A Bibliometric Analysis of Public Relations Models

Zuhal Gök Demir; Fulya Erendağ Sümer; Çiğdem Karakaya

doi:10.26650/CONNECTIST2020-0015

Research Article

A Bibliometric Analysis of Public Relations Models

Year 2020, Issue: 58, 105 - 132, 30.07.2020

Zuhal Gök Demir Fulya Erendağ Sümer Çiğdem Karakaya

https://doi.org/10.26650/CONNECTIST2020-0015

Abstract

The aim of the study is to reveal the trends in the field of public relations by examining the topic of ‘public relations models’ in order to capture the variation in public relations practice. Bibliometric analysis has been chosen as the methodology in this study to show publishing patterns as it finds out the stream of knowledge and the development of literature in a specific discipline. Data used in this research were collected from Thomson Reuters Web of Science Database. By selecting the topic of ‘public relations model’ in the search button, 595 studies were investigated within the context of institution and country collaboration, co-citation network analysis, co-word network analysis and citation burst. In order to perform these network analyses, the CiteSpace II software package has been used. The findings suggest that the USA as a country, universities in the USA as institutions and academics from the USA as author collaboration are found to be the top ranked items by centrality on the topic of public relations models. Grunig and Grunig’s (2002) paper on public relations and communication models is found to have the strongest citation burst as expected. The most investigated research topics are global flux, the blog-mediated crisis communication model, and stakeholder relationship.

Keywords

Public relations, public relations models, Grunig, bibliometric analysis, CiteSpace II

Supporting Institution

The authors declared that this study has received no financial support.

References

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Halkla İlişkiler Modellerinin Bibliyometrik Analizi

Year 2020, Issue: 58, 105 - 132, 30.07.2020

Zuhal Gök Demir Fulya Erendağ Sümer Çiğdem Karakaya

https://doi.org/10.26650/CONNECTIST2020-0015

Abstract

Bu çalışmanın amacı, halkla ilişkiler alanındaki değişimi göstermek amacıyla ‘halkla ilişkiler modelleri’ konusunu inceleyerek halkla ilişkiler alanındaki eğilimleri ortaya koymaktır. Bu çalışmada yayın örüntülerini göstermek için, belirli bir disiplinde bilgi akışını ve literatürün gelişimini ortaya koyan bibliometrik analiz, metodoloji olarak seçilmiştir. Bu araştırmada kullanılan veriler Thomson Reuters Web of Science Veritabanından toplanmıştır. Bu bağlamda, arama motoruna ‘halkla ilişkiler modeli’ kavramı yazılarak, kurum ve ülke işbirliği, ortak atıf ağ analizi, ortak kelime ağ analizi ve atıf patlaması bağlamında 595 çalışma incelenmiştir. Bu ağ analizini gerçekleştirmek için Citespace II yazılım paketi kullanılmıştır. Araştırma bulgularına göre ülke olarak ABD, kurum olarak ABD'deki üniversiteler ve yazar işbirliği olarak ABD'den akademisyenler halkla ilişkiler modelleri konusunda merkeziyete göre en üst sırada yer almaktadır. Beklenildiği üzere Grunig ve Grunig’in (2002) halkla ilişkiler ve iletişim modelleri üzerine yaptıkları çalışmaları en yüksek atıf patlamasına sahip çalışma olarak bulunmuştur. Ayrıca en çok araştırılan araştırma konuları sırasıyla küresel değişim, blog aracılı kriz iletişim modeli ve paydaş ilişkileri olarak tespit edilmiştir.

Keywords

Halkla ilişkiler, halkla ilişkiler modelleri, Grunig, bibliyometrik analiz, CiteSpace II

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Primary Language	English
Subjects	Communication and Media Studies
Journal Section	Research Articles
Authors	Zuhal Gök Demir This is me 0000-0001-6489-3125 Fulya Erendağ Sümer This is me 0000-0002-5655-4542 Çiğdem Karakaya This is me 0000-0002-1172-0973
Publication Date	July 30, 2020
Submission Date	January 28, 2020
Published in Issue	Year 2020 Issue: 58

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APA	Gök Demir, Z., Erendağ Sümer, F., & Karakaya, Ç. (2020). A Bibliometric Analysis of Public Relations Models. Connectist: Istanbul University Journal of Communication Sciences(58), 105-132. https://doi.org/10.26650/CONNECTIST2020-0015
AMA	Gök Demir Z, Erendağ Sümer F, Karakaya Ç. A Bibliometric Analysis of Public Relations Models. Connectist: Istanbul University Journal of Communication Sciences. July 2020;(58):105-132. doi:10.26650/CONNECTIST2020-0015
Chicago	Gök Demir, Zuhal, Fulya Erendağ Sümer, and Çiğdem Karakaya. “A Bibliometric Analysis of Public Relations Models”. Connectist: Istanbul University Journal of Communication Sciences, no. 58 (July 2020): 105-32. https://doi.org/10.26650/CONNECTIST2020-0015.
EndNote	Gök Demir Z, Erendağ Sümer F, Karakaya Ç (July 1, 2020) A Bibliometric Analysis of Public Relations Models. Connectist: Istanbul University Journal of Communication Sciences 58 105–132.
IEEE	Z. Gök Demir, F. Erendağ Sümer, and Ç. Karakaya, “A Bibliometric Analysis of Public Relations Models”, Connectist: Istanbul University Journal of Communication Sciences, no. 58, pp. 105–132, July 2020, doi: 10.26650/CONNECTIST2020-0015.
ISNAD	Gök Demir, Zuhal et al. “A Bibliometric Analysis of Public Relations Models”. Connectist: Istanbul University Journal of Communication Sciences 58 (July 2020), 105-132. https://doi.org/10.26650/CONNECTIST2020-0015.
JAMA	Gök Demir Z, Erendağ Sümer F, Karakaya Ç. A Bibliometric Analysis of Public Relations Models. Connectist: Istanbul University Journal of Communication Sciences. 2020;:105–132.
MLA	Gök Demir, Zuhal et al. “A Bibliometric Analysis of Public Relations Models”. Connectist: Istanbul University Journal of Communication Sciences, no. 58, 2020, pp. 105-32, doi:10.26650/CONNECTIST2020-0015.
Vancouver	Gök Demir Z, Erendağ Sümer F, Karakaya Ç. A Bibliometric Analysis of Public Relations Models. Connectist: Istanbul University Journal of Communication Sciences. 2020(58):105-32.

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