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Inclusive Business - What It Is All About? Managing Inclusive Companies

Yıl 2012, Cilt: 2 Sayı: 1, 22 - 42, 01.03.2012

Öz

Following the challenges we face today, the inclusive business models are future business models through which the Millennium Development Goals can be fostered and strengthen. These are the models which, through their strategic orientation on inclusivity, include low income communities in their value chain. This can be done through combining variety of strategies which all have two common points – recognition of stakeholders and adjustment of the product to the target market. The paper presents the analysis of inclusive markets. Hence, the research results show the dispersion of inclusive businesses worldwide, type of the organization, sector coverage, and contribution to MDGs as well as the particular way of inclusion of low income communities in their value chain. The aim is to present how inclusive business benefits not only the low income societies, but the companies that operate in this way as well.

Yıl 2012, Cilt: 2 Sayı: 1, 22 - 42, 01.03.2012

Öz

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Ayrıntılar

Diğer ID JA78BN48MN
Bölüm Araştırma Makalesi
Yazarlar

Tea Golja Bu kişi benim

Samanta Požega Bu kişi benim

Yayımlanma Tarihi 1 Mart 2012
Yayımlandığı Sayı Yıl 2012 Cilt: 2 Sayı: 1

Kaynak Göster

APA Golja, T., & Požega, S. (2012). Inclusive Business - What It Is All About? Managing Inclusive Companies. International Review of Management and Marketing, 2(1), 22-42.
AMA Golja T, Požega S. Inclusive Business - What It Is All About? Managing Inclusive Companies. IRMM. Mart 2012;2(1):22-42.
Chicago Golja, Tea, ve Samanta Požega. “Inclusive Business - What It Is All About? Managing Inclusive Companies”. International Review of Management and Marketing 2, sy. 1 (Mart 2012): 22-42.
EndNote Golja T, Požega S (01 Mart 2012) Inclusive Business - What It Is All About? Managing Inclusive Companies. International Review of Management and Marketing 2 1 22–42.
IEEE T. Golja ve S. Požega, “Inclusive Business - What It Is All About? Managing Inclusive Companies”, IRMM, c. 2, sy. 1, ss. 22–42, 2012.
ISNAD Golja, Tea - Požega, Samanta. “Inclusive Business - What It Is All About? Managing Inclusive Companies”. International Review of Management and Marketing 2/1 (Mart 2012), 22-42.
JAMA Golja T, Požega S. Inclusive Business - What It Is All About? Managing Inclusive Companies. IRMM. 2012;2:22–42.
MLA Golja, Tea ve Samanta Požega. “Inclusive Business - What It Is All About? Managing Inclusive Companies”. International Review of Management and Marketing, c. 2, sy. 1, 2012, ss. 22-42.
Vancouver Golja T, Požega S. Inclusive Business - What It Is All About? Managing Inclusive Companies. IRMM. 2012;2(1):22-4.