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Belirsizlik Altında Strateji: Türk Lojistik Sektöründe Stratejik Duruş ve Performans Üzerine Sektörel Analiz

Year 2022, Volume: 8 Issue: 1, 13 - 29, 21.07.2022
https://doi.org/10.51803/yssr.1146866

Abstract

Bu çalışmada, Türk lojistik sektöründe, çevresel belirsizliğin firma performansı üzerindeki etkisi özelinde, stratejik duruşun aracılık (mediator) rolünün varlığı ve değişkenler arası nasıl bir etkileşimin olduğu araştırılmıştır. Marmara bölgesini kapsayan veri seti Türkiye çapında genişletilmiş ve periyodu uzatılarak oluşturulan araştırma modelindeki hipotezler yeniden test edilerek çalışma tekrarlanmış, bulgular karşılaştırmalı olarak yeniden değerlendirilerek sektör ülkemiz çapında incelenmiştir. Araştırmada; Türk lojistik sektöründe faaliyet gösteren firmalarda yönetici pozisyonunda çalışan 475 kişiye, anket uygulanmıştır. Yapılan çalışma, stratejik duruşun arabuluculuk rolü hakkında ampirik bir kanıt sağlamaktadır. Sonuçta, Türk lojistik firmalarının stratejik bir duruşa sahip olmalarının ne kadar önemli olduğu ve performansın artırılmasında çok önemli bir tamamlayıcı olduğu belirlenmiştir. Ayrıca araştırma kapsamındaki firmaların, çevresel etkilerine uyan stratejik seçimlerde bulunmalarının gerekliliği ortaya çıkmıştır.

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Strategy Under Uncertainty: A Sectoral Analysis of Strategic Posture and Performance in the Turkish Logistics Sector

Year 2022, Volume: 8 Issue: 1, 13 - 29, 21.07.2022
https://doi.org/10.51803/yssr.1146866

Abstract

This study investigates the effect of environmental conditions on firm performance in the Turkish logistics sector, in the context of the mediating role of strategic posture and interaction between the variables. The data set covering the Marmara region was expanded to cover all Turkey, and the hypotheses in the research model created by extending the period were retested and the study was repeated. The sector was analyzed on a country basis by comparing the findings. In this research, a survey was conducted with 475 people working in managerial positions in firms operating in the Turkish logistics sector. Empirical evidence regarding the mediating role of strategic posture was obtained from this study. As a result, it was determined how important it is for Turkish logistics companies to have a strategic posture, and it is a very important complement in terms of improving performance. In addition, the necessity for companies examined within the scope of the study to make strategic choices in line with the impact of environmental conditions was revealed.

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  • Andersen, T. J. (2004). Integrating decentralized strategy making and strategic planning processes in dynamic environments. Journal of Management Studies, 41(8), 1271–1299. [CrossRef]
  • Arun, K. & Yıldırım Özmutlu, S. (2021), "Narratives of environmental munificence of 3PL firms on the relationship between dynamic capabilities, strategic management and organizational performance", Journal of Strategy and Management, doi: 10.1108/JSMA-01-2021-0019. [Online ahead of print] [CrossRef]
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  • Beadle, R., & Moore, G. (2011). MacIntyre, neo-Aristotelianism and organization theory. In H. Tsoukas & R. Chia (Eds.), Research in the Sociology of Organizations (Vol. 32, pp. 85–121). Emerald Group Publishing Limited. [CrossRef]
  • Bedi, H. S., & Puri, G. (2019). Environment uncertainty–business performance relationship: mediating effect of entrepreneurial orientation. International Journal of Recent Technology and Engineering, 8(4), 3816–3820. [CrossRef]
  • Boyd, B. K., & Fulk, J. (1996). Executive scanning and perceived uncertainty: A multidimensional model. Journal of Management, 22(1), 1–21. [CrossRef]
  • Bradley, S. W., Shepherd, D. A., & Wiklund, J. (2011). The Importance of Slack for New Organizations Facing ‘Tough’ Environments: The Importance of Slack. Journal of Management Studies, 48(5), 1071–1097. [CrossRef]
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  • Cannella, A. A., Park, J. H., & Lee, H. U. (2008). Top management team functional background diversity and firm performance: Examining the roles of team member colocation and environmental uncertainty. Academy of Management Journal, 51(4), 768–784. [CrossRef]
  • Centobelli, P., Cerchione, R., & Singh, R. (2019). The impact of leanness and innovativeness on environmental and financial performance: Insights from Indian SMEs. International Journal of Production Economics, 212, 111-124. [CrossRef]
  • Chandler, A.D. (1962). Strategy and Structure. MIT Press.
  • Chandler, D., & Hwang, H. 2015. Learning from learning theory: A model of organizational adoption strategies at the microfoundations of institutional theory. Journal of Management, 41, 1446–1476. [CrossRef]
  • Chi, T. (2015). Business contingency, strategy formation, and firm performance: An empirical study of Chinese apparel SMEs. Administrative Sciences, 5(2), 27–45. [CrossRef]
  • Child, J. (1972). Organizational structure, environment and performance: The role of strategic choice. Sociology, 6(1), 1–22. [CrossRef]
  • Clark, B. R. (1971). Belief and loyalty in college organization. The Journal of Higher Education, 42(6), 499–515.
  • Covin, J. G., & Slevin, D. P. (1989). Strategic management of small firms in hostile and benign environments. Strategic Management Journal, 10(1), 75–87. [CrossRef]
  • DeSarbo, W. S., Anthony Di Benedetto, C., Song, M., & Sinha, I. (2005). Revisiting the Miles and Snow strategic framework: uncovering interrelationships between strategic types, capabilities, environmental uncertainty, and firm performance. Strategic Management Journal, 26(1), 47–74. [CrossRef]
  • Dess, G. G., & Beard, D. W. (1984). Dimensions of organizational task environments. Administrative Science Quarterly, 29(1), 52–73. [CrossRef]
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  • Dess, G. G., & Keats, B. W. (1987). Environmental boundary-spanning and information-processing effects on organisational performance. In Academy of Management Proceedings, (pp. 21-25). [CrossRef]
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  • Dollinger, M. J., & Golden, P. A. (1992). Interorganizational and collective strategies in small firms: Environmental effects and performance. Journal of Management, 18(4), 695–715. [CrossRef]
  • Eisenhardt, K. M., & Sull, D. N. (2001). Strategy as simple rules. Harvard Business Review, 79(1), 106–119.
  • Eker, M., & Eker, S. (2019). Exploring the relationships between environmental uncertainty, business strategy and management control system on firm performance. Business and Economics Research Journal, 10(1), 115–130.
  • Elbanna, S., & Child, J. (2007). Influences on strategic decision effectiveness: Development and test of an integrative model. Strategic Management Journal, 28(4), 431–453. [CrossRef]
  • Elbanna, S., Di Benedetto, C. A., & Gherib, J. (2015). Do environment and intuition matter in the relationship between decision politics and success?. Journal of Management and Organization, 21(1), 60–81. [CrossRef]
  • Ellinger, A. E., Daugherty, P. J., & Keller, S. B. (2000). The relationship between marketing/logistics interdepartmental integration and performance in US manufacturing firms: an empirical study. Journal of Business Logistics, 21(1), 1–22. [CrossRef]
  • Fornell, C., & Larcker, D. F. (1981). Evaluating structural equation models with unobservable variables and measurement error. Journal of Marketing Research, 18(1), 39–50. [CrossRef]
  • George, B., Walker, R. M., & Monster, J. (2019). Does strategic planning improve organizational performance? A meta‐analysis. Public Administration Review, 79(6), 810–819.
  • Gnizy, I. (2016). Power dynamics of the international marketing within firms and how they shape international performance. Industrial Marketing Management, 57, 148–158.
  • Goll, I., & Rasheed, A. A. (2004). The moderating effect of environmental munificence and dynamism on the relationship between discretionary social responsibility and firm performance. Journal of Business Ethics, 49(1), 41–54. [CrossRef]
  • González‐Benito, J. (2005). A study of the effect of manufacturing proactivity on business performance. International Journal of Operations & Production Management, 25(3), 222–241. [CrossRef]
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Details

Primary Language English
Journal Section Makaleler
Authors

Saniye Yıldırım Ozmutlu This is me 0000-0002-9753-9429

Esin Can This is me 0000-0003-0793-7480

Publication Date July 21, 2022
Published in Issue Year 2022 Volume: 8 Issue: 1

Cite

APA Yıldırım Ozmutlu, S., & Can, E. (2022). Strategy Under Uncertainty: A Sectoral Analysis of Strategic Posture and Performance in the Turkish Logistics Sector. Yildiz Social Science Review, 8(1), 13-29. https://doi.org/10.51803/yssr.1146866