DIS-HEALTH MODELİ: AFETLERDE SAĞLIK İLETİŞIMİ VE OKURYAZARLIĞI İÇİN STRATEJİK BİR ÇERÇEVE

Öz

Afetler, sağlık iletişimini ciddi şekilde sekteye uğratarak bilgi kirliliğine ve halkın güvenilir sağlık bilgilerine erişiminin azalmasına yol açar. Düşük sağlık okuryazarlığı düzeyi, kriz yönetimini daha da karmaşık hâle getirir. Bu çalışma, afetlerin tüm evrelerinde (öncesi, sırası ve sonrası) sağlık iletişimini ve sağlık okuryazarlığını güçlendirmek amacıyla geliştirilen DIS-HEALTH Modelini tanıtmaktadır. Model; tanı ve tespit, eğitim ve kapasite geliştirme, saha uygulama ve müdahale, sürekli değerlendirme ve iyileştirme olmak üzere dört bileşenden oluşur. Amaç; kriz anlarında zamanında bilgi akışını sağlamak, bilinçli karar almayı desteklemek ve halkın sürece katılımını artırmaktır. Çalışma ayrıca kurumsal sorumluluk paylaşımı ve sektörler arası iş birliği ihtiyacına dikkat çeker. Modelin etkili uygulanabilmesi için ulusal otoriteler, yerel yönetimler, STK'lar ve uluslararası kuruluşlar arasında koordinasyon gereklidir. Bu model, teknoloji destekli ve kanıta dayalı sağlık iletişimi stratejileriyle afet dayanıklılığını artırmayı hedefler.

Anahtar Kelimeler

• Afet İletişimi
• Sağlık Okuryazarlığı DIS-HEALTH Modeli
• Stratejik Çerçeve

DIS-HEALTH MODEL: A STRATEGIC FRAMEWORK FOR DISASTER HEALTH COMMUNICATION AND LITERACY

Öz

Disasters severely disrupt health communication, often leading to misinformation and reduced public access to reliable health information. Low health literacy further complicates crisis response. This study introduces the DIS-HEALTH Model, a strategic framework designed to strengthen health communication and health literacy across all disaster phases—before, during, and after the crisis. The model consists of four components: detection and diagnosis, education and capacity building, field implementation and intervention, and continuous improvement. It aims to support timely information flow, informed decision-making, and public engagement during emergencies. Importantly, the study highlights the need for institutional responsibility sharing and cross-sector collaboration. Effective implementation requires coordination among national health authorities, local governments, NGOs, and international bodies. A national framework is proposed to clarify roles and enhance cooperation. This model offers practical guidance for improving disaster resilience through evidence-based, technology-integrated health communication strategies.

Anahtar Kelimeler

• Disaster Communication
• Health Literacy
• DIS-HEALTH Model
• Strategic Framework

Kaynakça

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