Çevrimiçi Kimlik Hırsızlığı Korkusunun Çevrimiçi Gizlilik Endişesi ve Satın Alma Davranışına Etkisi

Peruze Cansu Akdeniz; Yunus Dursun

doi:10.18070/erciyesiibd.981820

Research Article

Çevrimiçi Kimlik Hırsızlığı Korkusunun Çevrimiçi Gizlilik Endişesi ve Satın Alma Davranışına Etkisi

Year 2021, Issue: 60, 609 - 632, 25.12.2021

Peruze Cansu Akdeniz , Yunus Dursun

https://doi.org/10.18070/erciyesiibd.981820

Abstract

Çevrimiçi alışveriş sağladığı imkanlarla tarafların ilgi odağı konumundadır. Ancak, çevrimiçi alışveriş sırasında tüketicinin gerek çevresinden duyduğu gerekse maruz kaldığı çevrimiçi kimlik hırsızlığı durumları finansal ya da psikolojik kayıplar başta olmak üzere çeşitli mağduriyetlere neden olmaktadır. Dolayısıyla, tüketicilerin çevrimiçi alışverişe yönelik tutumlarında da değişim olabilmektedir. Bu sebeple, bu çalışmanın amacı, çevrimiçi kimlik hırsızlığı korkusunun çevrimiçi gizlilik endişesi ve çevrimiçi satın alma davranışı üzerindeki etkisini araştırmaktır. Çalışmanın amacı doğrultusunda, kolayda örnekleme yöntemine göre belirlenen 415 tüketiciye çevrimiçi anket uygulaması yapılmış ve elde edilen veriler yapısal eşitlik modellemesi aracılığıyla analiz edilmiştir. Elde edilen bulgularsa çevrimiçi kimlik hırsızlığı korkusunun çevrimiçi gizlilik endişesini artırdığı ve çevrimiçi gizlilik endişesinin de çevrimiçi satın alma davranışı üzerinde olumsuz bir etkisi olduğunu kanıtlar niteliktedir.

Keywords

online kimlik hırsızlığı korkusu, online kimlik hırsızlığı endişesi, online satın alma

References

Ackerman, M. S., & Davis Jr, D. T. (2003). Privacy and security issues in e-commerce. New Economy Handbook, 911-930.
Agwu, E. (2015). Analysis of obstacles to uptake of Internet banking services in Nigeria. Research Journal of Business and Management, 99-114.
Allred, C. R., Smith, S. M., & Swinyard, W. R. (2006). E‐shopping lovers and fearful conservatives: a market segmentation analysis. International Journal of Retail & Distribution Management, 34(4/5), 308–333.
Altunışık, R., Özdemir, Ş., & Torlak, Ö., (2012). Modern Pazarlama, Değişim Yayınları, İstanbul.
Alzate, S. J. A., & Torres, S. J. A. (2017). Analysis of social factors and their relationship with perceived risk for e-commerce purchases. Dyna, 84(200), 335-341.
Arshad, A., Zafar, M., Fatima, I., & Khan, S. K. (2015). The impact of perceived risk on online buying behavior. International Journal of new technology and research, 1(8), 13-18.
Barutçu, S. (2008). Perakendecilik sektöründe teknolojik değişim: E-perakendecilik, e-mağaza bağlılığı ve e-mağaza bağlılığını etkileyen faktörler, Süleyman Demirel Üniversitesi İktisadi ve İdari Bilimler Fakültesi Dergisi, 13(1), 317-334.
Belanger, F., Hıller, J.S., & Smith, W. J. (2002). Trustworthiness in electronic commerce: The role of privacy, security, and site attirubutes, Journal of Strategic Information Systems, 11, 245–270.
Bhatnagar, A., Misra, S. & Rao, H. R., 2000, on Risk, convenience, and Internet shopping behavior, Communications of the ACM, 43(11), 98-105.
Biswas, D., & Biswas, A. (2004). The diagnostic role of signals in the context of perceived risks in online shopping: do signals matter more on the web?. Journal of interactive marketing, 18(3), 30-45.
Brown, T. L., & Gentry, J. W. (1975). Analysis of risk and risk-reduction strategies: A multiple product case. Journal of the Academy of Marketing Science, 3(2), 148–160.
Büyüköztürk, Ş. (2014). Sosyal Bilimler İçin Veri Analizi El Kitabı, (20.Baskı), Pegem Akademi, Ankara.
Can, B. (2016). Tüketicilerin online alışveriş davranışları ve bir uygulama. (Yüksek Lisans Tezi). Marmara Üniversitesi Sosyal Bilimler Enstitüsü.
Cengiz, S. A. F. (2011). Türk tüketicilere göre online (çevrimiçi) alışverişin riskleri ve yararları. Journal of Yaşar University, 6(22), 3666-3680.
Chang, M.K., Cheung, W. & Lai, S.V., (2005). Literature derived reference models fort he adoption of online shopping, Information & Management, 42, 543-559.
Corbitt, B.J., Thanasankit, T. & Yi, H., (2003). Trust and e-commerce: a study of consumer perceptions, Electronic Commerce Research and Applications, 2(3), 203-215.
Çakır, H. & Sert, E. (2010). Bilişim suçları ve delillendirme süreci, örgütlü suçlar ve yeni trendler.(Ed.). Polis Akademisi Yayınları, 143-170.
Durmuş, B., Yurtkoru, S., & Çinko, M. (2011). Sosyal Bilimlerde SPSS’le Veri Analizi. 4. Baskı, Beta Yayıncılık, İstanbul.
Forsythe, S. M., & Shi, B. (2003). Consumer patronage and risk perceptions in Internet shopping. Journal of Business Research, 56(11), 867-875.
Gaspareniene, L. & Remeikiene, R. (2015). Digital shadow economy: A critical review of the literature. Mediterranean Journal of Social Sciences, 6(6), 402-409.
Gefen, D., (2000). E-commerce: the role of familiarity and trust, Omega-International Journal of Management Science, 28(6), 725–737.
Gefen, D., Karahanna, E., & Straub, D. W. (2003). Trust and TAM in online shopping: An integrated model. MIS quarterly, 27(1), 51-90.
Gökcek, H. A. (2020). Online Alışverişte Karar Verme Stilleri, Çelişki, Risk ve Memnuniyet. Hiperlink Yayınları.
Hasan, H. H., & Rahim, S. A. (2008). Factors affecting online purchasing behavior. Jurnal Komunikasi: Malaysian Journal of Communication, 24, 1-19.
Hille, P., Walsh, G., Brach, S., & Dose, D. (2011). Why online identity theft poses a major threat to e-business. In: Proceedings of the ACM. WebSci, 11, 1–2.
Hille, P., Walsh, G., & Cleveland, M. (2015). Consumer Fear of Online Identity Theft: Scale Development and Validation. Journal of Interactive Marketing, 30, 1–19.
Hong, I. B., & Cha, H. S. (2013). The mediating role of consumer trust in an online merchant in predicting purchase intention. International Journal of Information Management, 33(6), 927–939.
Hsin C. H. & Chen, S.W. (2008). The impact of online store environment cues on purchase intention. Online Information Review, 32(6), 818–841.
Irmak, S., & Çetin, H. (2014). Elektronik Alışverişte Akademisyenlerin Güvenlik ve Risk Algılarının Belirlenmesi. Yönetim Bilimleri Dergisi, 12(24), 275-294.
Jarvenpaa, S. L., & Todd, P. A. (1996). Consumer Reactions to Electronic Shopping on the World Wide Web. International Journal of Electronic Commerce, 1(2), 59–88.
Moshrefjavadi H., Dolatabadi, H. R., Nourbakhsh, M., Poursaeedi, A. & Asadollahi, A. R. (2012). An Analysis of Factors Affecting on Online Shopping Behavior of Consumers. International Journal of Marketing Studies, 4 (5), 81-98.
Jibril, A. B., Kwarteng, M. A., Botachway, R. K., Bode, J., & Chovancova, M. (2020). The impact of online identity theft on customer’s willingness to engage in e-banking transaction in Ghana: A technology threat avoidance theory. Cogent Business & Management, 7(1), 1832825.
Jordan, G., Leskovar, R., & Marič, M. (2018). Impact of fear of ıdentity theft and perceived risk on online purchase ıntention. Organizacija, 51(2), 146–155.
Kabakçı, Ş., & Madran, C. (2002). Tüketici davranışını etkileyen bir faktör olarak yaşam tarzı: Çukurova Üniversitesinde okuyan kız öğrencilerin yaşam tarzı tiplerinin belirlenmesine yönelik bir araştırma. Dokuz Eylül Üniversitesi İktisadi ve İdari Bilimler Fakültesi Dergisi, 17(1), 81-94.
Kim, D.J., Ferrin, D.L. & Rao, H.R., (2008). A trust-based consumer decision-making model in electronic commerce: The role of trust, perceived risk, and their antecedents, Decision Support System, 44, 544-564.
Kimery, K.M. & McCord, M., (2002). Third-party assurances: mapping the road to trust in e-retailing, Journal of Information, Technology Theory and Application, 4(2), 63–81.
Koyuncu, C. & Lien, D. (2003). E-Commerce and consumer’s purchasing behaviour. Applied Economics, 35, 721 – 726.
Liao, Z. and Cheung, M. T., 2001, Internet-based e-shopping and consumer attitudes an empirical study, Information & Management, 38(5), 299-306.
Ling, K. C., Chai, L. T., & Piew, T. H. (2010). The effects of shopping orientations, online trust and prior online purchase experience toward customers’online purchase intention. International Business Research, 3(3), 63-76.
Lwin, M., Wirtz, J., & Williams J. D. (2007). Consumer online privacy concerns and responses: A power-responsibility equilibrium perspective. Journal of the Academy of Marketing Science, 35(4), 572–85.
Manning, G. A., (1999). Financial investigation and forensic accounting. CRC Press.
McKnight, D.H., Choudhury, V. & Kacmar, C., (2002). The impact of initial consumer trust on intentions to transact with a website: a trust building model. Journal of Strategic Information Systems, 11 (3–4), 297–323.
Miri, L. K., Kumar, V., Movahedi, B., & Kumar, U. (2009). Developing an identity fraud measurement model: a factor analysis approach. Journal of Financial crime. 16(4), 364–386.
Miyazaki, A.D. & Fernandez, A., (2000). Internet privacy and security: an examination of online retailer disclosures, Journal of Public Policy and Marketing, 19 (1), 54- 61.
Palumbo, F. & Herbig, P.(1998). International Marketing Tool, the İnternet. Intustrial Managements Data Systems, 98,(6), 253-261.
Picket, K.H. Spencer & Jennifer M. Picket, (2002), Financial Crime İnvestigation And Control, New York: John Wiley & Sons, Inc.
Ranganathan, C. & Ganapathy, S., (2002). Key dimensions of businessto-consumer websites, Information and Management, 39, 457–465.
Roberts, L. D., Indermaur, D., & Spiranovic, C. (2013). Fear of cyber-ıdentity theft and related fraudulent activity. Psychiatry, Psychology and Law, 20(3), 315-328.
Roselius, T. (1971). Consumer rankings of risk reduction methods. Journal of Marketing, 35(1), 56-61.
Salisbury, W. D., Pearson, R. A., Pearson, A. W., & Miller, D. W. (2001). Perceived security and World Wide Web purchase intention. Industrial Management & Data Systems, 101(4), 165–177.
Saydan, R. (2008). Tüketicilerin online alışverişe yönelik risk ve fayda algılamaları: Geleneksel ve online tüketicilerin karşılaştırılması. Elektronik Sosyal Bilimler Dergisi, 7(23), 386-402.
Serhateri, A. (2015). Elektronik ticarette güvenliğin tüketicilerin internet üzerinden alışveriş yapma tutumlarına etkisi: Kocaeli örneği. Karadeniz-Blacksea-Черное море, (27), 227-249.
Shergill, G. S., & Chen, Z. (2005). WEB-based shopping: consumers’attıtudes towards online shopping in New Zealand. Journal of electronic commerce research, 6(2), 78.
Skogan, W. G. (1999). Measuring what matters: Crime, disorder, and fear. In Measuring what matters: Proceedings from the Policing Research Institute meetings (ss. 37-53). National Institute of Justice Washington, DC.
Sproule, Susan & Archer, N. P. (2007). Defining identity theft. Eighth World Congress on the Management of eBusiness, 1-11.
Stafford, M., Chandola, T., & Marmot, M. (2007). Association between fear of crime and mental health and physical functioning. American Journal of Public Health, 97(11), 2076–2081.
Subaş, A., & Çetin, M. (2017). Enneagram kişilik ölçeğinin geliştirilmesi: Güvenirlik ve geçerlilik çalışması. Sosyal Bilimler Dergisi. (4)11, 160-181.
Swinyard, W. R., & Smith, S. M. (2003). Why people (don’t) shop online: A lifestyle study of the internet consumer. Psychology and Marketing, 20(7), 567–597.
Thompson, S. & Teo, H. (2002). Attitudes toward online shopping and the internet behaviour Information Techonology, 21(4), 259-271.
Turan, A. H. (2008). İnternet alışverişi tüketici davranışını belirleyen etmenler: geliştirilmiş Teknoloji Kabul Modeli (E-TAM) ile bir model önerisi. Çanakkale Onsekiz Mart Üniversitesi Akademik Bilişim Dergisi, 8, 723-731.
Uzel, E. & Aydoğdu, C., F. (2010). Çalışanların elektronik alışverişe bakış açıları hakkında kalitatif çalışma. Organizasyon ve Yönetim Bilimleri Dergisi, 2(1), 19-25.
Wang, F. & Head, M., (2007). How can the Web help build customer relationships: An empirical study on e-tailing Information & Management, 44(2), 115-129.
Ward, M. & Lee, M. (2000). Internet shopping, consumer research and product branding. Journal of Product and Brand Management, 6-20.
Yılmaz, A. (2015). Türkiye’deki dolandırıcılık tipolojileri: dolandırıcılık olaylarının kategorik tasnifi ve yapılış şekilleri. Hacettepe Üniversitesi Sosyolojik Araştırmalar E-Dergisi. 1-24.

The Effect of Online Identity Theft Fear on Online Privacy Concerns and Purchase Behavior

Year 2021, Issue: 60, 609 - 632, 25.12.2021

Peruze Cansu Akdeniz , Yunus Dursun

https://doi.org/10.18070/erciyesiibd.981820

Abstract

Online shopping is the center of attention of the parties with the opportunities it provides. However, online identity theft situations that consumers hear from their surroundings or are exposed to during online shopping cause various grievances, especially financial or psychological losses. Therefore, there may also be changes in the attitudes of consumers towards online shopping. Therefore, the purpose of this study is to investigate the effect of fear of online identity theft on online privacy anxiety and online purchasing behavior. In line with the purpose of the study, an online

questionnaire was applied to 415 consumers determined according to convenience sampling method and the data obtained were analyzed through structural equation modeling. Findings prove that; fear of online identity theft increases online privacy anxiety and online privacy anxiety has a negative impact on online purchasing behavior.

References

Ackerman, M. S., & Davis Jr, D. T. (2003). Privacy and security issues in e-commerce. New Economy Handbook, 911-930.
Agwu, E. (2015). Analysis of obstacles to uptake of Internet banking services in Nigeria. Research Journal of Business and Management, 99-114.
Allred, C. R., Smith, S. M., & Swinyard, W. R. (2006). E‐shopping lovers and fearful conservatives: a market segmentation analysis. International Journal of Retail & Distribution Management, 34(4/5), 308–333.
Altunışık, R., Özdemir, Ş., & Torlak, Ö., (2012). Modern Pazarlama, Değişim Yayınları, İstanbul.
Alzate, S. J. A., & Torres, S. J. A. (2017). Analysis of social factors and their relationship with perceived risk for e-commerce purchases. Dyna, 84(200), 335-341.
Arshad, A., Zafar, M., Fatima, I., & Khan, S. K. (2015). The impact of perceived risk on online buying behavior. International Journal of new technology and research, 1(8), 13-18.
Barutçu, S. (2008). Perakendecilik sektöründe teknolojik değişim: E-perakendecilik, e-mağaza bağlılığı ve e-mağaza bağlılığını etkileyen faktörler, Süleyman Demirel Üniversitesi İktisadi ve İdari Bilimler Fakültesi Dergisi, 13(1), 317-334.
Belanger, F., Hıller, J.S., & Smith, W. J. (2002). Trustworthiness in electronic commerce: The role of privacy, security, and site attirubutes, Journal of Strategic Information Systems, 11, 245–270.
Bhatnagar, A., Misra, S. & Rao, H. R., 2000, on Risk, convenience, and Internet shopping behavior, Communications of the ACM, 43(11), 98-105.
Biswas, D., & Biswas, A. (2004). The diagnostic role of signals in the context of perceived risks in online shopping: do signals matter more on the web?. Journal of interactive marketing, 18(3), 30-45.
Brown, T. L., & Gentry, J. W. (1975). Analysis of risk and risk-reduction strategies: A multiple product case. Journal of the Academy of Marketing Science, 3(2), 148–160.
Büyüköztürk, Ş. (2014). Sosyal Bilimler İçin Veri Analizi El Kitabı, (20.Baskı), Pegem Akademi, Ankara.
Can, B. (2016). Tüketicilerin online alışveriş davranışları ve bir uygulama. (Yüksek Lisans Tezi). Marmara Üniversitesi Sosyal Bilimler Enstitüsü.
Cengiz, S. A. F. (2011). Türk tüketicilere göre online (çevrimiçi) alışverişin riskleri ve yararları. Journal of Yaşar University, 6(22), 3666-3680.
Chang, M.K., Cheung, W. & Lai, S.V., (2005). Literature derived reference models fort he adoption of online shopping, Information & Management, 42, 543-559.
Corbitt, B.J., Thanasankit, T. & Yi, H., (2003). Trust and e-commerce: a study of consumer perceptions, Electronic Commerce Research and Applications, 2(3), 203-215.
Çakır, H. & Sert, E. (2010). Bilişim suçları ve delillendirme süreci, örgütlü suçlar ve yeni trendler.(Ed.). Polis Akademisi Yayınları, 143-170.
Durmuş, B., Yurtkoru, S., & Çinko, M. (2011). Sosyal Bilimlerde SPSS’le Veri Analizi. 4. Baskı, Beta Yayıncılık, İstanbul.
Forsythe, S. M., & Shi, B. (2003). Consumer patronage and risk perceptions in Internet shopping. Journal of Business Research, 56(11), 867-875.
Gaspareniene, L. & Remeikiene, R. (2015). Digital shadow economy: A critical review of the literature. Mediterranean Journal of Social Sciences, 6(6), 402-409.
Gefen, D., (2000). E-commerce: the role of familiarity and trust, Omega-International Journal of Management Science, 28(6), 725–737.
Gefen, D., Karahanna, E., & Straub, D. W. (2003). Trust and TAM in online shopping: An integrated model. MIS quarterly, 27(1), 51-90.
Gökcek, H. A. (2020). Online Alışverişte Karar Verme Stilleri, Çelişki, Risk ve Memnuniyet. Hiperlink Yayınları.
Hasan, H. H., & Rahim, S. A. (2008). Factors affecting online purchasing behavior. Jurnal Komunikasi: Malaysian Journal of Communication, 24, 1-19.
Hille, P., Walsh, G., Brach, S., & Dose, D. (2011). Why online identity theft poses a major threat to e-business. In: Proceedings of the ACM. WebSci, 11, 1–2.
Hille, P., Walsh, G., & Cleveland, M. (2015). Consumer Fear of Online Identity Theft: Scale Development and Validation. Journal of Interactive Marketing, 30, 1–19.
Hong, I. B., & Cha, H. S. (2013). The mediating role of consumer trust in an online merchant in predicting purchase intention. International Journal of Information Management, 33(6), 927–939.
Hsin C. H. & Chen, S.W. (2008). The impact of online store environment cues on purchase intention. Online Information Review, 32(6), 818–841.
Irmak, S., & Çetin, H. (2014). Elektronik Alışverişte Akademisyenlerin Güvenlik ve Risk Algılarının Belirlenmesi. Yönetim Bilimleri Dergisi, 12(24), 275-294.
Jarvenpaa, S. L., & Todd, P. A. (1996). Consumer Reactions to Electronic Shopping on the World Wide Web. International Journal of Electronic Commerce, 1(2), 59–88.
Moshrefjavadi H., Dolatabadi, H. R., Nourbakhsh, M., Poursaeedi, A. & Asadollahi, A. R. (2012). An Analysis of Factors Affecting on Online Shopping Behavior of Consumers. International Journal of Marketing Studies, 4 (5), 81-98.
Jibril, A. B., Kwarteng, M. A., Botachway, R. K., Bode, J., & Chovancova, M. (2020). The impact of online identity theft on customer’s willingness to engage in e-banking transaction in Ghana: A technology threat avoidance theory. Cogent Business & Management, 7(1), 1832825.
Jordan, G., Leskovar, R., & Marič, M. (2018). Impact of fear of ıdentity theft and perceived risk on online purchase ıntention. Organizacija, 51(2), 146–155.
Kabakçı, Ş., & Madran, C. (2002). Tüketici davranışını etkileyen bir faktör olarak yaşam tarzı: Çukurova Üniversitesinde okuyan kız öğrencilerin yaşam tarzı tiplerinin belirlenmesine yönelik bir araştırma. Dokuz Eylül Üniversitesi İktisadi ve İdari Bilimler Fakültesi Dergisi, 17(1), 81-94.
Kim, D.J., Ferrin, D.L. & Rao, H.R., (2008). A trust-based consumer decision-making model in electronic commerce: The role of trust, perceived risk, and their antecedents, Decision Support System, 44, 544-564.
Kimery, K.M. & McCord, M., (2002). Third-party assurances: mapping the road to trust in e-retailing, Journal of Information, Technology Theory and Application, 4(2), 63–81.
Koyuncu, C. & Lien, D. (2003). E-Commerce and consumer’s purchasing behaviour. Applied Economics, 35, 721 – 726.
Liao, Z. and Cheung, M. T., 2001, Internet-based e-shopping and consumer attitudes an empirical study, Information & Management, 38(5), 299-306.
Ling, K. C., Chai, L. T., & Piew, T. H. (2010). The effects of shopping orientations, online trust and prior online purchase experience toward customers’online purchase intention. International Business Research, 3(3), 63-76.
Lwin, M., Wirtz, J., & Williams J. D. (2007). Consumer online privacy concerns and responses: A power-responsibility equilibrium perspective. Journal of the Academy of Marketing Science, 35(4), 572–85.
Manning, G. A., (1999). Financial investigation and forensic accounting. CRC Press.
McKnight, D.H., Choudhury, V. & Kacmar, C., (2002). The impact of initial consumer trust on intentions to transact with a website: a trust building model. Journal of Strategic Information Systems, 11 (3–4), 297–323.
Miri, L. K., Kumar, V., Movahedi, B., & Kumar, U. (2009). Developing an identity fraud measurement model: a factor analysis approach. Journal of Financial crime. 16(4), 364–386.
Miyazaki, A.D. & Fernandez, A., (2000). Internet privacy and security: an examination of online retailer disclosures, Journal of Public Policy and Marketing, 19 (1), 54- 61.
Palumbo, F. & Herbig, P.(1998). International Marketing Tool, the İnternet. Intustrial Managements Data Systems, 98,(6), 253-261.
Picket, K.H. Spencer & Jennifer M. Picket, (2002), Financial Crime İnvestigation And Control, New York: John Wiley & Sons, Inc.
Ranganathan, C. & Ganapathy, S., (2002). Key dimensions of businessto-consumer websites, Information and Management, 39, 457–465.
Roberts, L. D., Indermaur, D., & Spiranovic, C. (2013). Fear of cyber-ıdentity theft and related fraudulent activity. Psychiatry, Psychology and Law, 20(3), 315-328.
Roselius, T. (1971). Consumer rankings of risk reduction methods. Journal of Marketing, 35(1), 56-61.
Salisbury, W. D., Pearson, R. A., Pearson, A. W., & Miller, D. W. (2001). Perceived security and World Wide Web purchase intention. Industrial Management & Data Systems, 101(4), 165–177.
Saydan, R. (2008). Tüketicilerin online alışverişe yönelik risk ve fayda algılamaları: Geleneksel ve online tüketicilerin karşılaştırılması. Elektronik Sosyal Bilimler Dergisi, 7(23), 386-402.
Serhateri, A. (2015). Elektronik ticarette güvenliğin tüketicilerin internet üzerinden alışveriş yapma tutumlarına etkisi: Kocaeli örneği. Karadeniz-Blacksea-Черное море, (27), 227-249.
Shergill, G. S., & Chen, Z. (2005). WEB-based shopping: consumers’attıtudes towards online shopping in New Zealand. Journal of electronic commerce research, 6(2), 78.
Skogan, W. G. (1999). Measuring what matters: Crime, disorder, and fear. In Measuring what matters: Proceedings from the Policing Research Institute meetings (ss. 37-53). National Institute of Justice Washington, DC.
Sproule, Susan & Archer, N. P. (2007). Defining identity theft. Eighth World Congress on the Management of eBusiness, 1-11.
Stafford, M., Chandola, T., & Marmot, M. (2007). Association between fear of crime and mental health and physical functioning. American Journal of Public Health, 97(11), 2076–2081.
Subaş, A., & Çetin, M. (2017). Enneagram kişilik ölçeğinin geliştirilmesi: Güvenirlik ve geçerlilik çalışması. Sosyal Bilimler Dergisi. (4)11, 160-181.
Swinyard, W. R., & Smith, S. M. (2003). Why people (don’t) shop online: A lifestyle study of the internet consumer. Psychology and Marketing, 20(7), 567–597.
Thompson, S. & Teo, H. (2002). Attitudes toward online shopping and the internet behaviour Information Techonology, 21(4), 259-271.
Turan, A. H. (2008). İnternet alışverişi tüketici davranışını belirleyen etmenler: geliştirilmiş Teknoloji Kabul Modeli (E-TAM) ile bir model önerisi. Çanakkale Onsekiz Mart Üniversitesi Akademik Bilişim Dergisi, 8, 723-731.
Uzel, E. & Aydoğdu, C., F. (2010). Çalışanların elektronik alışverişe bakış açıları hakkında kalitatif çalışma. Organizasyon ve Yönetim Bilimleri Dergisi, 2(1), 19-25.
Wang, F. & Head, M., (2007). How can the Web help build customer relationships: An empirical study on e-tailing Information & Management, 44(2), 115-129.
Ward, M. & Lee, M. (2000). Internet shopping, consumer research and product branding. Journal of Product and Brand Management, 6-20.
Yılmaz, A. (2015). Türkiye’deki dolandırıcılık tipolojileri: dolandırıcılık olaylarının kategorik tasnifi ve yapılış şekilleri. Hacettepe Üniversitesi Sosyolojik Araştırmalar E-Dergisi. 1-24.

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Primary Language	Turkish
Journal Section	Makaleler
Authors	Peruze Cansu Akdeniz 0000-0001-7857-7270 Yunus Dursun 0000-0002-1553-9047
Publication Date	December 25, 2021
Acceptance Date	September 29, 2021
Published in Issue	Year 2021 Issue: 60

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APA	Akdeniz, P. C., & Dursun, Y. (2021). Çevrimiçi Kimlik Hırsızlığı Korkusunun Çevrimiçi Gizlilik Endişesi ve Satın Alma Davranışına Etkisi. Erciyes Üniversitesi İktisadi Ve İdari Bilimler Fakültesi Dergisi(60), 609-632. https://doi.org/10.18070/erciyesiibd.981820

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Ethical Principles and Ethical Guidelines

The Journal of Erciyes University Faculty of Economics and Administrative Sciences places great emphasis on publication ethics, which serve as a foundation for the impartial and reputable advancement of scientific knowledge. In this context, the journal adopts a publishing approach aligned with the ethical standards set by the Committee on Publication Ethics (COPE) and is committed to preventing potential malpractice. The following ethical responsibilities, established based on COPE’s principles, are expected to be upheld by all stakeholders involved in the publication process (authors, readers and researchers, publishers, reviewers, and editors).

Ethical Responsibilities of Editors
Make decisions on submissions based on the quality and originality of the work, its alignment with the journal's aims and scope, and the reviewers’ evaluations, regardless of the authors' religion, language, race, ethnicity, political views, or gender.
Respond to information requests from readers, authors, and reviewers regarding the publication and evaluation processes.
Conduct all processes without compromising ethical standards and intellectual property rights.
Support freedom of thought and protect human and animal rights.
Ensure the peer review process adheres to the principle of double-blind peer review.
Take full responsibility for accepting, rejecting, or requesting changes to a manuscript and ensure that conflicts of interest among stakeholders do not influence these decisions.
Ethical Responsibilities of Authors
Submitted works must be original. When utilizing other works, proper and complete citations and/or references must be provided.
A manuscript must not be under review by another journal simultaneously.
Individuals who have not contributed to the experimental design, implementation, data analysis, or interpretation should not be listed as authors.
If requested during the review process, datasets used in the manuscript must be provided to the editorial board.
If a significant error or mistake is discovered in the manuscript, the journal’s editorial office must be notified.
For studies requiring ethical committee approval, the relevant document must be submitted to the journal. Details regarding the ethical approval (name of the ethics committee, approval document number, and date) must be included in the manuscript.
Changes to authorship (e.g., adding or removing authors, altering the order of authors) cannot be proposed after the review process has commenced.
Ethical Responsibilities of Reviewers
Accept review assignments only in areas where they have sufficient expertise.
Agree to review manuscripts in a timely and unbiased manner.
Ensure confidentiality of the reviewed manuscript and not disclose any information about it, during or after the review process, beyond what is already published.
Refrain from using information obtained during the review process for personal or third-party benefit.
Notify the journal editor if plagiarism or other ethical violations are suspected in the manuscript.
Conduct reviews objectively and avoid conflicts of interest. If a conflict exists, the reviewer should decline the review.
Use polite and constructive language during the review process and avoid personal comments.
Publication Policy
The Journal of Erciyes University Faculty of Economics and Administrative Sciences is a free, open-access, peer-reviewed academic journal that has been in publication since 1981. The journal welcomes submissions in Turkish and English within the fields of economics, business administration, public finance, political science, public administration, and international relations.

No submission or publication fees are charged by the journal.
Every submitted manuscript undergoes a double-blind peer review process and similarity/plagiarism checks via iThenticate.
Submissions must be original and not previously published, accepted for publication, or under review elsewhere.
Articles published in the journal can be cited under the Open Access Policy and Creative Commons license, provided proper attribution is given.
The journal is published three times a year, in April, August, and December. It includes original, high-quality, and scientifically supported research articles and reviews in its listed fields. Academic studies unrelated to these disciplines or their theoretical and empirical foundations are not accepted. The journal's languages are Turkish and English.

Submissions are first subject to a preliminary review for format and content. Manuscripts not meeting the journal's standards are rejected by the editorial board. Manuscripts deemed suitable proceed to the peer review stage.

Each submission is sent to at least two expert reviewers. If both reviews are favorable, the article is approved for publication. In cases where one review is positive and the other negative, the editorial board decides based on the reviews or may send the manuscript to a third reviewer.

Articles published in the journal are open access and can be cited under the Creative Commons license, provided proper attribution is made.