BibTex RIS Kaynak Göster

Yıl 2017, Cilt: 7 Sayı: 1, 484 - 491, 01.03.2017

Aris Tri Haryanto Tulus Haryono Hunik Sri Runing Sawitri

Öz

Market Orientation, Learning Orientation and Small Medium Enterprises Performance:The Mediating Role of Innovation

Yıl 2017, Cilt: 7 Sayı: 1, 484 - 491, 01.03.2017

Aris Tri Haryanto Tulus Haryono Hunik Sri Runing Sawitri

Öz

This study aims to empirically demonstrate the relationship of market orientation, learning orientation on innovation and business performance within
the scope of the small and medium enterprises (SMEs). Besides, this research also explaines the importance of company’s innovation as a mediating
relation to improve business performance. The samples of this study were 155 managers or owners of Meubeller SMEs in the Region of Karisidenan
Surakarta. The sampling technique used in this research was purposive sampling. The basic consideration of this research was the experience of the
SMEs Meubeller (either the manager or owner) in managing their businesses. The hypothesis testing results showed that market orientation gave positive
effect on business performance and innovation of the company. Orientation learning gave positive effect on business performance and innovation of
the company. Company’s innovation infl uenced business performance.

Anahtar Kelimeler

Market Orientation Learning Orientation Performance Innovation

Toplam 0 adet kaynakça vardır.

Ayrıntılar

Diğer ID JA99ES58VA
Bölüm Araştırma Makalesi
Yazarlar

Aris Tri Haryanto Bu kişi benim

Tulus Haryono Bu kişi benim

Hunik Sri Runing Sawitri Bu kişi benim

Yayımlanma Tarihi 1 Mart 2017
Yayımlandığı Sayı Yıl 2017 Cilt: 7 Sayı: 1

Kaynak Göster

APA Haryanto, A. T., Haryono, T., & Sawitri, H. S. R. (2017). Market Orientation, Learning Orientation and Small Medium Enterprises Performance:The Mediating Role of Innovation. International Review of Management and Marketing, 7(1), 484-491.
AMA Haryanto AT, Haryono T, Sawitri HSR. Market Orientation, Learning Orientation and Small Medium Enterprises Performance:The Mediating Role of Innovation. IRMM. Mart 2017;7(1):484-491.
Chicago Haryanto, Aris Tri, Tulus Haryono, ve Hunik Sri Runing Sawitri. “Market Orientation, Learning Orientation and Small Medium Enterprises Performance:The Mediating Role of Innovation”. International Review of Management and Marketing 7, sy. 1 (Mart 2017): 484-91.
EndNote Haryanto AT, Haryono T, Sawitri HSR (01 Mart 2017) Market Orientation, Learning Orientation and Small Medium Enterprises Performance:The Mediating Role of Innovation. International Review of Management and Marketing 7 1 484–491.
IEEE A. T. Haryanto, T. Haryono, ve H. S. R. Sawitri, “Market Orientation, Learning Orientation and Small Medium Enterprises Performance:The Mediating Role of Innovation”, IRMM, c. 7, sy. 1, ss. 484–491, 2017.
ISNAD Haryanto, Aris Tri vd. “Market Orientation, Learning Orientation and Small Medium Enterprises Performance:The Mediating Role of Innovation”. International Review of Management and Marketing 7/1 (Mart 2017), 484-491.
JAMA Haryanto AT, Haryono T, Sawitri HSR. Market Orientation, Learning Orientation and Small Medium Enterprises Performance:The Mediating Role of Innovation. IRMM. 2017;7:484–491.
MLA Haryanto, Aris Tri vd. “Market Orientation, Learning Orientation and Small Medium Enterprises Performance:The Mediating Role of Innovation”. International Review of Management and Marketing, c. 7, sy. 1, 2017, ss. 484-91.
Vancouver Haryanto AT, Haryono T, Sawitri HSR. Market Orientation, Learning Orientation and Small Medium Enterprises Performance:The Mediating Role of Innovation. IRMM. 2017;7(1):484-91.