TWO STRATEGIC SUCCESS FACTORS FOR FIRM LEVEL COMPETITIVENESS: INNOVATION AND COOPERATION

Öz

In this study, it is aimed to determine the competitiveness levels of the manufacturing firms operating in TRB1 region (Malatya, Elazığ, Bingöl,Tunceli) and investigate whether they innovate and cooperate with universities, private firms and non-profit organizations in order to enhance their competitiveness. A field survey using questionnaire method was conducted on small, medium and large sized manufacturing firms operating in the region excluding the micro firms out of the scope. According to survey results, more than half of the firms have an average level of competitiveness. While majority of them make innovation, nearly half of them prefer to cooperate with non-profit organizations. Finally, there exists a significant difference in competitiveness of the firms in terms of innovation and cooperation. In other words, firms that innovate and participate in cooperative facilities have a higher degree of competitiveness

Anahtar Kelimeler

• Competitiveness, Innovation, Cooperation

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