EV HANIMLARININ GİRİŞİMCİLİĞİ: GAZİANTEP İLİNDE NİTEL BİR ARAŞTIRMA

Öz

Ülke ekonomisinin temel itici gücü olan girişimcilik faaliyetlerinde, toplumumuzun yarısını oluşturan kadınlarımızın arzu edilen konumda olmaması gerek uygulayıcıların gerekse akademisyenlerin konuya olan ilgisini arttırmıştır. Yapılan bu çalışmada da,  önemli bir kadın girişimci kaynağı olan ev hanımlarının girişimcilik fikirleri incelenmiştir. Gaziantep ilimizdeki 128 ev hanımından yarı yapılandırılmış görüşme ile bir iş kurmaları durumunda ne yapacaklarına ilişkin veri toplanmıştır. Elde edilen bulgulara göre kadınların %48’inin gıda, %14’ünün tekstil sektörüne yönelik iş fikrine sahip oldukları ve her dört kadından birinin girişimcilik sürecinde interneti kullanmayı düşündüğü tespit edilmiştir. Araştırma kapsamında ev hanımlarının olası girişimciliklerinde çevresel ve kültürel etkilerin ön plana çıktığı belirlenerek, konu ile ilgili uygulayıcı ve akademisyenlere önerilerde bulunulmuştur.

Anahtar Kelimeler

• Girşimcilik,Kadın Girşimciliği,Ev Hanımları,İş Fikri

HOUSEWIFES’ ENTREPRENEURSHIP: A QUALITATIVE RESEARCH IN GAZİANTEP

Öz

The fact, the women who constitute the half of our society are not in the desired position in the entrepreneurship activities -which is the main driving force of the country’s economy-, has increased the interest of academicians and practitioner. In this study, the housewives’-who are an important source of woman entrepreneurs- idea of entrepreneurship, was examined. The data was gathered via a semi-structured interview from 128 housewives in Gaziantep by asking how to create a business plan if they set up a business. According to the findings, it was determined that 48% of the women had business idea related with food sector and 14% of the women with the textile sector while one of every four housewives has planned to use the internet in their entrepreneurship process. Within the scope of the research, it was determined that the environmental and cultural factors effect the housewives’ entrepreneurship ideas, and suggestions were made to practitioners and academicians related to the subject.

Anahtar Kelimeler

• Entrepreneurship,Women Entrepreneurship,Housewives,Business Idea,Gaziantep

Kaynakça

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