İkinci El Pazarı Literatürünün Son 30 Yıldaki Gelişimi Üzerine Bibliyometrik Bir Analiz

Year 2024, , 1364 - 1378, 15.10.2024

Ece Özer Çizer , Şirin Gizem Köse

https://doi.org/10.33206/mjss.1327596

Abstract

Hem araştırmacılar hem de uygulayıcılar tarafında, ikinci el ürünlere artan bir ilgi bulunmaktadır. Bu nedenle bu çalışma, konuyla ilgili literatür gelişimine ışık tutmak için literatürdeki ikinci el pazarının gelişimini incelemeyi amaçlamaktadır. Bu doğrultuda literatürde ikinci el pazarı kavramı üzerine geçmişten günümüze yapılan çalışmalar üzerinden bibliyometrik bir analiz yapılmıştır. Çalışma için toplam 235 doküman incelenmiştir. Sonuçlar ikinci el tüketimin yeni bir tüketici davranışı türü olarak ortaya çıktığını ve daha sonra literatürde bir iş modeli olarak incelendiğini ve sürdürülebilirliğin hem akademik hem de uygulama alanlarında artan önemi ile birlikte hatırı sayılır bir tüketim şekli haline geldiğini göstermektedir. İkinci el ürünler stil ve sürdürülebilirlik yönünü daha fazla vurgulayan önemli bir pazar yaratmıştır. İkinci el üzerine yapılan çalışmalarda en sık tekrarlanan terim döngüsel ekonomidir. İkinci el giyim, işbirlikçi tüketim, paylaşım ekonomisi ve yeniden kullanım konularında yapılan çalışmalar son yıllarda artış göstermiştir Sonuçların hem literatüre hem de ikinci el perakendecilerine katkı sağlaması beklenmektedir.

Keywords

İkinci El Pazarı, İkinci El Tüketim, Sürdürülebilirlik, Bibliyometrik Analiz

A Bibliometric Analysis on The Development of The Second-Hand Market Literature Over the Last 30 Years

Abstract

There is a growing interest in second-hand products among both researchers and practitioners. Therefore, this study aims to explore the growth of the second-hand market in the literature to enlighten the literature development on the subject. In this respect, a bibliometric examination of research in the literature on the notion of the second-hand market from the past to the present was performed. A total of 235 documents were examined for the study. The results show that second-hand consumption has emerged as a new type of consumer behavior, and later examined as a business model in the literature, and with the increasing importance of sustainability in both academic and practical fields, it has become a considerable consumption style. Second-hand products created an important market with more emphasis on the sustainability aspect. The most frequently repeated term in studies on the second is circular economy. Studies on second-hand clothing, collaborative consumption, sharing economy, and reuse concepts have increased in the last few years. The findings are intended to benefit both the literature and second-hand retailers.

Keywords

Second-Hand Market, Second-Hand Consumption, Sustainability, Bibliometric Analysis

Ethical Statement

During the writing process of the study “Exploring The Last 30 Years of The Second-Hand Market: A Bibliometric Analysis” scientific rules, ethical and citation rules were followed. No falsification was made on the collected data and this study was not sent to any other academic publication medium for evaluation.

References

• Ajzen, I. (1991). The theory of planned behavior. Organizational behavior and human decision processes, 50(2), 179-211.
• Alhawari, O., Awan, U., Bhutta, M. K. S., & Ülkü, M. A. (2021). Insights from circular economy literature: A review of extant definitions and unravelling paths to future research. Sustainability, 13(2), 859.
• Arnould, E. J., & Thompson, C. J. (2005). Consumer culture theory (CCT): Twenty years of research. Journal of consumer research, 31(4), 868-882.
• Avcı, İ. & Yıldız, S. (2023). The Effects of Online Second-Hand Product Purchase Motivations on Sustainable Consumption Behavior and Online Repurchase Intention In Consumer-To-Consumer Electronic Commerce (C2c) And The Mediating Role Of Electronic Word-Of-Mouth Marketing. Pazarlama ve Pazarlama Araştırmaları Dergisi, 16(1), 137-164.
• Bohlin, A. (2019). ‘It will keep circulating’: loving and letting go of things in Swedish second-hand markets. Worldwide Waste: Journal of Interdisciplinary Studies, 2(1).
• Borusiak, B., Szymkowiak, A., Horska, E., Raszka, N., & Żelichowska, E. (2020). Towards building sustainable consumption: A study of second-hand buying intentions. Sustainability, 12(3), 875.
• Borusiak, B., Szymkowiak, A., Lopez-Lluch, D. B., & Sanchez-Bravo, P. (2021). The role of environmental concern in explaining attitude towards second-hand shopping. Entrepreneurial Business and Economics Review, 9(2), 71- 83.
• Brand, S., Jacobs, B., & Taljaard-Swart, H. (2023). I rent, swap or buy second-hand–comparing antecedents for online collaborative clothing consumption models. International Journal of Fashion Design, Technology and Education, 1-13.
• Cervellon, M. C., Carey, L., & Harms, T. (2012). Something old, something used: Determinants of women's purchase of vintage fashion vs second‐hand fashion. International Journal of Retail & Distribution Management, 40(12), 956-974.
• Corbos, R. A., Bunea, O. I., & Triculescu, M. (2023). Towards Sustainable Consumption: Consumer Behavior and Market Segmentation in the Second-Hand Clothing Industry. The Amfiteatru Economic journal, 25(S17), 1064- 1064.
• D’Adamo, I., Lupi, G., Morone, P., & Settembre-Blundo, D. (2022). Towards the circular economy in the fashion industry: the second-hand market as a best practice of sustainable responsibility for businesses and consumers. Environmental Science and Pollution Research, 29(31), 46620-46633.
• Donthu, N., Kumar, S., Mukherjee, D., Pandey, N., & Lim, W. M. (2021). How to conduct a bibliometric analysis: An overview and guidelines. Journal of business research, 133, 285-296.
• Edbring, E. G., Lehner, M., & Mont, O. (2016). Exploring consumer attitudes to alternative models of consumption: motivations and barriers. Journal of Cleaner Production, 123, 5-15.
• Ferraro, C., Sands, S., & Brace-Govan, J. (2016). The role of fashionability in second-hand shopping motivations. Journal of Retailing and Consumer Services, 32, 262-268.
• Fishbein, M. (1979). A theory of reasoned action: some applications and implications. Nebraska Symposium on Motivation, 27, 65–116.
• Fritze, M. P., Marchand, A., Eisingerich, A. B. & Benkenstein, M. (2020). Access-based services as substitutes for material possessions: the role of psychological ownership. Journal of Service Research, 23(3), 368-385.
• Ghisellini, P., Quinto, I., Passaro, R., & Ulgiati, S. (2023). Exploring environmental and social performances of circular start‐ups: An orientation and certification assessment. Business Strategy and the Environment.
• Gopalakrishnan, S., & Matthews, D. (2018). Collaborative consumption: a business model analysis of second- hand fashion. Journal of Fashion Marketing and Management: An International Journal, 22(3), 354-368.
• Guiot, D., & Roux, D. (2010). A second-hand shoppers’ motivation scale: Antecedents, consequences, and implications for retailers. Journal of Retailing, 86(4), 355-371.
• Haba, H. F., Bredillet, C., & Dastane, O. (2022). Green consumer research: Trends and way forward based on bibliometric analysis. Cleaner and Responsible Consumption, 100089.
• Hur, E. (2020). Rebirth fashion: Secondhand clothing consumption values and perceived risks. Journal of Cleaner Production, 273, 122951.
• Hvass, K. K. (2022). Business model innovation through second hand retailing: a fashion industry case. In New Business Models for Sustainable Fashion (pp. 11-32). Routledge.
• Koay, K. Y., Cheah, C. W., & Lom, H. S. (2022). An integrated model of consumers' intention to buy second-hand clothing. International Journal of Retail & Distribution Management, 50(11), 1358-1377.
• Koay, K. Y., Cheah, C. W., & Lom, H. S. (2023). Does perceived risk influence the intention to purchase second- hand clothing? A multigroup analysis of SHC consumers versus non-SHC consumers. Journal of Product & Brand Management, 32(4), 530-543.
• Kulevicz, R. A., Porfirio, G. E. D. O., de Oliveira, O. S., Zavala Zavala, A. A., Silva, B. A. D., & Constantino, M. (2020). Influence of sustainability reports on social and environmental issues: bibliometric analysis and the word cloud approach. Environmental Reviews, 28(4), 380-386.
• Machado, M. A. D., Almeida, S. O. D., Bollick, L. C., & Bragagnolo, G. (2019). Second-hand fashion market: consumer role in circular economy. Journal of Fashion Marketing and Management: An International Journal, 23(3), 382-395.
• Mohammad, J., Quoquab, F., & Mohamed Sadom, N. Z. (2021). Mindful consumption of second-hand clothing: the role of eWOM, attitude and consumer engagement. Journal of Fashion Marketing and Management: An International Journal, 25(3), 482-510.
• Moraga, G., Huysveld, S., Mathieux, F., Blengini, G. A., Alaerts, L., Van Acker, K., & Dewulf, J. (2019). Circular economy indicators: What do they measure? Resources, Conservation and Recycling, 146, 452-461.
• Morewedge, C. K., Monga, A., Palmatier, R. W., Shu, S. B. ve Small, D. A. (2021). Evolution of consumption: A psychological ownership framework. Journal of Marketing, 85(1), 196-218.
• Möhlmann, M. (2015). Collaborative consumption: determinants of satisfaction and the likelihood of using a sharing economy option again. Journal of consumer behaviour, 14(3), 193-207.
• Özdoğan, O. N., & Özkul, E. (2021). Sharing Economy: A Research on Participation Intentions of Turkish People. Yaşar Üniversitesi E-Dergisi, 16, 82-93.
• Özer Çizer, E., & Özcan Mucan, B. (2021). Ortak Tüketim Anlayışına İlişkin Tutumların, İkinci El E-Moda Sitelerini Kullanma Niyetine Etkisi. Mehmet Akif Ersoy Üniversitesi İktisadi ve İdari Bilimler Fakültesi Dergisi, 8(1), 1-25.
• Özkaya, B., & Kazançoğlu, İ. (2021). Y Kuşağının İkinci El Tüketim Motivasyonlarının Ve Engellerinin Belirlenmesine İlişkin Nitel Bir Araştırma. Journal of Business in The Digital Age, 4(1), 1-20.
• Parguel, B., Lunardo, R., & Benoit-Moreau, F. (2017). Sustainability of the sharing economy in question: When second-hand peer-to-peer platforms stimulate indulgent consumption. Technological Forecasting and Social Change, 125, 48-57.
• Padmavathy, C., Swapana, M., & Paul, J. (2019). Online second-hand shopping motivation–Conceptualization, scale development, and validation. Journal of Retailing and Consumer Services, 51, 19-32.
• Persson, O., & Hinton, J. B. (2023). Second-hand clothing markets and a just circular economy? Exploring the role of business forms and profit. Journal of Cleaner Production, 390, 136139.
• Romero‐Hernández, O., & Romero, S. (2018). Maximizing the value of waste: From waste management to the circular economy. Thunderbird International Business Review, 60(5), 757-764.
• Silva, S. C., Santos, A., Duarte, P., & Vlačić, B. (2021). The role of social embarrassment, sustainability, familiarity and perception of hygiene in second-hand clothing purchase experience. International Journal of Retail & Distribution Management.
• Smith, P. (2023). Value of the secondhand apparel market worldwide from 2021 to 2027. https://www.statista.com/statistics/826162/apparel-resale-market-value-worldwide/, 20.06.2023.
• Stern, P. C., Dietz, T., Abel, T., Guagnano, G. A., & Kalof, L. (1999). A value-belief-norm theory of support for social movements: The case of environmentalism. Human ecology review, 81-97.
• Styvén, M., & Mariani, M. M. (2020). Understanding the intention to buy secondhand clothing on sharing economy platforms: The influence of sustainability, distance from the consumption system, and economic motivations. Psychology & Marketing, 37(5), 724-739.
• Tangri, K., & Yu, H. (2023). Why buy used? Motivators and barriers for re-commerce luxury fashion. International Journal of Retail & Distribution Management.
• Turunen, L. L. M., & Leipämaa-Leskinen, H. (2015). Pre-loved luxury: Identifying the meanings of second-hand luxury possessions. Journal of Product & Brand Management.
• Transparency Market Research, Second-hand Market Research. https://www.transparencymarketresearch.com/second-hand-products-market.html, 20.06.2023
• Vidal-Ayuso, F., Akhmedova, A., & Jaca, C. (2023). The circular economy and consumer behaviour: Literature review and research directions. Journal of Cleaner Production, 137824.
• Wang, B., Fu, Y., & Li, Y. (2022). Young consumers’ motivations and barriers to the purchase of second-hand clothes: An empirical study of China. Waste Management, 143, 157-167.
• Xu, Y., Chen, Y., Burman, R., & Zhao, H. (2014). Second‐hand clothing consumption: a cross‐cultural comparison between American and Chinese young consumers. International Journal of Consumer Studies, 38(6), 670-677.
• Yıldırım, E., & Karadere, E. (2023).Dijital İkinci El Ürün Platformlarında Algılanan Ürün Riski Üzerine Bir Araştırma. İşletme Bilimi Dergisi, 11(1), 63-78.