Dedikodunun Örgütsel Güven Üzerindeki Etkisi: Otelcilik Sektöründe Bir Araştırma

Öz

Turizm sektörü, yapısı gereği çalışanların yoğun etkileşim içinde olduğu bir sektördür. Özellikle otel işletmelerinde bu yoğun etkileşim, dedikoduyu yaygın bir informal iletişim biçimi haline getirmekte ve çalışanların örgütsel güven algılarının şekillenmesinde belirleyici bir rol oynamaktadır. Bu doğrultuda bu çalışma, otel işletmelerinde çalışanların dedikoduya ilişkin algılarının örgütsel güven düzeyleri üzerindeki etkisinin tespit edilmesine odaklanmaktadır. Araştırmada nicel araştırma yöntemi benimsenmiş, ilişkisel ve betimsel tarama modelleri kullanılmıştır. Araştırma evrenini, Kütahya’da faaliyet gösteren otel işletmeleri oluşturmaktadır. Araştırma verileri, 15.11.2024–15.01.2025 tarihleri arasında otel işletmelerinde çalışan 205 katılımcıdan anket yöntemiyle toplanmıştır. Verilerin analizi sonucunda, dedikodunun bireysel ve örgütsel araçsallığı boyutu ile örgütsel güven düzeyinin tüm boyutları arasında negatif yönlü ve anlamlı bir ilişki olduğu tespit edilmiştir. Ayrıca dedikodunun bireysel yararları boyutunun çalışma arkadaşlarına güven ve örgüte güven boyutları üzerinde anlamlı ve pozitif yönlü bir etkiye sahip olduğu sonucuna ulaşılmıştır. Elde edilen sonuçlar çerçevesinde araştırmacılara ve uygulayıcılara çeşitli öneriler sunulmuştur.

Anahtar Kelimeler

• Dedikodu
• Örgütsel Güven
• Otelcilik Sektörü

The Impact of Gossip on Organizational Trust: A Study in the Hotel Industry

Öz

The tourism sector is inherently characterized by intensive interaction among employees. Particularly in hotel establishments, this high level of interaction renders gossip a widespread form of informal communication and plays a decisive role in shaping employees’ perceptions of organizational trust. In this context, the present study focuses on identifying the effect of hotel employees’ perceptions of gossip on their levels of organizational trust. A quantitative research approach was adopted, and relational and descriptive survey models were employed. The population of the study consists of hotel establishments operating in Kütahya. The research data were collected from 205 employees working in hotel establishments through a questionnaire administered between 15 November 2024 and 15 January 2025. The analysis of the data revealed a negative and statistically significant relationship between the individual and organizational instrumentality dimension of gossip and all dimensions of organizational trust. In addition, the individual benefits dimension of gossip was found to have a significant and positive effect on trust in coworkers and trust in the organization. Based on the findings obtained, several recommendations are presented for researchers and practitioners.

Anahtar Kelimeler

• Gossip
• Organizational Trust
• Hotel Industry

Kaynakça

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