THE IMPACT OF INFORMATION TECHNOLOGY ON INNOVATION AND ORGANIZATIONAL PRODUCTIVITY: A CASE STUDY OF GAMBIAN FIRMS

Öz

While endeavoring to magnify the productivity factor, various strategies and methods have been implemented by organizational managers. In our modern era, Information Technology has emerged as the most cutting-edge tool to materialize such aim. This piece of writing elaborates the need for applying Information Technology in operation in order to increase organizational productivity via the enhancement of innovation capabilities with reference to Gambian firms as a case study. The research investigates the relationship between Information Technology investment, firm innovation ability and organizational productivity of Gambian companies. Moreover, it explores whether Information Technology is having an impact on the operations of the companies. Thus, the research uses quantitative research method to determine the relationship and measure the productivity level based on technological innovativeness. According to findings, there’s a positive relationship between Information Technology investment, technological innovativeness and productivity of Gambian firms. The findings suggested that Gambian firms should consider greater investments in Information Technology for a great improvement of the productivity factor.

Anahtar Kelimeler

• Information technology
• innovation
• information systems
• productivity
• case study
• technology and innovation management

BİLGİ TEKNOLOJİSİNİN YENİLİK VE ORGANİZASYON VERİMLİLİĞİ ÜZERİNE ETKİSİ: GAMBİA FİRMALARI ÜZERİNE BİR VAKA ÇALIŞMASI

Öz

Verimlilik faktörünü büyütmeye çalışırken, organizasyon yöneticileri tarafından çeşitli stratejiler ve yöntemler uygulanmaktadır. Modern çağımızda, Bilgi Teknolojileri bu amacı gerçekleştirmek için en ileri araç olarak ortaya çıkmıştır. Bu yazı, bir vaka çalışması olarak Gambiya firmalarına atıfta bulunarak inovasyon yeteneklerinin geliştirilmesi yoluyla organizasyonel üretkenliği artırmak için Bilgi Teknolojisini operasyonda uygulama ihtiyacını incelemektedir. Araştırma, Gambiya şirketlerinin Bilgi Teknolojisi yatırımı, firma inovasyon yeteneği ve organizasyonel üretkenliği arasındaki ilişkiyi araştırıyor. Ayrıca, Bilgi Teknolojilerinin, şirketlerin operasyonları üzerinde bir etkisi olup olmadığını araştırmaktadır. Bu nedenle araştırma, teknolojik yenilikçiliğe dayalı ilişkiyi belirlemek ve verimlilik düzeyini ölçmek için nicel araştırma yöntemini kullanır. Bulgulara göre, Gambiya'nın Bilgi Teknolojisi yatırımı, teknolojik yenilikçiliği ve verimliliği arasında pozitif bir ilişki var.

Anahtar Kelimeler

• Bilgi teknolojisi
• yenilik
• bilgi sistemleri
• üretkenlik
• vaka çalışması
• teknoloji ve yenilik yönetimi

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