N., Aktepe, C., Sahbaz, P. and Arslan, S. (2019), The future of medical tourism in Turkey. Access adress: https://www.byclb.com/Files/turizm/turkiyede-medikal-turizm-gelecegi.pdf, (22.12.2019).
  • Aydin, G. and Aydin, B. K. (2015). Comparative situation analysis and marketing applications in healthcare tourism around the globe and in Turkey, Journal of Marketing and Marketing Research, 16, 1-21.
  • Ayranci, P., Ayaz, F., Yasar, N. and Yuksel, E. (2018). Presentation of health tourism content in newspapers, ECIDER-Electronic Republican Communication Journal, 1(1), 64-80.
  • Awadzi, W. and Panda, D. (2005). Medical tourism: Globalization and marketing of medical services, The Consortium Journal of Hospitality and Tourism, 11(1), 75–80.
  • Buzcu, Z. and Birdir, K. (2019). Review of medical tourism in Turkey: A study of private hospitals, Gaziantep University Journal of Social Sciences, 18(1), 311-327.
  • Can, A., Bayraktaroğlu, H. and Atalıç, H. (2014). Global perspective medical tourism management in Turkey, Mehmet Akif Ersoy University Journal of Social Sciences Institute, 6(11), 73-81.
  • Çakır, R. (2017). What is the biggest obstacle to health tourism?. Access adress: https://www.turizmaktuel.com/haber/saglik-turizminin-onundeki-en-buyuk-engel-ne, (22.12.2019).
  • Çapar, H. (2018). Factors influencing medical tourism destination choice: A study aimed at measuring Turkey’s perception of foreign medical tourists. Master’s Thesis, . İstanbul University Institute of Health Science, İstanbul.
  • Çapar, H. (2019). Sources of motivation affecting the decision of potential Medical tourists, Journal of Management, Economics and Marketing Research, 3(6), 252-264.
  • Dye, T. R. (2016). Understanding public policy. (15th Edition), Pearson Publisher.
  • Gumus, F. and Buyuk, O. (2008). New expansions in health tourism: medical tourism. III. Balıkesir National Tourism Congress, 17-19 April 2008, Balıkesir, 433-442.
  • İçöz, O. (2009). Scope of health tourism medical tourism, Facilities of Turkey, Journal of Yasar University, 4(14).
  • Jann, W. and Wegrich, K. (2007). Theories of the policy cycle. F. Fischer, G. J. Miller and M. S. Sidney (Ed.), Handbook of Public Policy Analysis in (43-61). Boca Raton, FL: CRC Press, Taylor & Francis Group.
  • Johnston, R., Crooks, VA., Snyder, J. and Kingsbury, P. (2010). What is known about the effects of medical tourism in destination and departure countries? A scoping review. International Journal for Equity in Health, 9(1), 24.
  • Jotikasthira, N. (2010). Salient factors influencing medical tourism destination choice. Doctoral Thesis, Southern Cross University.
  • Kaptı, A. (2004). Kamu politika sürecinde klasik yaklaşım modeli. A. Kaptı (Ed.) Kamu politika süreci, Kraft EM, and Furlong SR. Public Policy: Politics, CQ Press, Washington D.C: Analysis and Alternatives.
  • Khafizova, L. (2011). Importance of travel agencies in medical tourism development and situation in Turkey. Master Thesis, Istanbul University, Istanbul.
  • Kılınç, I. (2017). A field study on service quality and customer satisfaction in medical tourism industry in Turkey. Suleyman Demirel University Visionary Journal, 8(17), 130-143. doi:10.21076/vizyoner.281861.
  • Kulaç, O., Çeliktürk, T., Tuğral, M. and Çalhan, H. S. (2015). Assessing the significance of planning approaches in public administration: Case of Turkish Ministry of Culture and Tourism Strategic Plan (2010-2014). 3rd Mediterranean Interdisciplinary Forum on Social Sciences and Humanities, MIFS, 17-19 May, Barcelona, Spain.
  • Kulaç, O. and Ozgur, H. (2017). An overview of the stages (heuristics) model as a public policy analysis framework. Eur Sci J, 13(12), 144-57.
  • Lengyel, G. and Otvos, P. (2003). Cross-border cooperation in health care in the acceding countries. Free movement and cross-border cooperation in Europe, Luxembourg: Entente Des Hospitaux Luxembourgeois: The Role of Hospitals & Practical Experiences in Hospitals.
  • Lunt, N., Smith, R., Exworthy, M., Green, S. T., Horsfall, D. and Mannion. R. (2011). Medical tourism: treatments, markets and health system implications: A scoping review, Paris: Organisation for Economic Co-operation and Development.
  • MakeInBusiness. (2019). Starting a medikal tourism business-growing business opportunity, Access adress: https://makeinbusiness.com/starting-a-medical-tourism-business/, (21.12.2019).
  • Marlowe, J. and Sullivan, P. (2007). Medical tourism: the ultimate outsourcing. HR Human Resource Plannin, 30(2), 8-10.
  • Peters, C. R., Sauer, K. M. (2011). A survey of medical tourism service providers. Journal of Marketing Development and Competitiveness, 5(3),117-126.
  • Ruggeri, K., Ivanović, N., Razum, J., Kácha, O., Menezes, I. G., Zafari, Z., Garcia-Garzon, E. (2018). An evidence-based policy for improving choice in global health access through medical travel. Health Policy, 22(12), 1372-1376.
  • Sabatier, P. A. (1991). Toward better theories of the policy proces. PS: Political Science and Politics, 24(2), doi:10.2307/419923.
  • Smith, R., Álvarez, M. M. ve Chanda, R. (2011). Medical tourism: A review of the literature and analysis of a role for bi-lateral trade. Health Policy, 103(2-3), 276-282.
  • Kaptı, A. (2011). Teorik perspektifler. Ankara: Seçkin Yayıncılık.
  • Turizm Aktuel. (2016). That Turkey's 2015 health tourism income. Access adress: http://www.turizmaktuel.com/haber/iste-turkiye-nin-2015-saglik-turizmi-geliri, (20.12.2019).
  • Turkey medical tourism guide. (2019). Access adress: http://turkeyhealthtourismguide.com/, (22.12.2019).
  • Tahtalioglu, H. ve Ozgur, H. (2016). Analysis of the development agencies policy in turkey: Process analysis Step Approach). Niğde University Faculty of Economics and Administrative Sciences Journal, 9(3), 161-184.
  • Yildirim, A. ve Simsek, H. (2018). Qualitative research methods in social sciences. 11th Edition, Ankara: Seçkin Publishing.
  • Walt, G. ve Gilson, L. (1994). Reforming the health sector in developing countries: The central role of policy analysis, Health Policy and Planning, 9(4), 353–370. doi:10.1093/heapol/9.4.353
There are 36 citations in total.

Details

Primary Language English
Subjects Health Policy
Journal Section Research Articles
Authors

Fatma Kantaş Yılmaz 0000-0003-0512-382X

Hasim Capar 0000-0001-7056-7879

Canan Şeker 0000-0003-3762-3896

Publication Date May 20, 2021
Submission Date October 1, 2020
Published in Issue Year 2021

Cite

APA Kantaş Yılmaz, F., Capar, H., & Şeker, C. (2021). Process Analysis of a Public Policy in Turkey: Medical Tourism. Süleyman Demirel Üniversitesi Vizyoner Dergisi, 12(30), 417-433. https://doi.org/10.21076/vizyoner.803981

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