Determination of Medicine and Dentistry Students? Market Choice and Their Attıtudes in Preferring Brand Name Products Using Binary Logistics Regression Method
Öz
Anahtar Kelimeler
Kaynakça
- Tatlıdil H. Uygulamalı Çok Değişkenli İstatistiksel Analiz. 1992; 11-12. 2. Özdamar K.Paket Programlar ile İstatistiksel Veri Analizi I. 1997; 461-462.
- Hosmer DW, Lemeshow S. Applied logistic regression 2nd ed New York John Wiley & Sons 2000.
- Armitage P, Berry G. Statistical methods in medical research. 3rd ed. New York: Blackwell Science Ltd 1994.
- Kleinbaum DG. Logistic regression: a self-learning text. 2nd ed. New York: Springer-Verlag. 1994.
- Hosmer DW, Lemeshow, S.Applied Logistic Regression. John Wiley & Sons 1989; 1-90.
- Press SJ, Wilson S. Choosing Between Logistic Regression and Discriminant Analysis. Jasa Journal of the American Statistical Association 1978; 73:699-705.
- Richardson PS, Arun K, Jain &Dick A. Household Store Brand Proneness: A Framework Jounal of Retailing.1996; 72(2):159- 185.
- Frank RE, Boyd HW. Are Private-Brand-Prone Grocery Customers Really Different?. Journal of Advertising Research 1965; 5(4):27-35.
- Dick A, Arun KJ, Richardson P. Correlates of store brand proneness: some emprical observations. Journal of Product&Brand Management, 1995; 4(4):15-22.
- Burton S, Donald RL, Richard GN, Judith AG. A Scale For Measuring Attitude Toward Private Label Product and Examination of Its Psychological and Behavioral Correlates. Journal of The Academy of Marketing Science , 1998; 26(4):293-306.
- Korkmaz S. Marka Oluşturma sürecinde Hipermarket Markaları ve Bu Markaların Tanınmışlık Düzeylerini İçeren Bir Araştırma. Pazarlama Dünyası 2000; 14(4):27-34.
- Albayrak M, Aslan Z. A comparative study of consumer preferences for manufacturer or private labelled food products, African Journal of Business Management, 2009; 3(11): 764- 772.
- Ozer H, Lebe F. Çok Sınıflı Logit Model ile Erzurum’da Market
- Tercihini Etkileyen Faktörlerin Belirlenmesi, GÜ Sos. Bil. D. 2008; 7(2):241-254.
- Aras Okumus B, Bulduk S.Tüketicilerin süpermarketlerdeki
- alışveriş alışkanlıkları ve ürün seçimini etkileyen etmenler, Dokuz Eylül Üniversitesi Sosyal Bilimler Enstitüsü Dergisi, 2003; 5(4):70-83.
- Roux C, Couedic PL, Gasselin DS, and Laqut FM. Consumption Patterns and Food Attitudes of a Sample of 657 Low Income People in France. Food Policy 2000; 25(1):91-103.
- Mokhlis S, Salleh H S.Consumer Decision-Making Styles in Malaysia: An Exploratory Study of Gender Differences. European Journal of Social Sciences, 2009; 10(4):574-584.
Determination of Medicine and Dentistry Students? Market Choice and Their Attıtudes in Preferring Brand Name Products Using Binary Logistics Regression Method
Öz
Anahtar Kelimeler
Kaynakça
- Tatlıdil H. Uygulamalı Çok Değişkenli İstatistiksel Analiz. 1992; 11-12. 2. Özdamar K.Paket Programlar ile İstatistiksel Veri Analizi I. 1997; 461-462.
- Hosmer DW, Lemeshow S. Applied logistic regression 2nd ed New York John Wiley & Sons 2000.
- Armitage P, Berry G. Statistical methods in medical research. 3rd ed. New York: Blackwell Science Ltd 1994.
- Kleinbaum DG. Logistic regression: a self-learning text. 2nd ed. New York: Springer-Verlag. 1994.
- Hosmer DW, Lemeshow, S.Applied Logistic Regression. John Wiley & Sons 1989; 1-90.
- Press SJ, Wilson S. Choosing Between Logistic Regression and Discriminant Analysis. Jasa Journal of the American Statistical Association 1978; 73:699-705.
- Richardson PS, Arun K, Jain &Dick A. Household Store Brand Proneness: A Framework Jounal of Retailing.1996; 72(2):159- 185.
- Frank RE, Boyd HW. Are Private-Brand-Prone Grocery Customers Really Different?. Journal of Advertising Research 1965; 5(4):27-35.
- Dick A, Arun KJ, Richardson P. Correlates of store brand proneness: some emprical observations. Journal of Product&Brand Management, 1995; 4(4):15-22.
- Burton S, Donald RL, Richard GN, Judith AG. A Scale For Measuring Attitude Toward Private Label Product and Examination of Its Psychological and Behavioral Correlates. Journal of The Academy of Marketing Science , 1998; 26(4):293-306.
- Korkmaz S. Marka Oluşturma sürecinde Hipermarket Markaları ve Bu Markaların Tanınmışlık Düzeylerini İçeren Bir Araştırma. Pazarlama Dünyası 2000; 14(4):27-34.
- Albayrak M, Aslan Z. A comparative study of consumer preferences for manufacturer or private labelled food products, African Journal of Business Management, 2009; 3(11): 764- 772.
- Ozer H, Lebe F. Çok Sınıflı Logit Model ile Erzurum’da Market
- Tercihini Etkileyen Faktörlerin Belirlenmesi, GÜ Sos. Bil. D. 2008; 7(2):241-254.
- Aras Okumus B, Bulduk S.Tüketicilerin süpermarketlerdeki
- alışveriş alışkanlıkları ve ürün seçimini etkileyen etmenler, Dokuz Eylül Üniversitesi Sosyal Bilimler Enstitüsü Dergisi, 2003; 5(4):70-83.
- Roux C, Couedic PL, Gasselin DS, and Laqut FM. Consumption Patterns and Food Attitudes of a Sample of 657 Low Income People in France. Food Policy 2000; 25(1):91-103.
- Mokhlis S, Salleh H S.Consumer Decision-Making Styles in Malaysia: An Exploratory Study of Gender Differences. European Journal of Social Sciences, 2009; 10(4):574-584.
Toplam 18 adet kaynakça vardır.
Ayrıntılar
| Birincil Dil | Türkçe |
|---|---|
| Bölüm | Makaleler |
| Yazarlar | |
| Yayımlanma Tarihi | 1 Eylül 2012 |
| Yayımlandığı Sayı | Yıl 2012 Cilt: 5 Sayı: 3 |