The Impact of Big Data-Based Management Decisions on Employee Innovation

Öz

This research aims to examine the impact of big data-based management decisions on employees' innovative work behaviors. Data were collected from employees across different departments with varying levels of familiarity with big data. Findings obtained through the Big Data Usage Scale, Innovative Work Behavior Scale, and Organizational Culture Scale indicated that the level of big data usage was less correlated with employee innovative work behaviors and more correlated with organizational culture. Furthermore, individuals working in organizations with a strong perception of the contribution of big data analytics to decision-making processes, who received training, and who fostered a culture that encouraged innovation, were found to have significantly higher big data usage scores. The findings reveal that big data applications are not only a matter of technological capacity but also a process shaped by individual perception, training, and organizational culture. In this context, the research highlights the importance of employee awareness, training, and an innovative culture to increase the effectiveness of big data-based decision-making processes. The research results emphasize that big data strategies in organizations should integrate human capital and cultural investments alongside technology investments.

Anahtar Kelimeler

• Use of big data
• employee innovation
• organizational culture
• data-driven decision making
• management decisions

Destekleyen Kurum

This study did not receive any financial support from public institutions, private organizations, or non-profit funding bodies. No sponsoring institution or supporting organization contributed to the design, implementation, analysis, or reporting of the research.

Etik Beyan

This study was conducted in accordance with the principles of research and publication ethics. Ethical approval was obtained from the Ethics Committee Commission of Istanbul Esenyurt University prior to data collection (Approval Date: 09 July 2025; Decision No: 01; Approval Number: 2025/05). Participation in the study was voluntary, and all participants were informed about the purpose and procedures of the research before completing the survey. Informed consent was obtained from all respondents, and confidentiality and anonymity were strictly maintained throughout the research process. The data were used solely for scientific purposes in compliance with ethical and legal standards.

Teşekkür

The authors would like to express their sincere appreciation to the editors and reviewers of the Journal of Humanities and Social Sciences for their valuable feedback, constructive evaluations, and academic contributions throughout the review and publication process. Their insightful comments and professional guidance significantly improved the scientific quality and clarity of this manuscript.

Büyük Veri Temelli Yönetim Kararlarının Çalışan İnovasyonu Üzerindeki Etkisi

Öz

Bu araştırma, büyük veri temelli yönetim kararlarının çalışanların yenilikçi iş davranışları üzerindeki etkisini incelemeyi amaçlamaktadır. Araştırmada, farklı departmanlarda görev yapan ve büyük veri kullanımına aşinalık düzeyi değişen çalışanlardan veri toplanmıştır. Büyük Veri Kullanım Ölçeği, Yenilikçi İş Davranışı Ölçeği ve Örgüt Kültürü Ölçeği aracılığıyla elde edilen bulgular, büyük veri kullanım düzeyinin çalışanların yenilikçi iş davranışlarıyla düşük düzeyde, örgüt kültürü ile ise yüksek düzeyde ilişkili olduğunu göstermiştir. Ayrıca, karar alma süreçlerine büyük veri analizlerinin katkısını yüksek algılayan, eğitim almış ve inovasyonu teşvik eden bir kültüre sahip kurumlarda çalışan bireylerin büyük veri kullanım puanlarının anlamlı biçimde daha yüksek olduğu saptanmıştır. Bulgular, büyük veri uygulamalarının yalnızca teknolojik bir kapasite değil, aynı zamanda bireysel algı, eğitim ve örgüt kültürü faktörleriyle şekillenen bir süreç olduğunu ortaya koymaktadır. Bu bağlamda, araştırma, büyük veri temelli karar süreçlerinin etkinliğinin artırılabilmesi için çalışan farkındalığı, eğitim ve inovatif kültürün önemine dikkat çekmektedir. Araştırma sonuçları, organizasyonlarda büyük veri stratejilerinin teknoloji yatırımlarıyla birlikte insan sermayesi ve kültürel yatırımları da bütünleştirmesi gerektiğini vurgulamaktadır.

Anahtar Kelimeler

• Büyük Veri Kullanımı
• Çalışan İnovasyonu
• Örgüt Kültürü
• Veri Temelli Karar Alma
• Yönetim Kararları

Destekleyen Kurum

Bu proje İstanbul Esenyurt Üniversitesi tarafindan desteklenmistir.

Etik Beyan

Bu çalışma, araştırma ve yayın etiği ilkelerine uygun olarak yürütülmüştür. Araştırmanın uygulanabilmesi için gerekli etik kurul izni, İstanbul Esenyurt Üniversitesi Etik Kurul Komisyonu’ndan alınmıştır (Karar Tarihi: 09.07.2025; Karar No: 01; Onay No: 2025/05). Araştırmaya katılım gönüllülük esasına dayalı olarak gerçekleştirilmiş, katılımcılara araştırmanın amacı ve kapsamı hakkında gerekli bilgilendirme yapılmış ve bilgilendirilmiş onamları alınmıştır. Çalışma sürecinde elde edilen tüm verilerin gizliliği ve katılımcıların anonimliği korunmuş, veriler yalnızca bilimsel amaçlarla kullanılmıştır.

Teşekkür

Bu çalışmanın yürütülmesi ve bilimsel makale formatına dönüştürülmesi sürecinde katkı ve değerlendirmeleriyle yol gösteren İnsan ve Sosyal Bilimler Dergisi editör kuruluna ve hakemlerine teşekkür ederiz. Ayrıca araştırma sürecinde veri toplama aşamasına gönüllü katılım sağlayan tüm katılımcılara ve uygulama sürecinde destek sunan kurum yöneticilerine şükranlarımızı sunarız. Çalışmanın bilimsel niteliğinin geliştirilmesine katkı sağlayan tüm kişi ve kurumlara teşekkür ederiz.

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