Corporate reputation consists of the total
of emotions, opinions and perceptions of all the shareholders of the
institution. Company employees, who has an important place within these
shareholders also play an effective role in success and continuity of the
company by being affected from the activities, directly or indirectly. At this
point, in the forming of the emotions, opinions and perceptions of employees,
job satisfaction that is achieved in time has the key importance. Thus, the
employees who are the internal shareholders contribute to the corporate
reputation through job satisfaction. In this study, job satisfaction, which is
created via the effect of many variables, is evaluated through “social gender
equality”. Such that, gender equality and how the company carries this variable
will contribute to the corporate reputation by differing positively in the
trust in the company, sense of justice and job satisfaction of the employees.
In the Erciyes University Example, which is found in the application part of
the study, perceptions of academicians, who are a profession group that have an
important place in society, on corporate reputation and job satisfaction levels
will be analyzed through social gender equality by survey scanning as an
empirical method and some evaluation and suggestions will be made.
Social gender equality job satisfaction corporate reputation academic employees
Bölüm | Makaleler |
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Yazarlar | |
Yayımlanma Tarihi | 2 Şubat 2017 |
Yayımlandığı Sayı | Yıl 2017 Cilt: 3 Sayı: 2 |
Bu eser Creative Commons Atıf 4.0 Uluslararası Lisansı ile lisanslanmıştır.