Yıl 2020, Cilt 5 , Sayı 2, Sayfalar 93 - 104 2020-11-20

Measuring Digital Divide in E-Commerce by Log-Linear Models and Non-Parametric Tests: An Application of Turkey

Sultan KUZU YILDIRIM [1] , Çiğdem ARICIGİL ÇİLAN [2]


The purpose of the study is to examine the relationships between individuals who engage in e-commerce and their demographic factors and to investigate whether their status of e-commerce engagement differentiates according to demographic factors. In case of differences, demographic factors caused by the Digital Divide were examined. If Digital Division is not detected, the reasons for this are emphasized. For this purpose, the overall profile of the customer group engaged in e-commerce in Turkey was summarized, and the demographic variables that e-commerce is associated with were determined using Non-Parametric techniques. Then, utilizing the Log-Linear Models, one of the methods of the Advanced Contingency Table Analysis, the effects including two-way and three-way interactions were investigated. Consequently, among those who engage in e-commerce in Turkey, it was determined that education caused the digital divide, however, gender remained ineffective.
Digital Divide, E-Commerce, Contingency Table, Non-Parametric Tests, Log-Linear Models
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Birincil Dil en
Konular Sosyal
Bölüm Araştırma Makalesi
Yazarlar

Orcid: 0000-0001-6577-1584
Yazar: Sultan KUZU YILDIRIM (Sorumlu Yazar)
Kurum: Istanbul University, Faculty of Business, İstanbul, Turkey
Ülke: Turkey


Orcid: 0000-0002-7862-7028
Yazar: Çiğdem ARICIGİL ÇİLAN
Kurum: Istanbul University, Faculty of Business, İstanbul, Turkey
Ülke: Turkey


Tarihler

Başvuru Tarihi : 1 Temmuz 2020
Kabul Tarihi : 6 Ekim 2020
Yayımlanma Tarihi : 20 Kasım 2020

Bibtex @araştırma makalesi { jtl829074, journal = {Journal of Transportation and Logistics}, issn = {}, eissn = {2459-1718}, address = {}, publisher = {İstanbul Üniversitesi}, year = {2020}, volume = {5}, pages = {93 - 104}, doi = {10.26650/JTL.2020.0018}, title = {Measuring Digital Divide in E-Commerce by Log-Linear Models and Non-Parametric Tests: An Application of Turkey}, key = {cite}, author = {Kuzu Yıldırım, Sultan and Arıcıgil Çilan, Çiğdem} }
APA Kuzu Yıldırım, S , Arıcıgil Çilan, Ç . (2020). Measuring Digital Divide in E-Commerce by Log-Linear Models and Non-Parametric Tests: An Application of Turkey . Journal of Transportation and Logistics , 5 (2) , 93-104 . DOI: 10.26650/JTL.2020.0018
MLA Kuzu Yıldırım, S , Arıcıgil Çilan, Ç . "Measuring Digital Divide in E-Commerce by Log-Linear Models and Non-Parametric Tests: An Application of Turkey" . Journal of Transportation and Logistics 5 (2020 ): 93-104 <https://dergipark.org.tr/tr/pub/jtl/issue/57872/829074>
Chicago Kuzu Yıldırım, S , Arıcıgil Çilan, Ç . "Measuring Digital Divide in E-Commerce by Log-Linear Models and Non-Parametric Tests: An Application of Turkey". Journal of Transportation and Logistics 5 (2020 ): 93-104
RIS TY - JOUR T1 - Measuring Digital Divide in E-Commerce by Log-Linear Models and Non-Parametric Tests: An Application of Turkey AU - Sultan Kuzu Yıldırım , Çiğdem Arıcıgil Çilan Y1 - 2020 PY - 2020 N1 - doi: 10.26650/JTL.2020.0018 DO - 10.26650/JTL.2020.0018 T2 - Journal of Transportation and Logistics JF - Journal JO - JOR SP - 93 EP - 104 VL - 5 IS - 2 SN - -2459-1718 M3 - doi: 10.26650/JTL.2020.0018 UR - https://doi.org/10.26650/JTL.2020.0018 Y2 - 2020 ER -
EndNote %0 Journal of Transportation and Logistics Measuring Digital Divide in E-Commerce by Log-Linear Models and Non-Parametric Tests: An Application of Turkey %A Sultan Kuzu Yıldırım , Çiğdem Arıcıgil Çilan %T Measuring Digital Divide in E-Commerce by Log-Linear Models and Non-Parametric Tests: An Application of Turkey %D 2020 %J Journal of Transportation and Logistics %P -2459-1718 %V 5 %N 2 %R doi: 10.26650/JTL.2020.0018 %U 10.26650/JTL.2020.0018
ISNAD Kuzu Yıldırım, Sultan , Arıcıgil Çilan, Çiğdem . "Measuring Digital Divide in E-Commerce by Log-Linear Models and Non-Parametric Tests: An Application of Turkey". Journal of Transportation and Logistics 5 / 2 (Kasım 2020): 93-104 . https://doi.org/10.26650/JTL.2020.0018
AMA Kuzu Yıldırım S , Arıcıgil Çilan Ç . Measuring Digital Divide in E-Commerce by Log-Linear Models and Non-Parametric Tests: An Application of Turkey. JTL. 2020; 5(2): 93-104.
Vancouver Kuzu Yıldırım S , Arıcıgil Çilan Ç . Measuring Digital Divide in E-Commerce by Log-Linear Models and Non-Parametric Tests: An Application of Turkey. Journal of Transportation and Logistics. 2020; 5(2): 93-104.
IEEE S. Kuzu Yıldırım ve Ç. Arıcıgil Çilan , "Measuring Digital Divide in E-Commerce by Log-Linear Models and Non-Parametric Tests: An Application of Turkey", Journal of Transportation and Logistics, c. 5, sayı. 2, ss. 93-104, Kas. 2020, doi:10.26650/JTL.2020.0018