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REKABET STRATEJİLERİNİN ÖRGÜTSEL PERFORMANSA ETKİSİ, GİRİŞİMCİLİĞİN ARACILIK ROLÜ

Year 2021, Volume: 8 Issue: 1, 339 - 369, 26.03.2021
https://doi.org/10.30798/makuiibf.819843

Abstract

Örgütsel performans, hızla değişen pazarda ve artan rekabet koşullarında önemli bir kavram olarak nitelendirilmektedir. Faaliyetlerinin çıktılarını hedeflerine uygun düzeyde tutabilen organizasyonlar değişken ve rekabetçi çevrede ayakta kalabilmektedir. Rekabet edebilmek ve rekabeti sürdürülebilir kılmak için seçilen jenerik stratejilerin, örgütsel performansı artırdığı değerlendirilmektedir. Hızla değişen çevresel koşulları hızla kavrayabilen girişimci bireylerin, örgütsel performansa katkı yaptığı değerlendirilmektedir. Bu bağlamda rekabet stratejilerinin örgütsel performansa etkisi ve girişimciliğin bu etkideki aracılık rolü araştırılmıştır. Mersin Tarsus Organize Sanayi Bölgesi’nde yer alan 163 işletmeden toplam 511 çalışandan veri toplanmıştır. Veriler SPSS ve AMOS paket istatistik programları ile analiz edilmiştir. Yapılan hiyerarşik regresyon analizi sonucunda rekabet stratejilerinin örgütsel performans üzerinde olumlu anlamlı etkilerinin olduğu ve bu etkide girişimci davranışın da aracılık etkisinin olduğu bulgusuna ulaşılmıştır.

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THE EFFECT OF COMPETITION STRATEGIES ON ORGANIZATIONAL PERFORMANCE, THE MEDIATING ROLE OF ENTREPRENEURSHIP

Year 2021, Volume: 8 Issue: 1, 339 - 369, 26.03.2021
https://doi.org/10.30798/makuiibf.819843

Abstract

Organizational performance is described as an important concept in the rapidly changing market and increasing competition conditions. Organizations that can keep the outputs of their activities in line with their goals can survive in a volatile and competitive environment. It is considered that generic strategies chosen to compete and make competition sustainable increase organizational performance. It is considered that entrepreneurial individuals who can quickly grasp rapidly changing environmental conditions contribute to organizational performance. In this context, the effect of competitive strategies on organizational performance and the mediating role of entrepreneurship in this effect have been investigated. Data were collected from a total of 511 employees from 163 enterprises located in Mersin Tarsus Industrial Zone. The data were analyzed by SPSS and AMOS package statistics programs. As a result of the hierarchical regression analysis, it has been found that competition strategies have positive and significant effects on organizational performance and entrepreneurial behavior also has a mediating effect on this effect.

References

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  • Fiş, M.A. ve Wasti, A.S. (2009). Örgüt Kültürü ve Girişimcilik Yönelimi İlişkisi. ODTÜ Gelişme Dergisi, 35: 127-164.
  • Genç, E. (2016). İşletmelerde Yenilik ve Rekabet Stratejilerinin Rekabet Gücüne Sinerjik Etkisi. Yaynlanmamış Doktora Tezi. Karabük Üniversitesi Sosyal Bilimler Enstitüsü İşletme Anabilim Dalı .
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  • Hilman, H. ve Mohamed, Z.A. (2012). Strategic Role of Sourcing Strategy in The Relationships Between Competitive Strategies and Organisational Performance. Journal of International Business and Entrepreneurship Development. 6(1): 75-82.
  • Hisrich, R., Langan-Fox, J., ve Grant, S. (2007). Entrepreneurship Research and Practice: A Call to Action for Psychology. American Psychologist, 62(6): 575–589.
  • Hisrich, D.R. ve Peters, P.M. (2016). Entrepreneurship. McGraw-Hill Irwin, London. 10th Ed.
  • Kim, W.C. ve Mauborgne, R. (2004). Mavi Okyanus Stratejisi, HBR’s 10 Must Reads Strategy, İstanbul:Optimis.
  • Kuratko, D. F., Ireland, R. D., Covın, J. G. ve Hornsby, J. S. (2005). A Model of Middle Level Managers’ Entrepreneurial Behaviour. Entrepreneurship Theory and Practice 11: 699-716. Lai, K. H., ve Cheng, T. C. E. (2005). Effects of Quality Management and Marketing on Organizational Performance. Journal of Business Research, 58: 446–456.
  • Linton, G. ve Kask, J. (2016). Configurations of Entrepreneurial Orientation and Competitive Strategy for High Performance. Journal of Business Research. s. 1-9. Lumpkin, G.T. ve Dess, G.G. (1996). Clarifying The Entrepreneurial Orientation Construct and Linking it to Performance. Academy of Management Review 21(1):135–172.
  • Lumpkin, G.T. ve Dess, G.G. (2001). Linking Two Dimensions of Entrepreneurial Orientation to Firm Performance: The Moderating Role of Environment and Industry Life Cycle”, Journal of Business Venturing, 16(5): 429-451.
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Details

Primary Language Turkish
Journal Section Research Articles
Authors

Özgür Uğur Arıkan 0000-0003-1402-1761

Abdullah Çalışkan 0000-0001-5746-8550

Publication Date March 26, 2021
Submission Date November 2, 2020
Published in Issue Year 2021 Volume: 8 Issue: 1

Cite

APA Arıkan, Ö. U., & Çalışkan, A. (2021). REKABET STRATEJİLERİNİN ÖRGÜTSEL PERFORMANSA ETKİSİ, GİRİŞİMCİLİĞİN ARACILIK ROLÜ. Journal of Mehmet Akif Ersoy University Economics and Administrative Sciences Faculty, 8(1), 339-369. https://doi.org/10.30798/makuiibf.819843

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