EXAMINING THE LEVEL OF AWARENESS OF THE EXECUTIVE STAFF TOWARDS STRATEGIC PLANNING: A HOSPITAL EXAMPLE

Abstract

The aim of this study is to examine the level of awareness of the strategic planning in terms of some variables for executive staff working at Kahramanmaraş Sütçü Imam University Health Practice and Research Hospital. In order to obtain data, questionnaires applied with face to face to 33 manager and assistant manager staff working at the hospital. The data obtained from the questionnaires were subjected to descriptive, comparative and correlational statistical analyzes using the SPSS Version 22.0 program. As a result of the analyzes, the mean of perception dimension which is sub-dimension of scale showed statistically significant differences according to the participants' status in the administrative or health units. In addition, according to the answers given by the participants, it is concluded that there is a meaningful relationship between whether there is any strategic planning activity or not in the unit and whether participants participate or not any strategic planning activity in institution. As a result, it can be argued that administrative staff have higher perceptions about strategic planning and the realization of strategic planning activities in units affects the participation to strategic planning activities on an institutional basis.  

Keywords

• Hospitals,Executive Staff,Strategic Planning,Strategic Management,Awareness

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