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TIKTOK IN ALTERNATIVE JOURNALISM FRAMEWORK: POLITAINMENT AND THE POTENTIAL OF TIKTOK AS AN ‘ENTERTAINMENT NEWS’ TOOL

Year 2023, Volume: 11 Issue: 1, 474 - 499, 23.03.2023

Ceren Yegen , Baki Can Bilgin

https://doi.org/10.19145/e-gifder.1189669
Cited By: 2

Abstract

TikTok, which is observed to be quite popular today and stands out as a platform where individuals from many demographics can showcase themselves, their abilities, and experiences, allows creating and sharing videos and is often defined with entertainment-themed content. The platform, which is thought to be used especially by young people, has also attracted the attention of media organizations and journalists who strive to reach the younger generation and try to adapt to new media-based technologies. So much so that many organizations have created official TikTok accounts and revealed their presence on the platform. The journalism potential of the TikTok platform, which international news organizations show more interest in, is in a new direction in Turkey at the moment (as of March 2022). In this context, the pioneering orientation of TRT Haber, Haber Global, Hürriyet.com.tr, Haber ATV, and Show Ana Haber organizations in terms of the number of followers, number of likes, and active content production draw attention. Therefore, in this study, official/approved TikTok accounts of relevant national media organizations selected with a simple random sample will be examined using content analysis, and TikTok’s ‘entertainment news’ tool potential will be discussed.

Keywords

TikTok Entertainment News.

References

  • BOEKER, Maximilian ve URMAN, Aleksandra (2022). An Empirical Investigation of Personalization Factors on TikTok, arXiv:2201.12271v1 [cs.HC] 28 Jan 2022, https://arxiv.org/abs/2201.12271
  • BROUSSARD, Meredith; DIAKOPOULOS, Nicholas; GUZMAN, L. Andrea; ABEBE, Rediet; DUPAGNE, Michel ve CHUAN, Ching-Hua (2019). “Artificial Intelligence and Journalism”, Journalism & Mass Communication Quarterly, 96(3), s. 673-695.
  • BARDOEL, Jo ve DEUZE, Mark (2001). “Network Journalism: Converging Competences of Media Professionals and Professionalism”, Australian Journalism Review, 23(2), p.91-103.
  • BRENNAN, Halle (2021). “A Qualitative Case Study on TikTok: The Silver Lining for Brands During the Coronavirus Pandemic”, Elon Journal of Undergraduate Research in Communications, 12 (2), p. 5-12.
  • CASERO-RIPOLLÉS, Andreu (2022). “The Great Change: Impact of Social Media on the Relationship between Journalism and Politics—Introduction to the Special Issue”, Social Sciences, 11(2), 40.
  • CERVI, Laura; TEJEDOR, Santiago; MARÍN LLADÓ, Carles (2021). “TikTok and the new language of political communication: the case of Podemos”, Cultura, Lenguaje y Representación, Vol. XXVI, p. 267-287.
  • ÇİÇEKLİOĞLU, Ş. Alp ve ÜNAL, Recep (2021). “Haber Üretimi ve Dağıtımı Bağlamında Tiktok Uygulaması Ne Vaat Ediyor?”, ilef dergisi Özel Sayı, güz/autumn, s. 69-98.
  • DERTHICK, Ashley (2013). Entertainment News Production: A Case Study, Honors Theses, 2361, https://scholarworks.wmich.edu/honors_theses/2361
  • DEUZE, Mark (2003). “The web and its journalisms: considering the consequences of different types of news media online” new media & society, Vol5(2), p. 203-230 Sage.
  • DÍAZ NOCI, Javier (2013). “A HISTORY OF JOURNALISM ON THE INTERNET: A state of the art and some methodological trends”, Revista internacional de Historia de la Comunicación, Nº1, Vol.1, p. 253-272.
  • GALTUNG, Johan ve RUGE, Mari Holmboe (1965). “The Structure of Foreign News The Presentation of the Congo, Cuba and Cyprus Crises in Four Norwegian Newspapers”, Journal of Peace Research, 2 (1), p. 64-91.
  • RAMÍREZ, Marta Gil; de TRAVESEDO ROJAS, Ruth Gómez; MARTÍNEZ, Ana Almansa (2019). “Politainment and political personalization. From television to YouTube?”. Revista Latina de Comunicación Social, 74, p. 1542-1564.
  • HE, Xin; HUA, Keyu; JI, Chen; LIN, Haichuan; REN, Zhengqi ve ZHANG, Wenyu (2021). “Overview of the Growth and Development of TikTok’s Globalization”, Advances in Economics, Business and Management Research, Volume 203, pp. 666-673, Proceedings of the 2021 3rd International Conference on Economic Management and Cultural Industry (ICEMCI 2021).
  • HENNEMAN, Todd (2020). “Beyond Lip-Synching: Experimenting with TikTok Storytelling”, Teaching Journalism & Mass Communication, A journal published by the AEJMC Small Programs Interest Group, 10(2), p. 1-14.
  • HERMIDA, Alfred (2012). Social Journalism: Exploring How Social Media is Shaping Journalism, In The Handbook of Global Online Journalism, First Edition. Edited by Eugenia Siapera and Andreas Veglis, pp. 309-328. © 2012 John Wiley & Sons, Inc. Published 2012 by John Wiley & Sons, Inc.
  • KLUG, Daniel; QIN, Yiluo; EVANS, Morgan ve KAUFMAN, Geoff (2021). Trick and Please. A Mixed-Method Study On User Assumptions About the TikTok Algorithm, WebSci ’21, June 21-25, 2021, Virtual Event, United Kingdom.
  • KORBANI, Ava ve LABRIE, Jessica (2021). “Toxic TikTok Trends”, HIGH SCHOOL EDITION Journal of Student Research, AP Research 10(2).
  • LAZER, M. J. David; BAUM, A. Matthew; BENKLER, Yochai; BERINSKY, J. Adam; GREENHILL, M. Kelly; MENCZER, Filippo; METZGER, J. Miriam; NYHAN, Brendan; PENNYCOOK, Gordon; ROTHSCHILD, David; SCHUDSON, Michael; SLOMAN, A. Steven; SUNSTEIN, R. Cass; THORSON, A. Emily; WATTS, J. Duncan ve ZITTRAIN, L. Jonathan (2019). “The science of fake news”, Science, 359, p. 1094-1096.
  • MOU, Jessie Boxin (2020). Study on Social Media Marketing Campaign Strategy – TikTok and Instagram, Submitted to MIT Sloan School of Management on May 8, 2020, in Partial Fulfillment of the requirements for the Degree of Master of Science in Management Studies.
  • NEGREIRA‐REY, María-Cruz; VÁZQUEZ‐HERRERO, Jorge ve LÓPEZ‐GARCÍA, Xosé (2022). “Blurring Boundaries Between Journalists and TikTokers: Journalistic Role Performance on TikTok”, Media and Communication 10(1), p. 146-156.
  • NEUBAUM, Sophia (2020). Examining the Ethical Dilemmas of Advertising on TikTok, Journalism Student Works, https://scholarworks.uark.edu/jourstuwo/2
  • NEWMAN, Nic (2020). DIGITAL NEWS PROJECT JANUARY 2020, Journalism, Media, and Technology Trends and Predictions 2020. With additional essays by Richard Fletcher, Lucy Kueng, Rasmus Kleis Nielsen, Meera Selva, and Eduardo Suárez, Reuters Institute for the Study of Journalism, University of Oxford.
  • NEUENDORF, A. Kimberly (2017). The Content Analysis Guidebook, Second Edition, Sage Publications.
  • NEWSLABTURKEY. (2022). “Reuters Enstitüsü’nün 2022 Dijital Gazetecilik Raporu’nda neler var?”, Sarphan Uzunoğlu, 15 Haziran 2022, https://www.newslabturkey.org/2022/06/15/reuters-enstitusunun-2022-dijital-gazetecilik-raporunda-neler-var/
  • PATEL, Keshav ve BINJOLA, Himani (2020). “Tik Tok the New Alternative Media for Youngsters for Online Sharing of Talent: An Analytical Study”, J Adv Res Jrnl Mass Comm, 7(1), p. 16-19.
  • PAVLIK, John (2000). “The Impact of Technology on Journalism”, Journalism Studies, 1(2), p. 229-237.
  • PRADHAN, Pitabas ve KUMARI, Niky (2018). “A study on Journalistic use of Social Media”, Amity Journal of Media & Communication Studies, by ASCO 2018, 8(1), p. 49-59.
  • PRATIWI, E. Anggi; UFAIRAH, N. Naura ve SOPIAH, S. Riska (2021). Utilizing The Tiktok Application As Media For Learning English Pronunciation. Proceedings International Conference on Education of Suryakancana 2021, pp. 372-382.
  • REICH, Zvi (2013). “The Impact of Technology on News Reporting: A Longitudinal Perspective”, Journalism & Mass Communication Quarterly, 90(3), p. 417-434.
  • VÁZQUEZ-HERRERO, Jorge; NEGREIRA-REY, María-Cruz ve LÓPEZ-GARCÍA, Xosé (2020). “Let’s dance the news! How the news media are adapting to the logic of TikTok”, Journalism (Online First, 30 October).
  • VÁZQUEZ-HERRERO, Jorge; NEGREIRA-REY, María-Cruz ve RODRÍGUEZ-VÁZQUEZ, Ana Isabel (2021). “Intersections between TikTok and TV: Channels and Programmes Thinking Outside the Box”, Journalism and Media, 2, s. 1-13.
  • YEGEN, Ceren. (2018). “Doğru Haber Alma Hakkı ve Sosyal Medya Dezenformasyonunu Doğruluk Payı ve Yalansavar ile Tartışmak”, Erciyes İletişim Dergisi, 5(4), s. 101-121.
  • ZHU, Yumei (2020). “The Expectation of TikTok in International Media: A Critical Discourse Analysis”, Open Journal of Social Sciences, 8, s. 136-148.
  • ESPN Official TikTok Account, https://www.tiktok.com/@espn
  • DAILY MAIL Official TikTok Account, https://www.tiktok.com/@dailymail
  • WASHINGTON POST Official TikTok Account, https://www.tiktok.com/@washingtonpost

ALTERNATİF HABERCİLİK ÇERÇEVESİNDE TİKTOK: POLİTAİNMENT VE BİR ‘EĞLENCE HABER’ ARACI OLARAK TİKTOK PLATFORMUNUN POTANSİYELİ

Year 2023, Volume: 11 Issue: 1, 474 - 499, 23.03.2023

Ceren Yegen , Baki Can Bilgin

https://doi.org/10.19145/e-gifder.1189669
Cited By: 2

Abstract

ünümüzde oldukça popüler olduğu gözlenen ve birçok demografik yapıdan bireyin kendisini, yeteneklerini, deneyimlerini sergileyebildiği bir platform olarak öne çıkan TikTok, video oluşturma ve paylaşmaya olanak tanırken, sıklıkla eğlence temalı içerikleri ile tanımlanmaktadır. Özellikle gençlerin yoğun kullandığı düşünülen platform, genç nesle ulaşmak adına çaba gösteren ve yeni medya tabanlı teknolojilere uyum sağlamaya çalışan medya kuruluşları ve gazetecilerin de dikkatini çekmiştir. Öyle ki birçok kuruluş resmi TikTok hesabı oluşturmuş ve platformda varlığını ortaya koymuştur. Uluslararası haber kuruluşlarının daha fazla ilgi gösterdiği TikTok platformunun habercilik potansiyeli Türkiye’de ise şu an (Mart 2022 itibariyle) yeni bir yönelim durumundadır. Bu bağlamda TRT Haber, Haber Global, Hürriyet.com.tr, Haber ATV, Show Ana Haber kuruluşlarının takipçi sayısı, beğeni sayısı ve aktif içerik üretimi noktasında öncü yönelimi dikkat çekmektedir. Bu nedenle bu çalışmada, basit rastlantısal örneklem ile seçilen ilgili ulusal medya kuruluşlarının resmi/onaylı TikTok hesapları içerik analizi kullanılarak incelenecek, TikTok’un ‘eğlence haber’ aracı potansiyeli de tartışılacaktır.

Keywords

TikTok Eğlence Haber

References

  • BOEKER, Maximilian ve URMAN, Aleksandra (2022). An Empirical Investigation of Personalization Factors on TikTok, arXiv:2201.12271v1 [cs.HC] 28 Jan 2022, https://arxiv.org/abs/2201.12271
  • BROUSSARD, Meredith; DIAKOPOULOS, Nicholas; GUZMAN, L. Andrea; ABEBE, Rediet; DUPAGNE, Michel ve CHUAN, Ching-Hua (2019). “Artificial Intelligence and Journalism”, Journalism & Mass Communication Quarterly, 96(3), s. 673-695.
  • BARDOEL, Jo ve DEUZE, Mark (2001). “Network Journalism: Converging Competences of Media Professionals and Professionalism”, Australian Journalism Review, 23(2), p.91-103.
  • BRENNAN, Halle (2021). “A Qualitative Case Study on TikTok: The Silver Lining for Brands During the Coronavirus Pandemic”, Elon Journal of Undergraduate Research in Communications, 12 (2), p. 5-12.
  • CASERO-RIPOLLÉS, Andreu (2022). “The Great Change: Impact of Social Media on the Relationship between Journalism and Politics—Introduction to the Special Issue”, Social Sciences, 11(2), 40.
  • CERVI, Laura; TEJEDOR, Santiago; MARÍN LLADÓ, Carles (2021). “TikTok and the new language of political communication: the case of Podemos”, Cultura, Lenguaje y Representación, Vol. XXVI, p. 267-287.
  • ÇİÇEKLİOĞLU, Ş. Alp ve ÜNAL, Recep (2021). “Haber Üretimi ve Dağıtımı Bağlamında Tiktok Uygulaması Ne Vaat Ediyor?”, ilef dergisi Özel Sayı, güz/autumn, s. 69-98.
  • DERTHICK, Ashley (2013). Entertainment News Production: A Case Study, Honors Theses, 2361, https://scholarworks.wmich.edu/honors_theses/2361
  • DEUZE, Mark (2003). “The web and its journalisms: considering the consequences of different types of news media online” new media & society, Vol5(2), p. 203-230 Sage.
  • DÍAZ NOCI, Javier (2013). “A HISTORY OF JOURNALISM ON THE INTERNET: A state of the art and some methodological trends”, Revista internacional de Historia de la Comunicación, Nº1, Vol.1, p. 253-272.
  • GALTUNG, Johan ve RUGE, Mari Holmboe (1965). “The Structure of Foreign News The Presentation of the Congo, Cuba and Cyprus Crises in Four Norwegian Newspapers”, Journal of Peace Research, 2 (1), p. 64-91.
  • RAMÍREZ, Marta Gil; de TRAVESEDO ROJAS, Ruth Gómez; MARTÍNEZ, Ana Almansa (2019). “Politainment and political personalization. From television to YouTube?”. Revista Latina de Comunicación Social, 74, p. 1542-1564.
  • HE, Xin; HUA, Keyu; JI, Chen; LIN, Haichuan; REN, Zhengqi ve ZHANG, Wenyu (2021). “Overview of the Growth and Development of TikTok’s Globalization”, Advances in Economics, Business and Management Research, Volume 203, pp. 666-673, Proceedings of the 2021 3rd International Conference on Economic Management and Cultural Industry (ICEMCI 2021).
  • HENNEMAN, Todd (2020). “Beyond Lip-Synching: Experimenting with TikTok Storytelling”, Teaching Journalism & Mass Communication, A journal published by the AEJMC Small Programs Interest Group, 10(2), p. 1-14.
  • HERMIDA, Alfred (2012). Social Journalism: Exploring How Social Media is Shaping Journalism, In The Handbook of Global Online Journalism, First Edition. Edited by Eugenia Siapera and Andreas Veglis, pp. 309-328. © 2012 John Wiley & Sons, Inc. Published 2012 by John Wiley & Sons, Inc.
  • KLUG, Daniel; QIN, Yiluo; EVANS, Morgan ve KAUFMAN, Geoff (2021). Trick and Please. A Mixed-Method Study On User Assumptions About the TikTok Algorithm, WebSci ’21, June 21-25, 2021, Virtual Event, United Kingdom.
  • KORBANI, Ava ve LABRIE, Jessica (2021). “Toxic TikTok Trends”, HIGH SCHOOL EDITION Journal of Student Research, AP Research 10(2).
  • LAZER, M. J. David; BAUM, A. Matthew; BENKLER, Yochai; BERINSKY, J. Adam; GREENHILL, M. Kelly; MENCZER, Filippo; METZGER, J. Miriam; NYHAN, Brendan; PENNYCOOK, Gordon; ROTHSCHILD, David; SCHUDSON, Michael; SLOMAN, A. Steven; SUNSTEIN, R. Cass; THORSON, A. Emily; WATTS, J. Duncan ve ZITTRAIN, L. Jonathan (2019). “The science of fake news”, Science, 359, p. 1094-1096.
  • MOU, Jessie Boxin (2020). Study on Social Media Marketing Campaign Strategy – TikTok and Instagram, Submitted to MIT Sloan School of Management on May 8, 2020, in Partial Fulfillment of the requirements for the Degree of Master of Science in Management Studies.
  • NEGREIRA‐REY, María-Cruz; VÁZQUEZ‐HERRERO, Jorge ve LÓPEZ‐GARCÍA, Xosé (2022). “Blurring Boundaries Between Journalists and TikTokers: Journalistic Role Performance on TikTok”, Media and Communication 10(1), p. 146-156.
  • NEUBAUM, Sophia (2020). Examining the Ethical Dilemmas of Advertising on TikTok, Journalism Student Works, https://scholarworks.uark.edu/jourstuwo/2
  • NEWMAN, Nic (2020). DIGITAL NEWS PROJECT JANUARY 2020, Journalism, Media, and Technology Trends and Predictions 2020. With additional essays by Richard Fletcher, Lucy Kueng, Rasmus Kleis Nielsen, Meera Selva, and Eduardo Suárez, Reuters Institute for the Study of Journalism, University of Oxford.
  • NEUENDORF, A. Kimberly (2017). The Content Analysis Guidebook, Second Edition, Sage Publications.
  • NEWSLABTURKEY. (2022). “Reuters Enstitüsü’nün 2022 Dijital Gazetecilik Raporu’nda neler var?”, Sarphan Uzunoğlu, 15 Haziran 2022, https://www.newslabturkey.org/2022/06/15/reuters-enstitusunun-2022-dijital-gazetecilik-raporunda-neler-var/
  • PATEL, Keshav ve BINJOLA, Himani (2020). “Tik Tok the New Alternative Media for Youngsters for Online Sharing of Talent: An Analytical Study”, J Adv Res Jrnl Mass Comm, 7(1), p. 16-19.
  • PAVLIK, John (2000). “The Impact of Technology on Journalism”, Journalism Studies, 1(2), p. 229-237.
  • PRADHAN, Pitabas ve KUMARI, Niky (2018). “A study on Journalistic use of Social Media”, Amity Journal of Media & Communication Studies, by ASCO 2018, 8(1), p. 49-59.
  • PRATIWI, E. Anggi; UFAIRAH, N. Naura ve SOPIAH, S. Riska (2021). Utilizing The Tiktok Application As Media For Learning English Pronunciation. Proceedings International Conference on Education of Suryakancana 2021, pp. 372-382.
  • REICH, Zvi (2013). “The Impact of Technology on News Reporting: A Longitudinal Perspective”, Journalism & Mass Communication Quarterly, 90(3), p. 417-434.
  • VÁZQUEZ-HERRERO, Jorge; NEGREIRA-REY, María-Cruz ve LÓPEZ-GARCÍA, Xosé (2020). “Let’s dance the news! How the news media are adapting to the logic of TikTok”, Journalism (Online First, 30 October).
  • VÁZQUEZ-HERRERO, Jorge; NEGREIRA-REY, María-Cruz ve RODRÍGUEZ-VÁZQUEZ, Ana Isabel (2021). “Intersections between TikTok and TV: Channels and Programmes Thinking Outside the Box”, Journalism and Media, 2, s. 1-13.
  • YEGEN, Ceren. (2018). “Doğru Haber Alma Hakkı ve Sosyal Medya Dezenformasyonunu Doğruluk Payı ve Yalansavar ile Tartışmak”, Erciyes İletişim Dergisi, 5(4), s. 101-121.
  • ZHU, Yumei (2020). “The Expectation of TikTok in International Media: A Critical Discourse Analysis”, Open Journal of Social Sciences, 8, s. 136-148.
  • ESPN Official TikTok Account, https://www.tiktok.com/@espn
  • DAILY MAIL Official TikTok Account, https://www.tiktok.com/@dailymail
  • WASHINGTON POST Official TikTok Account, https://www.tiktok.com/@washingtonpost
There are 36 citations in total.

Details

Primary Language Turkish
Journal Section Articles
Authors

Ceren Yegen 0000-0001-9582-0711

Baki Can Bilgin 0000-0003-3718-0562

Publication Date March 23, 2023
Submission Date October 15, 2022
Published in Issue Year 2023 Volume: 11 Issue: 1

Cite

APA Yegen, C., & Bilgin, B. C. (2023). ALTERNATİF HABERCİLİK ÇERÇEVESİNDE TİKTOK: POLİTAİNMENT VE BİR ‘EĞLENCE HABER’ ARACI OLARAK TİKTOK PLATFORMUNUN POTANSİYELİ. Gümüşhane Üniversitesi İletişim Fakültesi Elektronik Dergisi, 11(1), 474-499. https://doi.org/10.19145/e-gifder.1189669
AMA Yegen C, Bilgin BC. ALTERNATİF HABERCİLİK ÇERÇEVESİNDE TİKTOK: POLİTAİNMENT VE BİR ‘EĞLENCE HABER’ ARACI OLARAK TİKTOK PLATFORMUNUN POTANSİYELİ. e-gifder. March 2023;11(1):474-499. doi:10.19145/e-gifder.1189669
Chicago Yegen, Ceren, and Baki Can Bilgin. “ALTERNATİF HABERCİLİK ÇERÇEVESİNDE TİKTOK: POLİTAİNMENT VE BİR ‘EĞLENCE HABER’ ARACI OLARAK TİKTOK PLATFORMUNUN POTANSİYELİ”. Gümüşhane Üniversitesi İletişim Fakültesi Elektronik Dergisi 11, no. 1 (March 2023): 474-99. https://doi.org/10.19145/e-gifder.1189669.
EndNote Yegen C, Bilgin BC (March 1, 2023) ALTERNATİF HABERCİLİK ÇERÇEVESİNDE TİKTOK: POLİTAİNMENT VE BİR ‘EĞLENCE HABER’ ARACI OLARAK TİKTOK PLATFORMUNUN POTANSİYELİ. Gümüşhane Üniversitesi İletişim Fakültesi Elektronik Dergisi 11 1 474–499.
IEEE C. Yegen and B. C. Bilgin, “ALTERNATİF HABERCİLİK ÇERÇEVESİNDE TİKTOK: POLİTAİNMENT VE BİR ‘EĞLENCE HABER’ ARACI OLARAK TİKTOK PLATFORMUNUN POTANSİYELİ”, e-gifder, vol. 11, no. 1, pp. 474–499, 2023, doi: 10.19145/e-gifder.1189669.
ISNAD Yegen, Ceren - Bilgin, Baki Can. “ALTERNATİF HABERCİLİK ÇERÇEVESİNDE TİKTOK: POLİTAİNMENT VE BİR ‘EĞLENCE HABER’ ARACI OLARAK TİKTOK PLATFORMUNUN POTANSİYELİ”. Gümüşhane Üniversitesi İletişim Fakültesi Elektronik Dergisi 11/1 (March 2023), 474-499. https://doi.org/10.19145/e-gifder.1189669.
JAMA Yegen C, Bilgin BC. ALTERNATİF HABERCİLİK ÇERÇEVESİNDE TİKTOK: POLİTAİNMENT VE BİR ‘EĞLENCE HABER’ ARACI OLARAK TİKTOK PLATFORMUNUN POTANSİYELİ. e-gifder. 2023;11:474–499.
MLA Yegen, Ceren and Baki Can Bilgin. “ALTERNATİF HABERCİLİK ÇERÇEVESİNDE TİKTOK: POLİTAİNMENT VE BİR ‘EĞLENCE HABER’ ARACI OLARAK TİKTOK PLATFORMUNUN POTANSİYELİ”. Gümüşhane Üniversitesi İletişim Fakültesi Elektronik Dergisi, vol. 11, no. 1, 2023, pp. 474-99, doi:10.19145/e-gifder.1189669.
Vancouver Yegen C, Bilgin BC. ALTERNATİF HABERCİLİK ÇERÇEVESİNDE TİKTOK: POLİTAİNMENT VE BİR ‘EĞLENCE HABER’ ARACI OLARAK TİKTOK PLATFORMUNUN POTANSİYELİ. e-gifder. 2023;11(1):474-99.

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