SOSYAL MEDYA ORTAMINDA TOPLUMSAL HAREKETLERİN ÇERÇEVELENMESİ: UNITECYPRUSNOW ÖRNEĞİ

Dilan Çiftçi; Filiz Soyer

doi:10.47107/inifedergi.889242

SOSYAL MEDYA ORTAMINDA TOPLUMSAL HAREKETLERİN ÇERÇEVELENMESİ: UNITECYPRUSNOW ÖRNEĞİ

Öz

Toplumsal hareketler ve hareketlerin yeni medya ortamlarında yer alması sosyal bilimlerde son yıllarda artan bir ilgi odağı haline gelmiştir. Özellikle yeni medya ortamlarıyla birlikte başarıya ulaştığı kabul edilen devrimlerinde etkisiyle toplumsal hareketler geçen yıllar içerisinde büyük bir dönüşümle yeni toplumsal hareketler anlayışına doğru hızla ilerlemiştir. Toplumsal hareketlerin özellikle çatışan toplumlarda vatandaşlar ve aktivistler tarafından sıklıkla başvurulan ifade biçimi olduğu anlayışının kabulü ile bu çalışmada çatışan iki toplumlu Kıbrıs ele alınmıştır. Bu yolla çalışmanın amacını, son yıllarda artan bir ivme ile sesini duyuran ve büyüyen iki toplumlu UniteCyprusNow hareketinin toplumsal hareketler ve toplumsal hareket çerçevesinde ele alınması oluşturmaktadır. Çalışmada, iki toplumlu UniteCyprusNow hareketinin resmi Instagram sayfası üzerinden ilk paylaşım yaptığı tarih 1 Haziran 2017’den 31 Aralık 2020 tarihine kadar yapmış olduğu toplam 261 paylaşıma yönelik içerik analizi uygulanmıştır. Söz konusu analizde Benford ve Snow (2000)’in Collective Action Frames kavramsallaştırmasında yer alan kodlama cetveli dikkate alınarak 9 alt-kategoride paylaşımlar irdelenmiştir. Çalışmada öne çıkan bulgulara göre, iki toplumlu UniteCyprusNow hareketinin kendi ideolojilerini destekleyen şekilde paylaşımlarında barış, çözüm ve birleşme temaları öne çıkmıştır. Paylaşımlarında video, afiş, fotoğraf ve bildiri kullanımı dikkat çekerken diğer aktivist hareketlerle olan etkileşiminde hareketin ana çıkış amacı doğrultusundaki çözüme yönelik paylaşımlar olması kaydedilmiştir.

Anahtar Kelimeler

Toplumsal Hareketler , çerçeveleme , toplumsal hareket çerçevesi , sosyal medya , UniteCyprusNow hareketi

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Details

Primary Language

Turkish

Subjects

Communication and Media Studies

Journal Section

Research Article

Authors

Dilan Çiftçi ^*
0000-0003-3806-3915
Cyprus

Filiz Soyer
0000-0003-1181-2015
Kuzey Kıbrıs Türk Cumhuriyeti

Publication Date

November 30, 2021

Submission Date

March 1, 2021

Acceptance Date

May 6, 2021

Published in Issue

Year 2021 Volume: 6 Number: 2

DOI

https://doi.org/10.47107/inifedergi.889242

IZ

https://izlik.org/JA84FH75KD

APA

Çiftçi, D., & Soyer, F. (2021). SOSYAL MEDYA ORTAMINDA TOPLUMSAL HAREKETLERİN ÇERÇEVELENMESİ: UNITECYPRUSNOW ÖRNEĞİ. İnönü Üniversitesi İletişim Fakültesi Elektronik Dergisi (İNİF E-Dergi), 6(2), 213-230. https://doi.org/10.47107/inifedergi.889242

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