Digital detox tourism against post-modernity

Yıl 2021, Cilt: 6 Sayı: 1, 7 - 15, 31.07.2021

İpek Can Nurhayat İflazoğlu

https://doi.org/10.31822/jomat.801813

Cited By: 3

Öz

Technology has become an integral part of daily life. Although developments in the digital world offer many advantages to users, researches show that the use of smart devices is rapidly turning towards a kind of an addiction (digital addiction) in every field. In such unwanted situations, people try to apply a kind of a purification program by staying away from technological devices for a certain period of time with "Digital Detox". Transferring the need for digital detox to people’s holiday experience and thus providing a kind of a technological purification during the holiday periods can be called “Digital Detox Tourism”. Digital detox tourism, which is against post-modernism, attracts attention as a type of tourism preferred by individuals who seek diversity and have different expectations, especially those who want to stay out of intensive technology-based tourism activities. Perceived as fairly new concept in literature that has emerged as a result of the changing tourists expectations, establishing the theoretical infrastructure of digital detox tourism on the axis of post-modernism, evaluating the factors that caused the emergence of digital detox tourism, examining the factors that drive people to digital detox tourism and examination of theoretical and practical work about digital detox tourism; constitute the aim of this study. This study is aimed at researchers and target marketing organizations as it offers valuable conclusions that help better understand the emotions of individuals who are involved in or are avoiding digital detox tourism. Understanding what triggers positive and negative emotions of individuals is thought to help service providers develop their products and marketing strategies.

---

Anahtar Kelimeler

digital detox, digital detox tourism, alternative tourism

Kaynakça

• APA (2013). American Psychiatric Association, Diagnostic and statistical manual of mental disorders (5th ed).
• Bailey, K. D. (1982). Methods of social research (2nd ed.). New York: Free Press.
• Best, J. W. (1959). Research in education. New Jersey: Prentice-Hall, Inc.
• Bilici, N. (2011). Modernite ve postmodernite yeniden. http://www.agos.com.tr/tr/yazi/104/modernite-ve-postmodernite-yeniden. (Access Date: 26.12.2019).
• Blom, T. (2000). Morbid tourism-a postmodern market niche with an example from Althorp. Norsk Geografisk Tidsskrif, 54(1), p. 29-36.
• Booth, F. (2015). Do you need a good excuse to do a digital detox?http://www.forbes.com/sites/francesbooth/2015/03/05/do-you-need-a-good-excuse-to-do-a-digital-detox/. (Access Date: 24.11.2019).
• Bozok, D., Açıksözlü, Ö., Şahin, N. N., & Varol, İ. (2014). Turistlerin kişilik özellikleri ile postmodern turizme eğilimleri arasındaki ilişkiyi incelemeye yönelik bir araştırma - Balıkesir ili örneği. 9th International Conference: New Perspectives in Tourism and Hospitality, (pp. 849-871). Burhaniye.
• Campbell, S., & Kwak, N. (2011). Mobile communication and civil society: Linking patterns and places of use to engagement with others in public. Human Communication Research, 37, p. 207-222.
• Can, İ. I., Çulcuoğlu, S., & Erbil, E. (2019). Türkiye'de dijital detoks algısı ve turizmin bir dijital detoks aracı olarak değerlendirilmesi. VI.Yıldız Sosyal Bilimler Kongresi (pp. 1521-1537). İstanbul: Yıldız Teknik Üniversitesi.
• Chen, C. C., Huang, W. J., Gao, J., & Petrick, J. F. (2018). Antecedents and consequences of work-related smartphone use on vacation: An exploratory study of Taiwanese tourists. Journal of Travel Research, 57(6), p. 743–756.
• Dickinson, J. E., Hibbert, J. F., & Filimonau, V. (2016). Mobile technology and the tourist experience: (Dis)connection at the campsite. Tourism Management, 57, p. 193-201.
• Dinçer, F. İ., Can, İ. I., & İnan, B. (2018). Post-Modern turizm paradigması etrafında şekillenen gerçek üstü bir deneyim: Uzay turizmi. Güncel Turizm Araştırmaları Dergisi, 2(1), p. 79-93.
• Dujmović, M., & Vitasović, A. (2015). Post-modern society and tourism. Journal of Tourism and Hospitality Management, 3(9-10), p. 192-203.
• Duncan, B. M. (2014). Digital detox, mindfulness, and art museums. Drexel University. Drexel: USA.
• Egger, I., Lei, S. I., & Wassler, P. (2020). Digital free tourism–An exploratory study of tourist motivations. Tourism Management, 79, 104098.
• Fan, D. X., Buhalis, D., & Lin, B. (2019). A tourist typology of online and face-to-face social contact: Destination immersion and tourism encapsulation/decapsulation. Annals of Tourism Research, 78, p. 1-16.
• Feifer, M. (1985). Going places: The ways of the tourist from imperial Rome to the present day. New York: Macmillan Publishers.
• Firat, F., & Shultz, C. J. (1997). From segmentation to fragmentation: Markets and marketing strategy in the post-modern era. European Journal of Marketing, 31(3/4), p. 183-207.
• Francis, G. (2017). Irresistible: Why we can’t stop checking, scrolling, clicking and watching –review.https://www.theguardian.com/books/2017/feb/26/irresistible-why-cant-stopchecking-scrolling-clicking-adam-alter-review-internet-addiction. (Access Date: 29.12.2019).
• Giddens, A. (1990). The consequences of modernity. Cambridge: Polity Press.
• Güneren, E., & Karakuş, Y. (2015). Turizmde postmodern pazarlama. In B. Kılıç & Z. Öter (Eds.), Turizm pazarlamasında güncel yaklaşımlar. Ankara: Beta Yayım Dağıtım.
• Güzel, F. Ö. (2014). Postmodern çağ tatil deneyimlerinde hazcı tepki basamağı çıktısı olarak temalı oteller. International Journal of Economic and Administrative Studies, 7(13), p. 1-15.
• Haber, M. (2013). “A trip to camp to break a tech addiction,” New York Times (5 July), at http://www.nytimes.com/2013/07/07/fashion/a-trip-to-camp-to-break-a-tech-addiction.html. (Access Date: 20.11.2019).
• Hoving, K. (2017). “Digital detox tourism: Why disconnect? What are the motives of Dutch tourists to undertake a digital detox holiday?” Master Thesis. Umeå Universitet. Department of Geography and Economic History. Umeå: Sweden.
• https://www.flogas.co.uk/news/tech-free-tourism. Tech-free tourism: The rise of digital detox holidays. (Access Date: 29.12.2019).
• https://www.traveltalkmag.com.au/blog/articles/the-rise-of-digital-detox-holidays-and-tech-free-tourism (Access Date: 30.12.2019).
• https://www.verdict.co.uk/digital-detox-holidays/ Is the digital detox of holidaymakers becoming travel companies’ problem? (Access Date: 29.12.2019).
• Karasar, N. (2005). Bilimsel araştırma yöntemi. (15. Baskı) Ankara: Nobel Yayın Dağıtım
• Kardaras, N. (2016). Generation Z: Online and at risk? Scientific American Mind, 27(5), p. 64-69.
• Kıral, B. (2020). Nitel bir veri analizi yöntemi olarak doküman analizi. Siirt Üniversitesi Sosyal Bilimler Enstitüsü Dergisi, 8(15), p. 170-189.
• Kozak, M. A., Evren, S., & Çakır, O. (2013). Tarihsel süreç içinde turizm paradigması. Anatolia: Turizm Araştırmaları Dergisi, 24(1), p. 7-22.
• Li, J., Pearce, P. L., & Low, D. (2018). Media representation of digital-free tourism: A critical discourse analysis. Tourism Management, 69, 317-329.
• Lyotard, J. F. (1997). The post-modern condition. Manchester: Manchester University Press.
• Magee, A. (2016). “Help! I need a digital detox,” http://www.telegraph.co.uk/wellbeing/mood-and-mind/help-i-need-a-digital-detox (Access Date: 10.12.2019).
• Merriam, S. B. (1988). Case study research in education: A qualitative approach. San Francisco: Jossey-Bass.
• Murphy, S. (2011). Tech withdrawal similar to giving up drinking, smoking. Tech News Daily.
• Muzaini, H., Teo, P., & Yeoh, B. S. (2007). Intimations of postmodernity ın dark tourism: The fate of history at Fort Siloso, Singapore. Journal of Tourism and Cultural Change, 5(1), p. 28-45.
• Nuryanti, W. (1996). Heritage and postmodern tourism. Annals of Tourism Research, 23(2), p. 249-260.
• Odabaşı, Y. (2006). Postmodern pazarlama. İstanbul: Mediacat Yayınları.
• Pearce, P. L., & Li Jing, L. (2018).The rise of the ‘digital detox’ holiday: The trend changing the way we take a break. https://www.smartcompany.com.au/industries/tourism/the-rise-of-the-digital-detox-holiday-the-trend-changing-the-way-we-take-a-break/. (Access Date: 29.12.2019).
• Quan, S., & Wang, N. (2004). Towards a structural model of the tourist experience: An illustration from food experiences in tourism. Tourism Management, 25(3), p. 297-305.
• Rainie, L., & Zickuhr, K. (2015). “Americans’ views on mobile etiquette.” Pew Research Center. August, 2015.
• Reed, L. (2002). Governing (through) the Internet: The discourse on pathological computer use as mobilized knowledge. European Journal of Cultural Studies, 5(2), p.131-153.
• Sağıroğlu, M. (2019). Turistik mekânda gerçekliğin algısal değişimi: Modern ve post-modern turizm deneyimlerinde özgünlük. Planlama, 29(2), p. 90–101.
• Sallan, S., & Boybeyi, S. (1994). Postmodernizm - modernizm ikilemi. Ankara Üniversitesi Dil ve Tarih-Coğrafya Fakültesi Felsefe Bölümü Dergisi, p. 313-323.
• Smith, M. (2003). Holistic holidays: Tourism and the reconciliation. Tourism Recreation Research, 28(1), p. 103-108.
• Smith, M., & Puczkó, L. (2015). More than a special interest: Defining and determining the demand for health tourism. Tourism Recreation Research, 40(2), p. 205-219.
• Sousa, B. M. D. D. (2017). Digital detox (Doctoral dissertation). UE - Universidade Europeia. Lisbon.
• Sunar, H., Gökçe, F., & Cihangir, İ. S. (2018). Turizmde yeni bir yaklaşım: Dijital arınma. N. Bilici, R. Pehlivanlı, & K. Ashirkhanova (Ed.), Innovation and Global Issues in Social Sciences Congress (p. 326-338). Antalya: InGlobe.
• Sutton, T. (2019). Disconnect to reconnect: The food/technology metaphor in digital detoxing. First Monday, 22(6), 1p. https://doi.org/10.5210/fm.v22i6.7561.
• Syvertsen, T., & Enli, G. (2020). Digital detox: Media resistance and the promise of authenticity. Convergence, 26(5-6), 1269-1283.
• Tribe, J., & Mkono, M. (2017). Not such smart tourism? The concept of e-lienation. Annals of Tourism Research, 66, p. 105-115.
• Urry, J. (1990). The tourist gaze. London: SAGE Publications.
• Urry, J. (2009). Turist bakışı. Ankara: Bilge Su Yayıncılık.
• Yıldırım, A., & Şimşek, H. (2013). Sosyal Bilimlerde Nitel Araştırma Yöntemleri. (9. Genişletilmiş Baskı) Ankara: Seçkin Yayınevi.
• Wang, D., Xiang, Z., & Fesenmaier, D. (2014). Adapting to the mobile world: A model of smartphone use. Annals of Tourism Research, 48, p. 11-26. White, T. R. (2013). Digital social media detox (DSMD): Responding to a culture of interconnectivity. In Social media and the new academic environment: Pedagogical challenges (pp. 414-430). IGI Global.