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Kruvaziyer Turizminde Turistlerin Tavsiye Niyetlerinde Destinasyon İmajının Etkisi

Year 2011, Volume: 11 Issue: 3, 487 - 497, 01.08.2011

Eda Atılgan İnan Serkan Akıncı Aslıhan Kıymalıoğlu M. Savaş Akyürek

Abstract

Çalışmanın amacı bilişsel imajın destinasyonun genel imajı üzerindeki etkisini ve genel imajın kruvaziyer yolcularının destinasyonu tavsiye niyetleri üzerindeki etkisini belirlemektir. Çalışma, yükselen bir turizm türü olan kruvaziyer turizmine odaklanmıştır. Araştırma, Alanya’da gerçekleştirilmiş ve anketler kolayda örnekleme yöntemi ile kruvaziyer turistlere dağıtılmıştır. Önerilen model, yapısal denklem modelleme ile test edilmiştir. Araştırma sonucunda bilişsel imajın iki boyutunu oluşturan altyapı ve kültürün genel imaj üzerinde anlamlı etkiye sahip olduğu; genel imajın da kruvaziyer turistlerinin tavsiye niyetlerini anlamlı şekilde etkilediği ortaya çıkmıştır. Çalışma, kolayda örnekleme yöntemi kullanmasından kaynaklanan ve bulguların genelleştirilmesine imkan vermemesinden doğan bir sınırlılığa sahiptir. Araştırma bulguları yerel yöneticiler için önemli çıkarımlar içermektedir. Kruvaziyer turistlerini etkileyecek faktörlerin ortaya konması, bölgenin, pazardaki önemli destinasyonlardan biri haline gelmesine ve ekonomik gelişmenin yanı sıra bölgede yaşayan halkın refahının artmasına imkan verecektir

Keywords

Kruvaziyer turizmi destinasyon imajı davranışsal niyet

References

  • Alidas (2007) Faaliyet Raporu- 2007. Alanya Liman İsletmeleri Denizcilik ve Turizm Tic. ve San. A.S., (An- nual Report of 2007, Alanya Cruise Port Inc.).
  • Alvarez, M.D. ve Korzay M. (2008) “Influence of Politics and Media in the Perceptions of Turkey as a Tou- rism Destination” Tourism Review, 63 (2):38 – 46.
  • Bagozzi, R.P. ve Yi, Y.J. (1989) “On the Use of Struc- tural Equation Models in Experimental-Designs” Journal of Marketing Research, 26 (3): 271 – 284.
  • Baloglu, S. (1997) “The Relationship between Des- tination Images and Trip Characteristics of International Travellers” Journal of Vacation Marketing, 3 (3): 221 – 233.
  • Baloglu, S. (1999) “A Path-Analytical Model of Vi- sitation Intention Involving Information Sources, So- cio-Psychological Motivations and Destination Images” in Consumer Psychology of Tourism, Hospitality and Leisure. (Eds).A.G. Woodside, G.I. Crouch, J.A. Maza- nec, M. Oppermann and M.Y. Sakai. New York, CABI Publishing: 63 – 90.
  • Baloglu, S. ve Mangaloglu, M. (2001) “Tourism Destination Images of Turkey, Egypt, Greece and Italy as Perceived by US-Based Tour Operators and Travel Agents” Tourism Management, 22: 1 – 9.
  • Bigne, J.E., Sanchez, M.I. ve Sanchez, J. (2001) “To- urism Image, Evaluation Variables, and after Purchase Behaviour: Inter-Relationship” Tourism Management, 22: 607 – 616.
  • Brown, T.A. (2006) Confirmatory Factor Analysis for Applied Research, The Guilford Press, NY.
  • Burton, S., Lichtenstein, D.R., Netemeyer, R.G. ve Garretson, J.A. (1998) “A Scale for Measuring Attitude Toward Private Label Products and an Examination of Its Psychological and Behavioral Correlates” Journal of the Academy of Marketing Science, 26 (4): 293 – 306.
  • Calder, B.J., Philips, L.W. ve Taybout, A.M. (1981) “Designing Research for Application” Journal of Consu- mer Research, 8 (2): 197 – 207.
  • Camprubi, R., Guia, J. ve Jordi, C. (2008) “Desti- nation Networks and Induced Tourism Image” Tourism Review, 63 (2): 47 – 58.
  • Chen, C. ve Tsai, D. (2007) “How Destination Ima- ge and Evaluative Factors Affect Behavioral Intentions?” Tourism Management, 28: 1115 – 1122.
  • Choi, W.M., Chan, A. ve Wu, J. (1999) “A Qualita- tive and Quantitative Assessment of Hong Kong’s Image as a Tourist Destination” Tourism Management, 20: 361 – 365.
  • Crompton, J. (1979) “Assessment of the Image of Mexico as a Vacation Destination and the Influence of Geographical Location upon the Image” Journal of Travel Research, 17 (4): 18 – 23.
  • Cruiseguidetraining (2008) http://www.cruiseguidet- raining.com (03.02.2009).
  • Curran, P.J., West, S.G. ve Finch, J.F. (1996) “The Robustness of Test Statistics to Nonnormality and Speci- fication Error in Confirmatory Factor Analysis” Psycholo- gical Methods, 1 (1): 16 – 29.
  • Dann, G.M.S. (1996) “Tourists Images of a Destina- tion: An Alternative Analysis” Journal of Travel and Tou- rism Marketing, 5(1/2): 41 – 55.
  • Dowling, R.K. (2006) The Cruising Industry in Cruise Ship Tourism, (Ed.) R.K. Dowling. Oxfordshire, CABI Publishing: 3 – 17.
  • DTGM (2010) Deniz Ticareti İstatistikleri, Ankara.
  • Duman, T. ve Mattila, A.S. (2005) “The Role of Af- fective Factors on Perceived Cruise Vacation Value” Tou- rism Management, 26: 311 – 323.
  • Dwyer, L. ve Forsyth, P. (1998) “Economic Signifi- cance of Cruise Tourism” Annals of Tourism Research, 25 (2): 393 – 415.
  • Echtner, C. ve Ritchie, J.R.B. (1993) “The Measure- ment of Destination Image: An Empirical Assessment” Journal of Travel Research, 31 (4): 3 – 13.
  • Fornell, C. ve Larcker, D.F. (1981) “Evaluating Structural Equation Models with Unobservable Variables and Measurement Error” Journal of Marketing Research, 18 (1): 39 – 50.
  • Gartner, W.C. (1989) “Tourism Image: Attribute Measurement of State Tourism Products Using Multidi- mensional Scaling Techniques” Journal of Travel Research, 28 (2): 15 – 19.
  • Gartner, W.C. (1993) “Image Formation Process” Jo- urnal of Travel and Tourism Marketing, 2: 2 – 3.
  • Grewal, D., Monreo, K.B. ve Krishnan, R. (1998) “The Effects of Price-Comparison Advertising on Buyers’ Perceptions of Acquisition Value, Transaction Value and Behavioral Intentions” Journal of Marketing, 62 (3): 46 – 59.
  • Gunn, C.A. (1972) Vacationscape-Designing Tourist Regions Austin, Texas, University of Texas.
  • Hair, J.F., Tatham, R.L., Anderson, R.E. ve Black, W. (1998) Multivariate Data Analysis, 5th ed., Prentice Hall.
  • Hosany, S., Ekinci, Y. ve Uysal, M. (2007) “Desti- nation Image and Destination Personality” International Journal of Culture, Tourism, and Hospitality Research, 1 (1): 62 – 81.
  • Hudson, S. ve Gilbert, D. (1999) “Tourism Constra- ints: The Neglected Dimension of Consumer Behavior Research” in Consumer Psychology of Tourism, Hospi- tality and Leisure, (Eds.) A.G. Woodside, G.I. Crouch, J.A. Mazanec, M. Oppermann and M.Y. Sakai. New York, CABI Publishing: 137 – 154.
  • Johnson, D. (2002) “Environmentally Sustainable Cruise Tourism: A Reality Check” Marine Policy, 26: 261 – 270.
  • Kline, R.B. (2005) Principles and Practice of Structu- ral Equation Modeling, Second Edition, NY, The Guil- ford Press.
  • Kwortnik, R.J. (2008) “Shipscape Influence on the Leisure Cruise Experience” International Journal of Cul- ture, Tourism and Hospitality Research, 2 (4): 289 – 311.
  • Lee C., Lee, Y. ve Lee, B. (2005) “Korea’s Destina- tion Image Formed by The 2002 World Cup” Annals of Tourism Research, 32 (4): 839 – 858.
  • Lee-Ross, D. (2008) “Occupational Communities and Cruise Tourism” Journal of Management Develop- ment, 27 (5): 467 – 479.
  • Lin, C., Morais, D.B., Kerstetter, D.L. ve Hou, J. (2007) “Examining the Role of Cognitive and Affective Image in Predicting Choice Across Natural, Developed, and Theme-Park Destinations” Journal of Travel Research, 46:183 – 194.
  • Malhotra, N.K. (2010) Marketing Research An Appli- ed Orientation, 6th (ed.), New Jersey, Prentice Hall.
  • Martin, H.S. ve Rodriguez-del-Bosque, I.A. (2008) “Exploring the Cognitive-Affective Nature of Destinati- on Image and the Role of Psychological Factors in Its Formation” Tourism Management, 28: 263 – 277.
  • McCartney, G., Butler, R. ve Bennett, M. (2008) “A Strategic Use of the Communication Mix in the Desti- nation Image-Formation Process” Journal of Travel Rese- arch, 47 (2): 183 – 196.
  • Milman, A. ve Pizam, A. (1995) “The Role of Awa- reness and Familiarity with a Destination: the Central Florida Case” Journal of Travel Research, 33 (3): 21 – 27.
  • Park, S.Y. (2006) Tapping the Invisible Market: the Case of the Cruise Industry. Texas A&M University, PhD Dissertation.
  • Petrick, D.F. (2004) “Roles of Quality, Value and Satisfaction in Predicting Cruise Passengers’ Behavioral Intentions” Journal of Travel Research, 42: 397 – 407.
  • Pocock, D. ve Hudson, R. (1978) Images of the Ur- ban Environment, Macmillan Press, London.
  • Reilly, M.D. (1990) “Free Elicitation of Descripti- ve Adjectives for Tourism Image Assessment” Journal of Travel Research, 28 (4): 21 – 26.
  • Schmoll, G.A. (1977) Tourism Promotion, London, Tourism International Press.
  • Schroeder, T. (1996) “The Relationship of Residents’ Image of Their State as a Tourist Destination and Their Support for Tourism” Journal of Travel Research, 34 (4): 71 – 73.
  • Scott, W. (1965) “Psychological and Social Correla- tes of International Images” in International Behavior: A Social Psychological Analysis, edited by H.C. Kelman, Holt, Rinehart ve Winston, New York.
  • Schumacker, R.E. ve Lomax, R.G. (2004) A Beginner’s Guide to Structural Equation Modeling, 2nd Edition., Erlbaum.
  • Shimp, T.A. ve Sharma, S. (1987) “Consumer Eth- nocentrism –Construction and Validation of CETSCA- LE” Journal of Marketing Research, 24 (3): 280 – 289.
  • Son, A. (2005) “The Measurement of Tourist Desti- nation Image: Applying a Sketch Map Technique” Inter- national Journal of Tourism Research, 7: 279 – 294.
  • Sonmez, S. ve Sirakaya, E. (2002) “A Distorted Des- tination Image? The Case of Turkey” Journal of Travel Research, 41:185 – 196.
  • Tasci, A.D.A. ve Gartner, W.C. (2007) “Destination Image and Its Functional Relationships” Journal of Travel Research, 45 (4): 413 – 425.
  • Tasci, A.D.A., Gartner, W.C. ve Cavusgil, S.T. (2007) “Measurement of Destination Brand Bias Using a Quasi-Experimental Design” Tourism Management, 28: 1529 – 1540.
  • TUİK (2009) Türkiye İstatistik Yıllığı, Türkiye İsta- tistik Kurumu.
  • UNWTO (2008) Tourism Highlights 2008 Edition, World Tourism Organization, http://www.unwto.org/ facts/eng/pdf/highlights/UNWTO_Highlights08_en_ LR.pdf (03.02.2009).
  • UNWTO (2010) Tourism Highlights 2010 Edition, World Tourism Organization, http://www.unwto.org/ facts/menu.html (17.02.2011).
  • Véronneau, S. ve Roy, J. (2009) “Global Service Supply Chains: An Empirical Study of Current Practices and Challenges of a Cruise Line Corporation” Tourism Management, 30: 128 – 139.
  • WTO (2010) Cruise Tourism – Current Situation and Trends, World Tourism Organization.
  • Wild (International) G.P. Limited and Business Re- search & Economic Advisors (2007) http://www.mif-eu. org/ECC_Report_6%20.pdf (27.01.2009).
  • World Economic Forum, Travel and Tourism Compe- titiveness Report (2009) http://www.weforum.org/docu- ments/TTCR09/index.html (24.11.2009).
  • Zeithaml, V.A., Berry, L.L. ve Parasuraman, A. (1996) “The Behavioral Consequences of Service Qua- lity” Journal of Marketing, 60 (2): 31 – 46.

The Impact of Destination Image on Recommendation Among Cruise Passengers

Year 2011, Volume: 11 Issue: 3, 487 - 497, 01.08.2011

Eda Atılgan İnan Serkan Akıncı Aslıhan Kıymalıoğlu M. Savaş Akyürek

Abstract

The objective of this study is to determine the effects of cognitive image dimensions on overall image, and the effect of overall image on behavioral intentions of cruise passenger site recommendations. The study focused on cruise travel, an emerging type of tourism. The study was conducted in Alanya. The questionnaires were distributed to the cruisers using the convenience sampling technique. The proposed model was evaluated by structural equation modeling. The findings indicate that the two dimensions of cognitive image, which are infrastructure and culture, affect the overall image of a destination. The overall image, in turn, affects the recommendation behavior of cruise passengers. From the methodological perspective, having a convenience sample, it cannot be generalized as the research permits the results to be generalized only for the sample population. The present study provides useful information for local governments by listing the factors that influence cruise passengers. Being an attractive tourist destination in the market leads to the economic development of the region, and the enhanced well-being of its residents

Keywords

Cruise tourism destination image behavioral intention

References

  • Alidas (2007) Faaliyet Raporu- 2007. Alanya Liman İsletmeleri Denizcilik ve Turizm Tic. ve San. A.S., (An- nual Report of 2007, Alanya Cruise Port Inc.).
  • Alvarez, M.D. ve Korzay M. (2008) “Influence of Politics and Media in the Perceptions of Turkey as a Tou- rism Destination” Tourism Review, 63 (2):38 – 46.
  • Bagozzi, R.P. ve Yi, Y.J. (1989) “On the Use of Struc- tural Equation Models in Experimental-Designs” Journal of Marketing Research, 26 (3): 271 – 284.
  • Baloglu, S. (1997) “The Relationship between Des- tination Images and Trip Characteristics of International Travellers” Journal of Vacation Marketing, 3 (3): 221 – 233.
  • Baloglu, S. (1999) “A Path-Analytical Model of Vi- sitation Intention Involving Information Sources, So- cio-Psychological Motivations and Destination Images” in Consumer Psychology of Tourism, Hospitality and Leisure. (Eds).A.G. Woodside, G.I. Crouch, J.A. Maza- nec, M. Oppermann and M.Y. Sakai. New York, CABI Publishing: 63 – 90.
  • Baloglu, S. ve Mangaloglu, M. (2001) “Tourism Destination Images of Turkey, Egypt, Greece and Italy as Perceived by US-Based Tour Operators and Travel Agents” Tourism Management, 22: 1 – 9.
  • Bigne, J.E., Sanchez, M.I. ve Sanchez, J. (2001) “To- urism Image, Evaluation Variables, and after Purchase Behaviour: Inter-Relationship” Tourism Management, 22: 607 – 616.
  • Brown, T.A. (2006) Confirmatory Factor Analysis for Applied Research, The Guilford Press, NY.
  • Burton, S., Lichtenstein, D.R., Netemeyer, R.G. ve Garretson, J.A. (1998) “A Scale for Measuring Attitude Toward Private Label Products and an Examination of Its Psychological and Behavioral Correlates” Journal of the Academy of Marketing Science, 26 (4): 293 – 306.
  • Calder, B.J., Philips, L.W. ve Taybout, A.M. (1981) “Designing Research for Application” Journal of Consu- mer Research, 8 (2): 197 – 207.
  • Camprubi, R., Guia, J. ve Jordi, C. (2008) “Desti- nation Networks and Induced Tourism Image” Tourism Review, 63 (2): 47 – 58.
  • Chen, C. ve Tsai, D. (2007) “How Destination Ima- ge and Evaluative Factors Affect Behavioral Intentions?” Tourism Management, 28: 1115 – 1122.
  • Choi, W.M., Chan, A. ve Wu, J. (1999) “A Qualita- tive and Quantitative Assessment of Hong Kong’s Image as a Tourist Destination” Tourism Management, 20: 361 – 365.
  • Crompton, J. (1979) “Assessment of the Image of Mexico as a Vacation Destination and the Influence of Geographical Location upon the Image” Journal of Travel Research, 17 (4): 18 – 23.
  • Cruiseguidetraining (2008) http://www.cruiseguidet- raining.com (03.02.2009).
  • Curran, P.J., West, S.G. ve Finch, J.F. (1996) “The Robustness of Test Statistics to Nonnormality and Speci- fication Error in Confirmatory Factor Analysis” Psycholo- gical Methods, 1 (1): 16 – 29.
  • Dann, G.M.S. (1996) “Tourists Images of a Destina- tion: An Alternative Analysis” Journal of Travel and Tou- rism Marketing, 5(1/2): 41 – 55.
  • Dowling, R.K. (2006) The Cruising Industry in Cruise Ship Tourism, (Ed.) R.K. Dowling. Oxfordshire, CABI Publishing: 3 – 17.
  • DTGM (2010) Deniz Ticareti İstatistikleri, Ankara.
  • Duman, T. ve Mattila, A.S. (2005) “The Role of Af- fective Factors on Perceived Cruise Vacation Value” Tou- rism Management, 26: 311 – 323.
  • Dwyer, L. ve Forsyth, P. (1998) “Economic Signifi- cance of Cruise Tourism” Annals of Tourism Research, 25 (2): 393 – 415.
  • Echtner, C. ve Ritchie, J.R.B. (1993) “The Measure- ment of Destination Image: An Empirical Assessment” Journal of Travel Research, 31 (4): 3 – 13.
  • Fornell, C. ve Larcker, D.F. (1981) “Evaluating Structural Equation Models with Unobservable Variables and Measurement Error” Journal of Marketing Research, 18 (1): 39 – 50.
  • Gartner, W.C. (1989) “Tourism Image: Attribute Measurement of State Tourism Products Using Multidi- mensional Scaling Techniques” Journal of Travel Research, 28 (2): 15 – 19.
  • Gartner, W.C. (1993) “Image Formation Process” Jo- urnal of Travel and Tourism Marketing, 2: 2 – 3.
  • Grewal, D., Monreo, K.B. ve Krishnan, R. (1998) “The Effects of Price-Comparison Advertising on Buyers’ Perceptions of Acquisition Value, Transaction Value and Behavioral Intentions” Journal of Marketing, 62 (3): 46 – 59.
  • Gunn, C.A. (1972) Vacationscape-Designing Tourist Regions Austin, Texas, University of Texas.
  • Hair, J.F., Tatham, R.L., Anderson, R.E. ve Black, W. (1998) Multivariate Data Analysis, 5th ed., Prentice Hall.
  • Hosany, S., Ekinci, Y. ve Uysal, M. (2007) “Desti- nation Image and Destination Personality” International Journal of Culture, Tourism, and Hospitality Research, 1 (1): 62 – 81.
  • Hudson, S. ve Gilbert, D. (1999) “Tourism Constra- ints: The Neglected Dimension of Consumer Behavior Research” in Consumer Psychology of Tourism, Hospi- tality and Leisure, (Eds.) A.G. Woodside, G.I. Crouch, J.A. Mazanec, M. Oppermann and M.Y. Sakai. New York, CABI Publishing: 137 – 154.
  • Johnson, D. (2002) “Environmentally Sustainable Cruise Tourism: A Reality Check” Marine Policy, 26: 261 – 270.
  • Kline, R.B. (2005) Principles and Practice of Structu- ral Equation Modeling, Second Edition, NY, The Guil- ford Press.
  • Kwortnik, R.J. (2008) “Shipscape Influence on the Leisure Cruise Experience” International Journal of Cul- ture, Tourism and Hospitality Research, 2 (4): 289 – 311.
  • Lee C., Lee, Y. ve Lee, B. (2005) “Korea’s Destina- tion Image Formed by The 2002 World Cup” Annals of Tourism Research, 32 (4): 839 – 858.
  • Lee-Ross, D. (2008) “Occupational Communities and Cruise Tourism” Journal of Management Develop- ment, 27 (5): 467 – 479.
  • Lin, C., Morais, D.B., Kerstetter, D.L. ve Hou, J. (2007) “Examining the Role of Cognitive and Affective Image in Predicting Choice Across Natural, Developed, and Theme-Park Destinations” Journal of Travel Research, 46:183 – 194.
  • Malhotra, N.K. (2010) Marketing Research An Appli- ed Orientation, 6th (ed.), New Jersey, Prentice Hall.
  • Martin, H.S. ve Rodriguez-del-Bosque, I.A. (2008) “Exploring the Cognitive-Affective Nature of Destinati- on Image and the Role of Psychological Factors in Its Formation” Tourism Management, 28: 263 – 277.
  • McCartney, G., Butler, R. ve Bennett, M. (2008) “A Strategic Use of the Communication Mix in the Desti- nation Image-Formation Process” Journal of Travel Rese- arch, 47 (2): 183 – 196.
  • Milman, A. ve Pizam, A. (1995) “The Role of Awa- reness and Familiarity with a Destination: the Central Florida Case” Journal of Travel Research, 33 (3): 21 – 27.
  • Park, S.Y. (2006) Tapping the Invisible Market: the Case of the Cruise Industry. Texas A&M University, PhD Dissertation.
  • Petrick, D.F. (2004) “Roles of Quality, Value and Satisfaction in Predicting Cruise Passengers’ Behavioral Intentions” Journal of Travel Research, 42: 397 – 407.
  • Pocock, D. ve Hudson, R. (1978) Images of the Ur- ban Environment, Macmillan Press, London.
  • Reilly, M.D. (1990) “Free Elicitation of Descripti- ve Adjectives for Tourism Image Assessment” Journal of Travel Research, 28 (4): 21 – 26.
  • Schmoll, G.A. (1977) Tourism Promotion, London, Tourism International Press.
  • Schroeder, T. (1996) “The Relationship of Residents’ Image of Their State as a Tourist Destination and Their Support for Tourism” Journal of Travel Research, 34 (4): 71 – 73.
  • Scott, W. (1965) “Psychological and Social Correla- tes of International Images” in International Behavior: A Social Psychological Analysis, edited by H.C. Kelman, Holt, Rinehart ve Winston, New York.
  • Schumacker, R.E. ve Lomax, R.G. (2004) A Beginner’s Guide to Structural Equation Modeling, 2nd Edition., Erlbaum.
  • Shimp, T.A. ve Sharma, S. (1987) “Consumer Eth- nocentrism –Construction and Validation of CETSCA- LE” Journal of Marketing Research, 24 (3): 280 – 289.
  • Son, A. (2005) “The Measurement of Tourist Desti- nation Image: Applying a Sketch Map Technique” Inter- national Journal of Tourism Research, 7: 279 – 294.
  • Sonmez, S. ve Sirakaya, E. (2002) “A Distorted Des- tination Image? The Case of Turkey” Journal of Travel Research, 41:185 – 196.
  • Tasci, A.D.A. ve Gartner, W.C. (2007) “Destination Image and Its Functional Relationships” Journal of Travel Research, 45 (4): 413 – 425.
  • Tasci, A.D.A., Gartner, W.C. ve Cavusgil, S.T. (2007) “Measurement of Destination Brand Bias Using a Quasi-Experimental Design” Tourism Management, 28: 1529 – 1540.
  • TUİK (2009) Türkiye İstatistik Yıllığı, Türkiye İsta- tistik Kurumu.
  • UNWTO (2008) Tourism Highlights 2008 Edition, World Tourism Organization, http://www.unwto.org/ facts/eng/pdf/highlights/UNWTO_Highlights08_en_ LR.pdf (03.02.2009).
  • UNWTO (2010) Tourism Highlights 2010 Edition, World Tourism Organization, http://www.unwto.org/ facts/menu.html (17.02.2011).
  • Véronneau, S. ve Roy, J. (2009) “Global Service Supply Chains: An Empirical Study of Current Practices and Challenges of a Cruise Line Corporation” Tourism Management, 30: 128 – 139.
  • WTO (2010) Cruise Tourism – Current Situation and Trends, World Tourism Organization.
  • Wild (International) G.P. Limited and Business Re- search & Economic Advisors (2007) http://www.mif-eu. org/ECC_Report_6%20.pdf (27.01.2009).
  • World Economic Forum, Travel and Tourism Compe- titiveness Report (2009) http://www.weforum.org/docu- ments/TTCR09/index.html (24.11.2009).
  • Zeithaml, V.A., Berry, L.L. ve Parasuraman, A. (1996) “The Behavioral Consequences of Service Qua- lity” Journal of Marketing, 60 (2): 31 – 46.
There are 61 citations in total.

Details

Other ID JA64CG27TB
Journal Section Research Article
Authors

Eda Atılgan İnan This is me

Serkan Akıncı This is me

Aslıhan Kıymalıoğlu This is me

M. Savaş Akyürek This is me

Publication Date August 1, 2011
Published in Issue Year 2011 Volume: 11 Issue: 3

Cite

APA İnan, E. A., Akıncı, S., Kıymalıoğlu, A., Akyürek, M. S. (2011). The Impact of Destination Image on Recommendation Among Cruise Passengers. Ege Academic Review, 11(3), 487-497.
AMA İnan EA, Akıncı S, Kıymalıoğlu A, Akyürek MS. The Impact of Destination Image on Recommendation Among Cruise Passengers. ear. August 2011;11(3):487-497.
Chicago İnan, Eda Atılgan, Serkan Akıncı, Aslıhan Kıymalıoğlu, and M. Savaş Akyürek. “The Impact of Destination Image on Recommendation Among Cruise Passengers”. Ege Academic Review 11, no. 3 (August 2011): 487-97.
EndNote İnan EA, Akıncı S, Kıymalıoğlu A, Akyürek MS (August 1, 2011) The Impact of Destination Image on Recommendation Among Cruise Passengers. Ege Academic Review 11 3 487–497.
IEEE E. A. İnan, S. Akıncı, A. Kıymalıoğlu, and M. S. Akyürek, “The Impact of Destination Image on Recommendation Among Cruise Passengers”, ear, vol. 11, no. 3, pp. 487–497, 2011.
ISNAD İnan, Eda Atılgan et al. “The Impact of Destination Image on Recommendation Among Cruise Passengers”. Ege Academic Review 11/3 (August 2011), 487-497.
JAMA İnan EA, Akıncı S, Kıymalıoğlu A, Akyürek MS. The Impact of Destination Image on Recommendation Among Cruise Passengers. ear. 2011;11:487–497.
MLA İnan, Eda Atılgan et al. “The Impact of Destination Image on Recommendation Among Cruise Passengers”. Ege Academic Review, vol. 11, no. 3, 2011, pp. 487-9.
Vancouver İnan EA, Akıncı S, Kıymalıoğlu A, Akyürek MS. The Impact of Destination Image on Recommendation Among Cruise Passengers. ear. 2011;11(3):487-9.