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DEVELOPMENT OF A SUSTAINABLE BUSINESS MODEL FOR SMALL BUSINESSES USING DATA MINING

Cilt: 7 Sayı: 1 30 Haziran 2021
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DEVELOPMENT OF A SUSTAINABLE BUSINESS MODEL FOR SMALL BUSINESSES USING DATA MINING

Abstract

SMEs (Small and Medium-Sized Organizations) are the foundational structure of the Pakistani Economy. Irrespective of their type, whether they belong to a religious-based business structure or not, many are unable to build a sustainable model around themselves and thereby go out of business. Common reasons include being unable to balance the cash inflow and outflow while choosing projects with a long lifespan and little monetary rewards. The paper presents the integration of concepts from Data Mining techniques to help these businesses understand which areas they need to improve. Classic decision trees along with machine learning algorithms can be used to analyze data from SMEs to understand the aspects of their decisions and workflow which leads them to become unsustainable. An analysis of these decisions in the context of religious regulations and dealings shall be done to assess whether the adoption of a faith-based business structure can help a business not. The paper also presents a comparison between secular and non-secular business approaches from the lens of sustainability and relating it to the success and the failure of SMEs all around the world. A brief analysis of the selected organizations is also included in the paper.

Keywords

Economy , Sustainability , Data Mining , Decision Tree , SME

Kaynakça

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Kaynak Göster

APA
Ahmed, S. W., & Khan, I. (2021). DEVELOPMENT OF A SUSTAINABLE BUSINESS MODEL FOR SMALL BUSINESSES USING DATA MINING. İslam Ekonomisi ve Finansı Dergisi (İEFD), 7(1), 111-144. https://izlik.org/JA83AB88TB